Bread business. Bread as a business. Starting capital and documents

The first bakery "Khlebnichnaya" was opened in January 2016 on the street. Blucher. Today the network consists of 14 outlets that operate in Yekaterinburg and Chelyabinsk, the company plans to launch a bakery in Perm by the end of January.

good deed

Before developing the network of bakeries "", together with a partner, he supplied equipment to retail chains all around Russia. However, due to changes in the market, the business had to be abandoned. “The retail market was changing, there were fewer and fewer retailers, local chains were slowly leaving the market,” says Mr. Kazakov. In fact, it remains possible to work with only two famous networks and it is almost impossible to make money in such a market.”

As a result, it was decided to leave the equipment trade and choose a new direction. According to Ilya Kazakov, one of the main criteria for the future business was that it should not correspond to the B2B model, but to the B2C model, that is, be consumer-oriented:

“The essence of my past business was that at first the owner bears all the costs, supplies and installs the equipment, and the payment under the contract is transferred to later, this is a normal practice of working with networks.

Making bread is a good thing. This is not trading vodka, not lending money at 1000%. From a moral point of view, this is one of the most pleasant businesses. In addition, almost everyone eats pastries: grandmothers, the middle class, and rich people, which means that the sales market is large. In general, the bread market is now in a very interesting state: we are moving away from centralized supplies of bread, as it was in Soviet times, and we come to the market for the consumption of fresh, hot.

Ilya Kazakov admits that one cannot become rich by selling bread, but this is a business that can slowly make a profit every day, regardless of the weather in the yard and various crises that are so popular with us now.

In fact, it is difficult to make money on buns that cost 20 rubles. At the same time, the feeling that many have now decided to open bakeries does not leave them; this business seems simple and easy to people. But this is not so, I think most of them work to zero.

pure mathematics

When the business was just starting, the founders of the bakery chain proceeded from pure mathematics, they calculated everything. Even now, when opening new outlets, the owners by no means rely on their own feelings, but rely solely on mathematical modeling.

The main mistake of those who open their own bakery is that they often stick to the emotional component. That is, people see that there are bakeries everywhere, they think that flour is cheap, that they will bake a bun and get rich. In fact, everything is not so. This is painstaking work that begins from the moment when you do not have any bakery. Thanks to our mathematical model, we can calculate how much we will sell before we open. At the same time, in about 90% of cases, we are right, - says Mr. Kazakov.

The operational director of the Khlebnichnaya bakery chain says that it has become especially popular to open bakeries since about 2014. Today, at the request of a “bakery”, DoubleGIS gives out 441 organizations. In the first place is the federal network from Izhevsk "Khlebnitsa", which has 16 outlets in Yekaterinburg, in the second place - "Khlebnichnaya" with 14 bakeries, the European Bakery closes the top three, which has eight branches in the city.

There is competition in our market, as elsewhere. Now there really is a certain fashion for bakeries, plus people have a need to buy not only traditional bread, which is on the shelves in supermarkets, but also fresh pastries. There are large network players on the Yekaterinburg market, they are actively launching franchise bakeries. Do not forget that some supermarkets also sell fresh pastries, although some of them use semi-finished products.

The business model, when the bakery works on semi-finished products, requires less costs, in this case it is necessary to purchase less equipment. According to such a system, "" works. . Ilya Kazakov believes that now it is more difficult for bakeries that work on semi-finished products to compete in the market, since supermarkets use the same model:

In our city there was a Pekar network from Omsk, they used freezing, as a result they closed. Today, many discounters and gas station chains operate on frozen pastries, and Fresh Bread departments are appearing there. And here, I must say, they do not lie, the product is really fresh, the only question is the production technology and composition. And, if a bakery works on semi-finished products, how can it compete with a supermarket?

That is why in Khlebnichnaya they immediately decided that they would knead the dough, bake rolls and bread themselves, right on the spot.

