How to open an HR agency from scratch, where to start and how much you can earn. How to open a recruitment agency: documents and requirements How to open a recruitment agency download in pdf

Recruitment agency: 7 steps to organize a business. Paperwork + cost calculation + 2 stages of creating a base of employees + 2 advertising methods + 4 ways to make a profit.

Capital investments to a recruitment agency: from 486,000 rubles.
Agency payback period: 1.5–2 years.

Recruitment agency domestic staff every year it becomes more and more popular idea in the small business industry.

The organizers of a business of this type are people who are well aware: due to the crazy rhythm of modern life, part of the population simply does not have time and energy left to do household chores.

Most families are happy to hire a highly qualified person who will take care of the child, clean the house, cook dinner, and even walk the dog. And it is at this moment that it comes to the rescue recruitment agency.

For those people who intend to organize a business in this direction, we have compiled detailed guide, highlighting the main points.

Household staff recruitment agency: how it works

A novice businessman must first become familiar with the working mechanism of such an organization.

Such agencies are based on a simple principle. People who come to a domestic staffing agency are simply looking for a qualified worker for their family.

And the entrepreneur helps select such a person from an extensive employee base.

Often people want to hire the following domestic staff:

• tutors,
• maids,
• caregivers,
• cooks,
• gardeners,
• drivers,
• nannies

Why do families turn to a domestic staffing agency?

Let's look at a common normal situation: Mom and dad work late and are unable to pick up their child from kindergarten or school on time.
The family contacts a recruitment agency and asks to find a nanny that fits their work schedule.
Her responsibilities will include: monitoring the child during their absence, maintaining order in the apartment and periodically preparing delicious home-cooked meals.

But it’s very scary to take any person off the street who doesn’t have the relevant experience and invite them into your home. It is precisely to ensure that people do not encounter this problem that there are domestic staff recruitment agencies.
Such companies are some kind of conductors between those who need personnel and a person who wants to find a job in a particular field.

Step 1. Paperwork

Recruitment agency belongs to the field entrepreneurial activity and it should be officially registered.

For this type of small business, it is best to use the registration of individual entrepreneurship. , not LLC, will simplify financial statements and will reduce the number of documents that need to be collected for registration.

To register an individual entrepreneur in the appropriate department tax office The following package of documents should be submitted:

After five working days, if you did everything correctly, you will be able to receive a certificate of registration of individual entrepreneurs.

Step 2. Select the office where the recruitment agency will be located

A founded company must have a well-renovated office. After all, if a client enters a rented agency premises that has tattered walls and low-quality furniture, such a domestic staff recruitment agency will not inspire confidence in him.

Office location also matters. But if the entrepreneur does not have the necessary capital, which will allow you to rent premises in the city center, you can choose an office on the periphery. Only in this case it is necessary to invest more money in the advertising campaign.

The room should be bright, clean and its entire appearance should speak of successful activity.

The office area must be at least 60 m2, on which the following must be located:

• reception room where the workplace secretary;
• the room in which interviews will be conducted;
• a room in which personnel workplaces are located.

Once the room has been selected and repairs have been made, you can move on to the next stage.

Step 3. Purchasing furniture and office equipment for the agency

As described earlier, high-quality furniture and a fully equipped office with office equipment inspire confidence among clients.

Therefore, a new businessman needs to purchase appropriate items for his employees.

Office equipment costs

Name	Qty	Price (RUB)
	Total:	170,400 rubles
Laptop	4	40 000
Xerox	1	5 000
Telephone for each workplace	3	1 300
Modem router	1	1 000
Kettle	1	500

Agency furniture costs

Name	Qty	Price (RUB)
	Total:	68,800 rubles
Work tables +1 in the reception area for visitors	5	6 000
Chairs	8	4 000
Closet	1	2 000
Document rack	3	1 600

We will allocate another 5,000 rubles for the purchase of staplers, paper, files, pens and force majeure situations. additionally.

Step 4. Filling out the database for the agency

A domestic staff search agency selects and tests housekeepers, cooks, nannies, drivers, and caregivers.

At first glance, nothing complicated - you just need to find a good specialist and offer his services to a potential employer (and receive a decent amount of commission for this).

But in fact, this is a rather complex and time-consuming process that takes place in several stages.

Stage 1.

Agency employees communicate with the family that needs the company's services and find out what kind of personnel they need.

To do this, fill out a special form for the agency database, which includes the following information:

• Full name;
• residential address;
• contact details;
• the direction in which the family requires an employee;
• basic criteria for personnel;
• scope of responsibilities;
• work schedule;
• price for work;
• terms of application execution.

Let's give an example regular work companies.

Let’s say a mom and dad want to hire a nanny for a five-year-old child and made the following demands:

• knowledge of English and French;
• age 30–35 years;
• ability to cook.

But older children 10–15 years old want a younger nanny aged 25–30 so that they can play with her on the console, kick a ball and watch their favorite cartoon.

Grandparents insist on choosing a nanny who is 45–50 years old because of her experience and ability to cook deliciously.

In this case, the domestic staff recruitment agency offers a choice of three nanny candidates, so that after 2-3 weeks the family can choose the right person from all the applicants.

Stage 2.

As for the applicants, the agency conducts interviews with them. If there is such an opportunity, the company’s employees even visit the family where the person worked before joining them, or at least contact them by phone.

The domestic staff search agency registers a personalized electronic card in the database for each new specialist.

Experts ask for the following information:

• Full name;
• date of birth;
• contact phone number;
• place of residence;
• information of any higher education and all additional courses that have been completed;
• field of activity;
• desired salary;
• work experience in the declared area;
• convenient opening hours.

These questions and knowledge will be quite enough to select a person for middle-income families. But if we are talking about wealthy houses, then it is necessary to choose a different selection route.

Wealthy families are extremely scrupulous in choosing household staff; such clients may even ask to use the services of a psychologist and polygraph examiner. This allows you to check a person for his tendency to steal or deceive.

If you plan to work with such customers, the company must have contracts with psychologists and polygraph examiners for these cases. It will not be superfluous to have connections with law enforcement agencies - this will allow the person to be additionally checked for administrative offenses.

Step 5. Forming the staff of a domestic staff search agency

Above we calculated the cost of opening large agency with a full advertising campaign. But you shouldn’t assume that you can invest a certain amount and the business will work on its own, making a profit. You should work on every task so that the first results and income appear.

So where do recruitment agencies make their profits?

There are four options:

Some companies that find the right person for a family receive some kind of bonus for the work done.

These funds are paid not by the employer, but by the person who has registered for employment.

In some agencies, candidates immediately transfer the required amount to the company’s account after filling out the application form. In return, the domestic staff recruitment agency is guaranteed to provide decent work.

Other companies take half or the entire salary from the employed employee after a month of work.

This payment is a one-time payment.

1. Another option is to set a certain monthly rate for finding an employer or specialists in the recruitment agency’s database.
2. There are also companies that charge a fee from the family in which the person was placed.

The main thing is to decide at the very beginning about the payments of one party or another, so that there is no confusion in the future, and act unified system receipt of money to the company's account.

If you evaluate the average statistical indicators, then whatever method of making a profit you choose, if you employ at least 2-3 specialists per month, you will recoup your investment in 1-2 years.

Household staffing agency can become successful only if you build a trusting relationship with the client. People who seek help trust the company with their children, grandmothers, houses and apartments.

Therefore, the more transparent the activities and the more reliable the verification of employees, the more successfully the business will flourish.

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Sometimes it's very hard to find interesting job with a decent wages, then the employer is unreliable, then the salary is too low. But for employers, finding worthy candidates for the position is no less of a hassle. Sometimes a small enterprise or firm does not have a human resources department. Therefore, they do not have people with the necessary skills to select qualified personnel. Therefore, a business that allows you to bring together an employer and an employee will be quite in demand.

How to open recruitment agency

Today there are several types of recruitment agencies

Recruitment agencies

Such agencies are busy searching for employees on behalf of enterprises and firms. Accordingly, the employer pays the money. This form is convenient for both employers and job seekers. By submitting an application to a recruiting agency, the employer expects a competent selection of suitable personnel.