To develop the recipe, six technologists had to be replaced: one “put” the bread, the other - the dough for the pies. Today, some breads in the bakery are prepared for days:

There are sourdoughs that must be infused for a day. For example, French baguette sourdough is grown for 24 hours. And we follow this technology, this is our advantage. The same goes for toppings. If we have a lingonberry pie, then we buy frozen lingonberries and put berries in the filling, not jam. In the apple puff we have real apple slices, not cheap Chinese jam, and in the tangerine pie (it is seasonal) we have tangerines. Quality is extremely important for bakeries, no less than a good location.

Economics of the bakery

There are a lot of franchises in the bakery market, and it is easy to find information on the Internet about how much it costs to start this business. Some say that it is enough to invest 1.5 million rubles. in the opening of one point, others say that two, others say that it will take at least 3 million rubles.

Ilya Kazakov says that, as in any business, when opening a bakery, you can go to two extremes: equip everything as economically as possible, purchase cheap equipment, but then this will affect the quality of baking. The second option is to install the most expensive and high-quality equipment, invest millions in repairing the premises, but burn out due to insufficient profit:

It took us 2.5 million rubles to open the first store, today we spend about that much on the launch of the next outlet. The payback period is a year and a half, - says Ilya Kazakov. - Our colleagues in the workshop say they can open outlet for 1.5 million rubles, but, as you understand, there are very few miracles in our world. Of course, you can put an oven for 50 thousand rubles, or you can put a convection oven for 200-300 thousand rubles.

According to Peter Schneider, about a million is required for the purchase of equipment - this is the largest part of the costs, another 700-800 thousand must be allocated for the repair of the premises, plus the purchase of raw materials, inventory and staffing. At the same time, it does not make sense to stop at opening one shop: like for any business, the rule of scale applies to bakeries: the more outlets, the higher the profit.

The cheapest bread in Khlebnichnaya costs 22 rubles. for a roll of 300 g, bread of the middle price category - 30 rubles. for 300 g, special kind of bread - 40-50 rubles. for a bun. The main profit in the bakery is formed by buns, pies and pies with filling. Ilya Kazakov's partner Petr Schneider says:

Bread has always been a social product, and this is a position where you won’t earn much, the price is low and the profitability is low. The business is built on pies, pies and other pastries. Easter cakes became the most profitable product last year. The bakers baked them all night, and by 11 am the shelves were already empty,” he adds.

Franchise is not for everyone

After a year and a half of work, Khlebnichnaya became ready for franchise development, since December 2017, the network owners began to process applications. However, entrepreneurs have a non-standard approach to selling a franchise; for example, they are not ready to share outlets in Yekaterinburg:

We have about 40 franchise requests from different cities of Russia, as well as from Belarus and Kazakhstan. We are ready to share experience, but not in Yekaterinburg. We need to be honest: if a person is going to open Khlebnichnaya in our city, then we will compete with him, which means we will inevitably face a conflict of interests. Unfortunately, even in Yekaterinburg there are many companies that coordinate their franchisees with places that are doomed to failure in advance. It is enough to look at 8 March Street. And we want people to make money.

The business of selling baked goods and bread is one of the most accessible and uncomplicated activities in terms of organization. In the town where I live, you can find a dozen small pavilions specializing in the sale of fresh bread and bakery products. Bread and pastries are always bought, regardless of the economic situation in the country. On the contrary, when money is scarce, people start saving and consuming more inexpensive products, such as bakery products.

What are such pavilions and how to organize this business? Read on.

Land plot

The first thing to do is to select a land plot for placing a pavilion with an area of ​​10 - 15 square meters. m. next to bus stops in the sleeping areas of the city. People come home from work, get off at the bus stop and go straight to the pavilion. This is the most convenient place.

To rent a land plot, you should contact the local administration, or rather, the city property management committee. Present them with a plan (roughly on a piece of paper) where you want to place the pavilion, write an application, submit a package of documents (they will tell you exactly which one). Next, you will have to go through a competitive selection for the right to conclude a lease agreement, which is the main difficulty in obtaining a land plot.

Premises - trade pavilion

After a certain time we get the right to the site. The rent will be small: state land in rent is cheaper than private land. Next, you need to find the manufacturer of the pavilion. In every major city there are companies specializing in the production of kiosks, change houses and trade pavilions. A modular, pre-fabricated pavilion in the size of 4.0 x 2.5 x 2.8 will cost no more than 200 thousand rubles, including delivery and installation. Moreover, you will not even need to invest in design and arrangement. You can immediately purchase a ready-made turnkey bread pavilion. The sign "Bread Pavilion" will already be built into it, there will be racks, electrical wiring and so on inside.

After delivery and installation of the pavilion, you need to connect to the power grid, conclude some contracts (an agreement on garbage and solid waste removal) and notify local branch Rospotrebnadzor and Pozhnadzor about the beginning of your activity (specialists will have to come to you and see the readiness and compliance of your facility with safety requirements).

Business registration

Even at the stage of searching for a land plot, it is necessary to register a business. The optimal form in this case is the usual individual entrepreneurship. An "IP" is opened in just 5 working days, requires a minimum package of documents and costs only 800 rubles. duties. When filling out an application for registration, you should indicate the OKVED code 52.24 - "Retail trade in bread, bakery and confectionery products."

As a taxation system, the best option is UTII - a single tax on imputed income. With UTII, you pay a fixed tax, regardless of how much you earn. For a small pavilion, depending on the region, the payment per month will be about 5-10 thousand rubles. Another advantage of UTII is that you are relieved of the obligation to establish cash machine. The only drawback of UTII is that it can not be applied in all regions (for example, Moscow).

We create a range of products

There will be no problems with the supply of products. There are plenty of bakeries and mini-bakeries wishing to sell their products in every city. In most cases, you don't even need to search for everyone. As soon as you open, the managers of these enterprises will find you.

In order not to invest heavily in the assortment, you can take part of the products for sale. Although investments here and so big are not needed. Bakery products, for the most part, are an inexpensive commodity. The average check in such stores barely exceeds 50 rubles. Earn bread pavilions exclusively on turnover. That is, suppliers can come to you even several times a day, so that the products are always fresh and warm.

In addition to bread and pastries, to increase the average check, you can include in the assortment confectionery products: cakes, cookies, sweets, as well as tea and coffee. It will take no more than 50 thousand rubles to create an assortment of goods.

Hiring sellers

The decisive stage is the hiring of sellers. Sales in a small pavilion will be handled by only two salespeople who will work one by one, in a 2-by-2 shift schedule, which is an ideal work scheme. The payment system for sellers is piecework-bonus, that is, a small salary + a percentage of daily earnings (5-7%). This increases motivation, and your employees will try to sell more goods.

The ideal portrait of a bread pavilion seller: a woman from 30 to 50 years old, talkative and smiling. It doesn’t even need to be proven how much the store’s revenue can differ, depending on who is behind the counter. Treat the search for experienced sellers very carefully.

And do not forget to have a medical book for each seller that allows you to sell food. We are strict with this, and there is no need for extra fines for a novice outlet!

Consider the order of opening the bread pavilion:

• land search,
• business registration,
• conclusion of a lease agreement,
• purchase, delivery and installation of the pavilion,
• conclusion of contracts, supply of electricity,
• search for suppliers of goods,
• hire sellers,
• pavilion opening.

I wish you successful starts!

• Assortment of bread stall
• Business Startup Technology
  • • • Similar business ideas:

For many people, their business selling bread and pastries seems simple and understandable. And what, some people think - set up a kiosk, agreed with a bakery, hired a seller and the deal is in the bag. In practice, everything may not be so rosy and simple ...

Let's start with competition. That the market for bread and bakery products oversaturated - no doubt. In every city, at almost every stop there is a point selling bread and pastries. In addition, any more or less large food market has its own mini-bakery - that's who bites off the main piece of the "pie" on this market. But that's not all. Bakery enterprises increasingly began to develop their own retail chains for the sale of bread and pastries. And here you are definitely not competitors to them if you are going to purchase products from these enterprises.

In short, there is no need to wait for an easy start. To win the trust of a client, and to lure him away from a competitor, you need to try very hard.