Job search agencies

As a rule, unemployed people turn to such offices so that the agency can find them suitable vacancy. The services are paid for by the applicant.

Combining employee search and job search

This type is the most common. Such a company creates a database of applicants and employers. They can work both at the request of the employee and at the request of employers.

Headhunters

These are special agencies engaged in luring highly paid employees from one company to another. Providing this type of service is associated with certain difficulties. The search for highly qualified employees is complicated by the fact that they, as a rule, already have a job, there are few of them, and a lot of effort must be made to get them to change it.

What is needed to open

Let's look at what needs to be done to open a recruitment agency step by step. Here are the main stages that you should go through before setting up a business:

• prepare documents for ownership;
• select a room;
• purchase equipment;
• draw up a business plan.

Documents

First you need to register with the tax office. Registration can be done as follows: individual entrepreneur(IP), or you can register a company with limited liability(OOO). To become an individual entrepreneur and pay a single tax, you need to select codes all-Russian classifier species economic activity(OKVED).

Below are OKVED codes, which must be registered to open a recruitment agency:

• provision of labor recruitment services 74.50.1;
• provision of personnel selection services 74.50.2.

A professional team is the key to the success of any business. Large companies take a responsible approach to personnel selection. Therefore, the demand for the services of recruitment agencies is great.

Let's figure out how to open a recruitment agency from scratch, what documents are needed for this, where to find employers and whether such a business is profitable.

A recruitment agency is a link between an employee and an employer. Agencies are:

• We provide full-cycle services to both employers and job seekers
• Not full cycle work only for those who are looking for or offering work
• Highly specialized ones help you find an employee or get a job in a certain field - for example, in IT

What services does the recruitment agency provide to clients:

• Processes a large number of applications. For some vacancies, employers receive a lot of responses. Not all companies have the resources to review them
• Finds rare specialists. You won’t be able to find such an employee from an advertisement, but in a large recruitment agency database you probably will.
• Conducts trainings and advanced training courses. The demand for such services is growing every year. Employers want to make employees not only smarter, but also happier.
• Helps job seekers find employment. Competent personnel officers can make a “candy” out of the resume of any applicant for a vacancy and prepare him for an interview

Experienced recruitment agencies can organize all of the above quickly and efficiently.

Is it profitable to open a recruitment agency?

The costs of starting a staffing agency from scratch depend on which market segment you are targeting.

So, for an online recruitment agency it is enough:

• Computer
• Phone
• Internet
• Own website
• Access to specialized sites

If you intend to conduct full interviews and meet with employers, you will also have to rent an office.

In addition, the new business will need funds to pay employees and promote it.

Let's say you decide to open a full-service recruitment agency in St. Petersburg. You will need:

• Rent a room - 80’000 ₽ per month, payment for the first and last month of rent is paid immediately
• Computers and furniture - 200’000 ₽
• Telephone and Internet - 1’000 ₽
• Access to specialized sites - from 60’000 ₽ per month
• Creating your own website - from 50’000 ₽

Set aside another 100,000 rubles for repairs.

Total: to open a recruitment agency you need about 491,000 rubles.

It will be possible to “recoup” the costs at the expense of clients. Thus, the commission of reputable recruitment agencies can reach up to 25% of the annual fund wages hired specialist. With well-organized business processes, a recruitment agency pays for itself within the first year of operation.

Opening a recruitment agency from scratch step by step

When opening a recruitment agency, an entrepreneur must go through several stages:

• Register with the tax office as an individual entrepreneur or LLC
• It’s better to rent a room with an area of ​​at least 20-30 m², in a place with high traffic and parking
• Buy equipment and furniture
• Pay for access to specialized Internet sites
• Create your own website
• Hire staff - people with specialized education, experience, self-confidence

In addition, to operate a recruitment agency you will need a package internal documents- several types of reporting and contracts.