The opening of a business should be preceded by competent marketing research, analysis of the closest competitors, analysis of their assortment and price level.

At the same time, at the start of the business, it is important not to miss the place. The successful location of the bread kiosk is almost 50% of the success of the entire business. Traditionally, brisk in terms of trade are:

• Stops public transport. People come home and buy bread;
• Large sleeping areas of the city. Here the kiosk works on the principle of "bread within walking distance."
• Markets (clothing and food). Here the kiosk receives income due to high traffic.

How much money do you need to open a bakery

• Purchase of a trading kiosk - from 150,000 rubles;
• Registration of a trade kiosk (advertising board, interior decoration, etc.) - from 40,00 rubles;
• Organizational expenses: the cost of obtaining a land plot, registering a business, etc. - from 30,000 rubles;
• Creation of an assortment of goods - from 30,000 rubles;
• Other expenses - from 20,000 rubles.

TOTAL - from 270 thousand rubles.

What can you save on. Firstly, you can buy a used kiosk or pavilion.

Here, of course, much depends on the region and on the state of the object. Some entrepreneurs generally advise renting a kiosk for the first time, which is called "sip all the delights of business." And then invest in the business to the fullest.

And secondly, you can save on the purchase of goods by taking them for sale from local bakeries. How to agree here.

Assortment of bread stall

Next is the range. You definitely won’t survive on bread alone, since the margin on it is tightly controlled by local officials (essential goods). Therefore, it cannot be more than 10-15%. Yes, and it makes no sense to charge more, since you will not take expensive bread from you. Better go to the next point. In general, bread serves as a “bait”, but they earn money on the sale of related products: bakery products, confectionery, groceries, cakes, etc. The markup on such goods can reach 50 percent or more. \

Some difficulties may arise with obtaining a land plot for the installation of a kiosk. In administrations, you will not always be welcomed with open arms (although now they talk a lot about supporting small businesses). The main thing here is perseverance and perseverance in conversations with officials. If something goes wrong at the local level (violate your rights), contact the regional administration, write letters.

One of last stages business organization - search for sellers. And this path is not "strewn with roses." For any business related to sales, it is very important to have a competent, hard-working, polite, and most importantly, experienced salesperson. Due to the fact that the profitability of the bread business is not too high (the average profit of a bread stall is 2,000 - 4,000 rubles per day), you will not be able to offer high wages to job seekers. This means that not every experienced salesperson will rush to get a job with you.

However, if you have a good reserve capital to pay high wages at the time of business promotion - you can find an "expensive" employee and pay him 30 thousand rubles a month. So you can quickly reach the self-sufficiency of the business. A cheaper option is to find salespeople with no experience and use trial, error and regular layoffs to find a good team. Well, or an extreme case - to trade the first time personally to the initiator of the project.

Step by step plan to open a bread stall

And so, to sum it up. To open a bread kiosk, you must:

1. Rent a land plot in a passable place or in a densely populated residential area of ​​the city;
2. Buy shopping kiosk or pavilion;
3. Solve the issue with the suppliers of the goods;
4. Register entrepreneurial activity(IP);
5. Pick up a team of sellers (2-3 people);
6. Purchase goods and start trading.

How much can you earn at a bread kiosk

The profitability of a business directly depends on the location of the outlet. The state controls the margins on bakery products, so the profit depends on the amount of products sold. In busy places, near a cluster of multi-storey buildings, a kiosk can bring more than 150 thousand rubles. per month. The payback of the business occurs in the first 3-4 months of trading.

Which OKVED to indicate when registering a business

• 24 - retail bread and bakery products;
• 2 - retail food products;
• 4 - other retail trade.

What documents are needed to open a business

To conduct business, you will need to register an individual entrepreneur. For registration it is necessary to tax office provide a photocopy of the passport, write an application and pay the state duty.

Which taxation system to choose

To open a stall selling bread, it is best to choose a simplified taxation system of 6%. This activity is regulated by the state (there is a price control for products) and therefore the simplified tax system is the best choice tax systems.

Do I need permission to open

Before you open a bread kiosk, you need to find out from local governments the places where you can place an outlet. You will also have to coordinate the placement of the kiosk with architectural bureau cities. A trade permit is required to open a stall.

Business Startup Technology

The first thing to do when opening a stall is to find a place that fits best and can be used for activities. Next, a stall is purchased (you can make an outlet yourself), all permits are issued, contracts are concluded for the supply of bread, garbage disposal. When everything is ready, you can start purchasing equipment, installing it and launching a stall.

Business planning is the key to the success of the whole business. Even when creating a small bakery, it is important to calculate everything possible risks and plan every step in the development of the enterprise.

It is not necessary to start a business with large investments. In modern compact bakeries, you can sell not only bread, but also real designer flour products. Coming to the bakery, the buyer should have a choice from a wide range of bread, rolls and cookies. This approach is called European and promises big profit the owner of the establishment.

It is profitable to start a bakery business, because supermarkets often sell not the freshest and most delicious bread. A convenient bakery near the house, with delicious pastries and reasonable prices, will attract people who prefer hot and soft bread to a cooled and stale loaf.

How to open a bakery from scratch? Initially, it is worth understanding what the business will be like and what the size of the start-up capital is. You can start with a small kiosk, gradually expanding the network and growing up to shops and a full-fledged cafe.

An approximate algorithm of work consists of the following steps:

• Determination of the location of the bakery. This indicator is determined by the target audience. So, it is unlikely that pensioners will go to a bread boutique, and young people will not look every day for new products at an ordinary bread kiosk. It is necessary to combine the place of business with its concept and the people for whom it will work.
• Making the paper part. This is the registration of a bakery, obtaining permission.
• Selection of suppliers and employees. Here you need to establish permanent, strong relationships. Constantly improve the skills of your employees. So when expanding the business, you do not have to look for new employees.
• Acquisition of the necessary equipment, rent or construction of a workplace.
• Drafting calendar plan work. This is an important aspect, since clear tasks should be set for employees. Only then will they be able to fulfill them. In addition, a clear structure of the financial part will allow you to plan the growth of the company and notice shortcomings in time.

In order to clearly understand what needs to be done, it is worth drawing up a business plan.

How to find clients and create effective advertising

To attract customers, the bakery should have a beautiful sign. On it, people will find a kiosk, shop or cafe. This is the first thing that should be done in an institution that is already ready for work.

The search for customers is to study consumer demand and form a certain assortment based on the study. There are several rules:

• the study should be carried out in the habitat of the target audience and the location of the bakery;
• it is necessary to ask clear questions that will help to form a rough list of products that will interest target audience;
• for the purity of the experiment, a range of respondents from 100 to 300 people is chosen.

AT modern world You can't imagine your life without social networks. Therefore, advertising in this area of ​​the Internet will be most effective. Here you can work both directly with the social network and with individual groups.

It is worth creating your own separate page, on which you can place as much information about the business as possible. It is recommended to update your account every day and add photos of products, their description, and possibly cost.

What equipment and materials will be needed?

The range of equipment largely depends on the format of the bakery. If the products are imported, then you will need:

• showcase;
• shelves on which bread will be stored;
• cash machine.

In the case of setting up a bakery, main feature which has its own unique pastries, you will need a significant amount of equipment and furniture.

Equipment name	Required amount	Cost for 1 piece, rubles
bakery oven	1 to 3	from 35 000
Prover - 10 levels	1 to 2	from 20 000
Dough kneader	from 3	from 50 000
Baking sheets	from 30	from 500
Hood	from 2	from 8 000
Bathroom for washing dishes with two compartments	1	from 55 000
Fridge	from 2	from 25 000
pastry table	1	from 14 000
Metal wall table	from 3	from 4 000
Scales	from 3	from 2 500
Rack	from 2	from 6 500
Trolley for trays, plates, baking sheets	from 2	from 17 000

Also, do not forget about small baking accessories - brushes, flour sifters, knives.

How to calculate expenses and income?