Basic documents of a recruitment agency:

• Agreement for the provision of personnel selection services. It must specify all the terms of interaction between the agency and the customer, including confidentiality issues
• Application for selection. In it, the customer specifies the requirements for the candidate and working conditions
• Applicant questionnaire. Required if the applicant does not have a resume
• Recruiter reporting forms. Needed to regulate the work of HR managers working in your agency
• Management reporting- on vacancies, finances (losses and profits), advertising costs, etc.
• Employment contract And job description recruiting manager
• Conclusion based on the interview results - to report to the customer on each candidate: did you like/dislike the applicant and why?
• Resume standard - so that all resumes that you send to the customer are formatted in corporate style your agency

When all formalities have been completed, begin searching for your first customers.

Where can a recruitment agency look for employers?

In order for people to know about you, you need to conduct an advertising campaign. Announce yourself on all popular Internet resources in the city, order several banners, make business cards to leave them with potential clients.

Please note recently opened organizations. New companies may need the services of a recruitment agency.

Meet me. Visit everything specialized events and make contacts among company recruiters. Some of them may bring you more than one client.

Study the market. Compose list of organizations with whom you want to collaborate. Make an individual one for each commercial offer. Then arrange a meeting with the heads of organizations and try to establish yourself with the best side. Leave about yourself good impression, and sooner or later the client will come to you.

Opening a recruitment agency is great idea for small businesses. Be active and competently build business processes - then success will not keep you waiting.

What is the article about?

At the beginning of their activities, many entrepreneurs try to find and borrow profitable niche. The lack of investment at the start pushes you to look for a business idea that will allow you to start earning money with minimal investment.

How about opening a recruitment agency from scratch and succeeding in this direction? Many enterprises are puzzled by the search for qualified personnel. This is due to the fact that the success of their activities and the amount of profit depend on the professionalism and skills of employees. For this reason, the services of a recruitment agency will always be in great demand.

What are recruitment agencies and why are they needed?

If an entrepreneur decides to create a recruiting agency and build successful business In this field, you should understand its features in detail. For what purpose are such companies created and what are they?

There are several types of recruitment agencies that select employees for organizations that have submitted appropriate applications. In addition, applicants may be sent for preliminary training if such a clause is specified in the agreement between the employer and the recruiter. Often the customers are plants and factories, private small and medium-sized enterprises, as well as manufacturing firms of various profiles. It is known that in search good specialists it may take quite a long time. For this reason, organizations turn to recruitment agencies for help and impose a number of requirements on applicants, according to which the necessary employees are selected.

If a person has firmly decided to work for himself and organize his own recruitment agency, he should know about the features of this type of activity. As with any other type of business, there are pros and cons. The advantages of running a recruiting company include:

• high monthly income;
• presence of small starting capital to open an agency;
• quick return on investment;
• lack of dependence on seasonality;
• the ability to create a large base of regular customers.

If an enterprise selects highly qualified specialists for a customer who fully meet his requirements, partnerships are subsequently built between both organizations. This leads to them collaborating on an ongoing basis and on mutually beneficial terms. The entrepreneur has the opportunity to choose any format recruiting agency and develop in this direction. In addition, there are practically no serious obstacles to entering the market, so when proper organization activities, you can quickly find your niche and develop successfully.

Despite such a rich list of advantages, this business is not without its shortcomings. First of all, you need to understand that not every employer is ready to send own funds to pay for the services of such agencies. In addition, a significant part of organizations prefer to cooperate with recruiters on an ongoing basis. For this reason, it will be quite difficult for a young company to find large customers at first until it gains a certain authority. Also, entrepreneurs who want to develop their own recruitment agency, production, or, for example, open a self-service car wash, must remember the high level of competition.

Types of recruitment agencies

Before opening a recruitment agency, an entrepreneur needs to decide on the direction of his activity. There are several types of such organizations, each of which has a specific specialization:

1. Classic recruitment agencies. They are also often called recruiting companies. This format will be easiest for beginning businessmen to master, since the demand for the services of recruitment agencies for personnel selection is quite high and does not require special knowledge to start. The main task of such companies is to find the specialists customers need with further employment. CAs are somewhat different from other recruiters in the way they receive remuneration for the work done. In the first case, money is transferred to the organization for each specialist brought in in the amount of his monthly salary, and in the second, the customer pays fixed amount for the services provided. Despite such an insignificant difference, their operating principle is identical. These organizations act as intermediaries between job seekers and employers. Entrepreneurs are recommended to actively work to create a base of customers and people of various specialties who need to obtain vacancies. This will allow as soon as possible acquire a valuable asset (personnel) and offer it to potential customers. For example, an enterprise is in dire need of a chief engineer. If the KA presents the employer with several candidates to choose from within 20-30 minutes, the latter will see prospects further cooperation with an unknown recruiting company.
2. Recruitment agencies of narrow specialization. From the name of this type of company it becomes clear that their main activity is the search for narrow-profile workers. For example, this could be hired staff for a home or specialists serving a large organization. Customers almost always place high demands on applicants. They want to know everything about the future employee: education, social status, character traits, health status, reviews of his activities, etc. Finding people who have a narrow specialization in a certain field almost always presents certain difficulties, because information about them is in open access practically absent. It is also quite difficult to obtain personal information from applicants to fill out personal information, because not every person will agree to disclose it. Nevertheless, as they say: the game is worth the candle, because when hired, applicants receive a high and stable salary, and the agency receives a decent fee.
3. Headhunter agencies. The specialization of such companies is the search for professionals in a certain field of activity. For example, this could be top managers whom they want to have on their staff large organizations, and smart engineers or developers of innovative solutions. Finding a high-quality specialist is quite difficult. Organizations often offer headhunters high fees if they find the right employee. In most cases, this can be extremely difficult to accomplish, since tough specialists are worth their weight in gold, and for them, enterprises create all the conditions that allow them to exist comfortably. Even large salaries, bonuses, social packages and other benefits sometimes do not interest professionals, so it is very difficult to lure them to the customer’s side. This is the main task of headhunters.
4. International spacecraft. This type enterprises specializes in providing job seekers with employment services abroad. To organize such a company, an entrepreneur needs to find many foreign companies that are ready to cooperate and hire Russians. In great demand vacancies for IT specialists, engineers and medical workers who have their own scientific works or technologies.

Important: International companies have the right to provide recruitment services only if they have the appropriate licenses. It is extremely difficult to get foreign employers as business partners. Entrepreneurs who want to try their hand at this niche should remember the high competition, and also create a very advantageous offer for potential partners.

How to open a recruitment agency?

Let's consider the main stages.

Business registration

A newbie entrepreneur who wants to create his own recruitment agency or, for example, become a real estate appraiser, is required to register the business. To do this you need to contact tax service at your place of residence and register a limited liability company or individual entrepreneur. The second option will be preferable for a small agency: registration is quick, and the state fee is 800 rubles.

Registration of an LLC takes much longer, moreover, mandatory you will need to deposit the amount of 10 thousand rubles in the form authorized capital. You can choose UTII or simplified tax system as the taxation system. You also need to open a bank account, which is necessary to receive cash and display of company expenses.

When registering an agency, you will need to indicate OKVED codes. To do this, select 74.50.1 “Provision of labor recruitment services” or 74.50.2 “Provision of personnel selection services”. Upon completion of the registration procedure and receipt of the appropriate certificate, the entrepreneur can begin conducting business activities.

Selection of premises

The recruitment agency's office will have specialists working and will also receive visitors. For this reason, it is necessary to create comfortable conditions for the company’s activities there. Repairs should be carried out and the uninterrupted operation of utilities (electricity, telephony, Internet, water supply) should be ensured. In addition, it is worth installing high-quality furniture inside the office. It wouldn’t hurt to divide the room into several zones:

• reception;
• office of the director (administrator);
• venues for interviews and reception of guests;
• locations of personnel workplaces;
• bathroom.

The location of the building with the office of the recruitment agency is of great importance. The ideal option would be to find premises in the central part of the city or business district settlement. If this is not possible, the office should be opened in any other location, but to attract clients you will need to spend more money for advertising.

The building where the company will be located must be located near a major transport hub and have parking. For the activities of a recruitment agency, it is enough to choose a room with an area of ​​50-60 m2. The monthly rental cost varies within 30 thousand rubles.

Important: if newbie entrepreneurs have extraordinary ideas that will benefit the state and good profit, they can contact such educational organizations as business incubators. Participants in training programs are provided with assistance at all stages of the formation of a young organization right up to the start of independent activities.