According to a study of the market for the consumption of bakery products, this type of product is most popular from September to November and from March to April. Other months there is low consumer activity. In accordance with the calculations, it is necessary to build relationships with suppliers and own production of products so that expenses do not exceed income and the goods simply do not deteriorate on the counter.

In the work of a bakery, it is worth considering such expenses:

• The cost of goods. Here indicate data on how much money was spent on the purchase of materials for the manufacture of one unit of the product - on flour, eggs, yeast.
• Non-fixed expenses. This includes the remuneration of people, which is calculated from a percentage of the proceeds - sellers, cooks, security guards. Usually this amount is 12%.
• General costs. In this paragraph, it is necessary to place the minimum wage, the availability of social contributions, payments for renting premises or equipment, repairing some things, paying utilities etc.

At the same time, in the course of business development, one should try to reduce the expenditure side and increase income. This can be done by upgrading equipment to energy-saving, increasing the cost of products, buying wholesale components for goods and increasing the customer base.

You also need to deal with the calculations. From them it will be clear when the bakery pays off. For example:

• start of creation - January 2017;
• start of work - March 2017;
• return to work "to zero" - May 2017;
• work in a positive direction, the beginning of receipt of revenue - June 2017;
• full payback - November 2018;
• payback period - 23 months.

Average spend rates for all locations Catering- 60 thousand rubles per 1 square meter of area. In the case of a shop, bakery or bakery, at least 80 sq.m. From this figure, you can calculate the approximate amount of consumption.

The profitability of a bakery is the receipt of constant revenue and high income. To achieve such indicators, it is necessary to ensure a constant flow of customers - at least 300 people a day. Wherein average check in the bakery should be at least 200 rubles. So, if a bakery daily makes a profit of 3-5 thousand, then in a month it should turn out from 90 to 150 thousand. In this case, all expenses can be covered for the quarter of work. But there are a number of factors that affect the profitability and height of income from a business.

What affects the level of income?

In order for a bakery store to bring a steady income, it is worth considering all the possible risk factors that may affect the operation of the business.

Among the highest external factors risks that will change the work of the bakery can be identified:

Along with external causes falling income, there are also internal:

• the low level of professionalism of both employees and partners leads to low consumer demand, the absence of a base of permanent satisfied customers. This can be avoided by creating a good atmosphere in the team, motivation and advanced training courses;
• risks in terms of work technology is a low risk factor, but it also takes place - when the assortment, complex technology for creating products lead to dissatisfaction with both staff and customers.

In order to deftly manage a business, you should draw up a plan for resolving crisis situations. This will help to quickly and efficiently eliminate all problems, without significant losses.

Business registration: what papers are needed

In order to work for legal grounds, the entrepreneur must obtain a series of permits and register his business. You will need to collect the following documents:

• Business registration. In the case of creating your own bakery or bakery with a cafe, it is worth registering as a company with limited liability. And for retail finished products can be stopped at individual entrepreneurship.
• Certificate from the local department of urban construction and architecture. They must allow a kiosk or a bakery to be located in one place or another.
• Permits from: fire service, Rospotrebnadzor and sanitary and epidemiological service.
• Waste collection and disposal agreement.

If possible, you should contact a lawyer. Then the registration will be faster and everything will be done according to the rules.

Pros and cons of opening a bakery

The positives include:

• small costs at the beginning of a business - an opportunity to save;
• the constant need of the population for an elementary food product - bread;
• the ability to grow your business quickly and different directions- building a grid of bakeries, cafes, mini-bakeries, restaurants;
• fast return on investment;
• a large number of personnel for work in a bakery;
• constant development of grain culture.

Among the minuses are:

• a large number of competitors;
• short shelf life of products;
• seasonal fluctuations in demand for goods.

Useful video

Despite the presence of disadvantages of such a business as a bakery, pastry shop, bakery or bread kiosk, avoiding their influence is quite simple:

On the early stages Most entrepreneurs rent premises - this saves a lot of money. After the business pays off and becomes profitable, you can purchase your square meters.

In order for a business to be profitable, you should constantly improve and value your customers and reputation.

Bakery business plan: successful business on the sale of bread, tips and tricks

5 (100%) votes: 2

Scientists have calculated that the average person eats 7 tons of bread in their entire life. Indeed, it is difficult to imagine your diet without this type of product, so bakery products are among the goods of daily demand. And this means that bread will be in demand even during periods of economic recession. That is why bakeries offering fresh and tasty pastries to visitors will always be in demand.

Bakeries are enterprises whose specialization is the production and sale of bakery products. A feature of such establishments is the offer of various types of bread, oriented to different consumers (bread with cheese, Italian bread, bread with cereals, etc.). This business has the potential to grow despite the competition: success depends on your marketing policy, a good location for your bakery, a varied assortment. This business attractive with relatively low investment, quick payback and high demand for bakery products.

The amount of initial investment is 866 186 rubles.

The break-even point is reached tenth month of work.

The payback period is from 1.5 years.

2. Description of the business, product or service

3. Description of the market

To successfully launch the project, you need to analyze your main competitors, consider their assortment, pricing policy, identify the most active sales hours and implement the knowledge gained into your business. Competitors can be classified as follows:

• large manufacturers;
• own production of trade shops;
• mini-bakery;
• semi-finished products - substitutes for finished products.

4. Sales and Marketing

5. Production plan

1. Registration in government bodies and paperwork

Registration with government agencies is the first thing you need to start your activity with. It is best to register as individual entrepreneur on a simplified taxation system, the tax you pay to the budget based on the results of your activities is 6% of your income. It is also mandatory to register cash register equipment in the tax authorities.

A bakery is a production related to the manufacture of food products. Rospotrebnadzor presents certain sanitary requirements to bakeries, regardless of whether it is a large-scale production or not. In this regard, it is necessary to draw up various permits. To open a mini-bakery, you will need the following documents:

• conclusion on compliance with fire safety requirements (from the fire inspection);
• sanitary and epidemiological conclusions for production and products (separately) - issued by Rospotrebnadzor;
• certificate of conformity - obtained from the Federal Agency for Metrology and Technical Regulation.

In addition, each employee will need to issue a medical book. In general, to obtain all the necessary permits, you will have to spend no more than 80 thousand rubles, including medical books for staff (about 1,000 rubles each).

Basic requirements of SES:

• Availability of sewerage and water supply;
• The room is not a basement;
• Availability of ventilation;
• Availability of individual warehouse and toilet;
• Walls up to 1.75 meters must be tiled or painted with light paint, the rest and the ceiling must be whitewashed.

2. Search for premises and repair

As described above, the premises should be located in a crowded area with high pedestrian traffic. Perhaps the location of the bakery on the ground floor of the house with a hotel entrance, shopping malls. The area depends on the chosen format and production volume. For the smallest bakeries, rooms from 40 sq. meters. The approximate rental price for such a quadrature varies from 35,000 rubles. up to 60,000 rubles per month. You need to be prepared for the fact that you may have to do cosmetic repairs, which will cost about 50,000 rubles.

3. Purchase necessary equipment and inventory

To open a mini-bakery, you need the following equipment:

Name	Quantity	Price for 1 piece	total amount
Production equipment
dough mixer
food table
proofing cabinet
Refrigeration cabinet
Washing bath
Portion scales
Cabinet for finished products
Kitchen tools
Total
Shop equipment
Showcase trade
Total
Furniture and equipment for staff
Wardrobe
Microwave
Electric kettle
Total
Total equipment costs

4. Personnel search

First of all, you need to find an experienced and professional baker. There are many options: you can search through the groups in in social networks, through acquaintances, as well as through specialized Internet sites. Searching for a qualified employee on official portals will cost about 7-15 thousand rubles. It is necessary to hire three bakers, since the enterprise must work every day, and fresh bread must be waiting for buyers on the shelves in the morning. In addition, cashiers selling goods to customers and a cleaning lady are needed. serving the premises. Often, bakeries need drivers to load and unload the necessary raw materials.

5. Determination of the range of products offered

You need to determine which products to offer to your customers. Perhaps you will focus on Italian bakery products, perhaps you will offer dietary types of bread with the addition of cereals, the option of high demand for exotic types of bread is not ruled out. Raw materials for the production of finished bakery products can be divided into two types - mandatory and additional.