Equipment purchase

After renovation work, the agency must be equipped with furniture and modern office equipment. This will create necessary conditions for the operation of the enterprise. To equip small company, you will need:

• laptop (4 pcs.) – 150 thousand rubles;
• router – 1 thousand rubles;
• landline telephone (4 pcs.) – 4 thousand rubles;
• furniture (shelves, wardrobe, tables, chairs) – 20 thousand rubles.

Thus, the cost of purchasing equipment and furniture will amount to 175 thousand rubles. You will also need to purchase an office office paper and leave some money for travel expenses. Total - the total investment amount is 180 thousand rubles.

Recruiting staff

It is necessary to attract specialists to the staff of a recruitment agency who will perform certain functions. The company administrator must have the ability to negotiate with visitors and customers. In addition, his responsibilities include coordinating the work of all specialists. The administrator keeps order in the company, buys consumables and is responsible for managing the workflow.

HR managers must look for new agency clients, communicate with customers, be able to conclude contracts and organize meetings between applicants and company management. The recruiter enters data into client base and also communicates with people about available vacancies. He must be able to explain to a person how to behave during an interview and get the desired vacancy, why they can be fired from a job, what rights and responsibilities the applicant has, etc. The agency's psychologist conducts trainings for his colleagues, talks with clients and provides assistance in work situations.

The staff of a recruiting company may look like this:

• administrator – 25 thousand rubles;
• recruitment manager – 20 thousand rubles;
• HR specialist – 15 thousand rubles;
• psychologist - 15 thousand rubles.

Total - the cost of staff salaries will be 75 thousand rubles. In a small agency, the position of client selection specialist and manager can be combined by one employee, which will reduce the company’s costs. For the same reason, the duties of an accountant should be outsourced, which will take about 8 thousand rubles monthly.

Organization of promotions

First of all, even before opening an enterprise, it is necessary to create a business card website for the organization. This will allow a large number people learn about the company's activities and promote business via the Internet. On own resource It is worthwhile to include information about the location of the spacecraft, indicate contact numbers, address email, regularly publish updates on available vacancies and highlight the benefits of cooperation with your agency. Good results will come from promoting your business in social networks- in groups you need to constantly post information about vacancies, the cost of services, and also secure a commercial offer for employers.

Advice: The Internet allows you to get any information in a matter of minutes (for example, quickly find information about banks that provide loans with a bad credit history, information about competitors, etc.). According to statistics, 75-80% of clients turn to recruitment agencies using the Global Network.

Speaking about marketing tools, printed materials should be highlighted. You need to contact designers who will develop booklets and business cards for the company. Advertising in the media will cost approximately 50 thousand rubles. This includes placing advertisements on radio, municipal television channels and in the press. Taking into account the creation of a website and its promotion, the costs of carrying out advertising campaign will amount to 67 thousand rubles. In the future, this amount will be reduced to 20 thousand rubles for promoting the agency.

Business plan for a recruitment agency

To organize the work of an enterprise, it is necessary to draw up a business plan for a recruitment agency. It represents calculations that allow you to find out the amount of one-time investments in the project, mandatory monthly costs and its profitability. So, to open a company, one-time expenses will be:

• registration of an enterprise – 1 thousand rubles;
• rent of office space – 30 thousand rubles;
• repair work, replacement of communications – 70 thousand rubles;
• purchase of equipment and furniture – 180 thousand rubles;
• advertising campaign – 67 thousand rubles;
• staff salary – 75 thousand rubles;
• The company reserve is 10 thousand rubles.

Total - the amount of initial investment will be 433 thousand rubles. Now let’s calculate the amount of mandatory monthly expenses, which include:

• rent – ​​30 thousand rubles;
• conducting an advertising campaign – 20 thousand rubles;
• taxes – 15 thousand rubles;
• utilities – 15 thousand rubles;
• staff salary – 75 thousand rubles.

The total amount of payments is 155 thousand rubles. As practice shows, after 2-3 months of work, a small recruitment agency can count on a profit of about 120 thousand rubles. Return on investment is possible after just 6 months of active activity.