1. The first is the one that is used for almost any bread, regardless of its variety: flour, yeast, salt, sugar, vegetable oil.
2. The second is what is required depending on the range offered by the bakery: seeds, nuts, dried fruits, spices, and more.

6. Marketing policy

First of all, you need to think about a sign that will orient potential customers. It should be noticeable and attract the attention of passers-by. The production of such a sign, together with the approval, will cost you 60,000 rubles. As for the distribution of promotional leaflets, the budget must include at least 10,000 rubles. for the work of a promoter, as well as about 5,000 rubles. for printed materials.

It is also desirable to create and promote sites in social networks, this will allow to achieve an additional flow of customers who are not part of random passers-by. They can be lured with special offers, promotions, original products. All news and events of your bakery must be covered in the social. network, if you don’t have time to manage the group and profile with your own hands, it’s better to hire a promotion specialist. For this purpose, it is necessary to allocate at least 10,000 rubles. per month.

6. Organizational structure

The minimum staff for your bakery includes a director, an accountant, three bakers, two cashiers, a cleaner, and a driver.

Director - an employee who performs key features manager who supervises the rest of the staff. His responsibilities include managing the bakery's cash, deciding on employee salaries, hiring or dismissing staff, responsibilities for ensuring decent working conditions, cooperating with contractors, and finding suppliers. It is desirable for the director to have experience in the field of public catering, to know all the specifics of this industry. Wage this employee consists of a salary (30,000 rubles) and a bonus of 4% of revenue if the bakery's targets are met.

As for bakers, these employees are the key ones in your enterprise, because the quality and taste of the finished bread depends on their skills, knowledge of the recipe and experience. Candidates with an average vocational education and experience in a similar position. In order for the bakery to run smoothly and customers get very fresh bread, you need to hire three bakers who will work in shifts in night and day shifts. Their salary consists of a fixed part (salary of 15,000 rubles) and a percentage of revenue (2%). The baker carries out the process of baking and frying bakery products, puts the dough pieces on sheets, in cassettes, forms, determines the readiness of the dough pieces for baking, lubricates the products before baking, controls temperature regime and humidity in the furnace according to instrumentation, carries out primary processing raw materials: screening, washing, sorting, grinding, softening.

As for the seller-cashier, his duties include receiving finished products from the kitchen, serving customers, laying out goods in the window, maintaining and accounting cash documents, safeguarding Money in cash, providing cash discipline, providing consulting assistance to buyers regarding the range, quality of bakery products to be sold; control over the availability and correct placement of price tags, as well as the indication of complete and reliable information about the product in them. The salary of the seller-cashier consists of a salary of 14,000 rubles. and a bonus of 2% of revenue.

A forwarding driver can be found on social networks and private ads without spending money on searching. The driver has flexible schedule work, brings raw materials to the bakery at a predetermined time in his car. The driver's salary is 10,000 rubles, and you will need to pay his fuel costs in the amount of 3,000 rubles. per month. Also, to ensure cleanliness in the bakery, it is advisable to hire a cleaner who will work part-time and carry out her duties at a prearranged time, the cleaner's salary is 8,000 rubles per month.

An accountant can be found remotely or contact a specialized company that provides accounting services. accounting. The average salary of a remote accountant is 5,000 rubles. per month.

The general payroll changes monthly due to the percentage wage system. The salary fund in the first month of the bakery operation is presented below:

General payroll
Staff	The number of employees	Salary per 1 employee (rub.)	Total salary (rub.)
Head (salary +%)
Baker (salary+%)
Seller-cashier (salary +%)
Driver
Cleaning woman
Accountant
General fund s/n

7. Financial plan

Investments in opening a travel agency are as follows:

Name	Amount	The cost of 1 piece, rub.	Total amount, rub.
dough mixer
food table
proofing cabinet
Dough rolling machine
Flour sifter
Refrigeration cabinet
Washing bath
Portion scales
Rack