We are looking for regional dealers in the regions. We are looking for reliable partners who are ready to make money with TROKOT. What is required of you

Business- this is a fairly broad concept, which is why it can be realized in entrepreneurial activity Almost every person can do it.

If you don't have a lot of money to start your own business, it's worth exploring how to become a dealer to earn money by representing a large company on the market.

Entering this business is not so easy due to serious competition, but if you meet all the employer’s requirements, you will receive a good source of income for a long period.

How to become a dealer and what is it?

If you are interested in the profession of a dealer, then first it would be a good idea to understand what a dealership is, so as not to make serious mistakes at the work stage.

You must really assess your strengths and abilities before entering this business!

Who is a dealer and what does he do?

WITH English language word dealer (dealer) translated as trader.

That's enough broad concept, therefore dealers are also called traders in securities (currency pairs) international markets, and an official sales representative of a large company, and an entrepreneur, and even a croupier who plays the game.

Most real chance to become a dealer– start collaborating with some large company (international or domestic), selling its products in your hometown.

As a dealer, you will perform a variety of responsibilities:

  1. Popularize the product in your home region.
  2. Provide customers with all information about the product and the manufacturing company.
  3. Build relationships with representatives of different industries for better market coverage.
  4. Convince customers to buy products from the company you represent.
  5. Fulfill sales plans and bring profit to the company you work for.
  6. Keep up with new products.
  7. Organize exhibitions and other events that will help sell more goods etc.

We will talk, first of all, about the dealership, as the official representative office of a large company. This is actually the same business, only with a number of special advantages.

If you decide to become a dealer:

  • you can save significantly on advertising campaign, since it is taken over by the conglomerate that you represent;
  • you will not have to hire many employees with whom you will have to share part of the profit; you can handle this work yourself;
  • get the opportunity to organize your network in almost any region if you implement quality product.

In general, we can safely say that this work is promising and profitable, if, of course, you have the necessary character traits to become a dealer.

What qualities must a dealer have to become a representative of a large company?

No matter how attractive this job may seem to you, you should remember that not everyone can become a dealer.

When looking for sales representatives, companies (especially if we are talking about international corporations with billions of dollars in turnover) put forward a number of requirements for applicants.

Conditions that must be met to become an official dealer:

  1. Be official to have more opportunities to promote the product.
  2. Financial stability and success of an entrepreneur - losers and almost bankrupts have very little chance of becoming a dealer.
  3. Have experience in business - cooperation agreements are concluded with young companies less often than with those that have their own history.
  4. Have a “clean” reputation - if you have been seen in a number of semi-legal transactions or are not distinguished by honesty in conducting business, a world-famous employer will not want to have such a representative.
  5. Know what the corporation you want to represent does.
  6. Offer several ideas about how exactly you are going to promote the product to the market.
  7. Have the necessary technical base and infrastructure facilities (not all companies require this).
  8. Be prepared to invest your money if necessary.
  9. Possess next necessary qualities, for example, the gift of persuasion, charm, punctuality, responsibility, initiative, etc.
  10. Constantly grow and develop, have the ability to learn - many large companies They constantly conduct courses and trainings for their dealers, attendance at which is mandatory.

As you can see, there are a lot of requirements, but they cannot be called too complicated.

If you are an experienced entrepreneur with a stable financial situation, then you are unlikely to be denied the desire to become an official dealer.

How to become an official dealer and make good money from it?

Large companies became such because they constantly expanded and conquered more and more of the market.

One way to do this is to hire a number of sales representatives who would distribute the product in the regions.

If you like this type of activity, then you need to think about becoming an official dealer.

What documents are needed to become an official dealer?

Before you go to an interview in hopes of becoming a dealer, get all your documentation in order: constituent documents companies, existing contracts, etc.

If the interview will take place successful, and you will be hired as a representative and will be required to present a number of documents.

Each company has its own requirements for documents, but in most cases the list looks like this:

Some of the papers will have to be notarized, but your future employer will tell you in more detail about which package of documents and in what form you need to present.

Serious companies issue certificates to all their official dealers.

You will present this certificate when offering a particular store/salon to take some product for sale or use.

This certificate does not have a single template - the company itself is responsible for its preparation. The document may look different:

Where can a dealer look for employers?

The easiest way to become an official dealer is to look for vacancies on the Internet.

This can be done using the following resources:

  • https://www.businesspartner.ru/poisk-dilera-optovika.html
  • https://www.proizvoditeli-rossii.ru/ishhu-dilera
  • https://dealeram.ru
  • https://www.postavshhiki.ru/ishchu-dilera

Select those offers that interest you, make a good resume and send it to the specified addresses.

You can do it differently: for example, you have and would like to become an official dealer in this company https://www.benata.ru/diler.html in your region.

This means that you should send your resume to a specific address, and you will look for other options if you are rejected here.

You, as a dealer, will be offered two options for cooperation:

    By working capital.

    Roughly speaking, you will have to meet some minimum sales and profit plan.

    Dealers that do not cope with the task are usually terminated.

    According to legal content.

    You will become not just an official certified representative in a certain region.

    You will become a person who must form your own dealer network to promote the product.

If your resume is of interest to the future employer, you will be called for an interview (by the way, it can also be conducted via Skype if the main office is located far from you).

How well you do in the interview will determine whether you get the job or not.

Your chances of becoming a dealer will increase if at the interview you:

  1. Show awareness of the company’s affairs, its products, and turnover.
  2. Suggest specific steps for your dealership.
  3. Demonstrate confidence and ability to persuade your interlocutor.
  4. You will look representative, as befits a dealer of a serious corporation.
  5. Show exactly how you differ from other candidates for the better.

How to become a successful dealer?

If you do everything correctly, you can easily become an official representative of a corporation with which it is pleasant and profitable to work.

But it’s from you successful work It depends how long you stay in this business and how much you can earn.

Here are some tips for those who want to become a successful dealer:

  1. Choose wisely who you want to work for - sometimes the problem is not the dealer himself, but his employer.
  2. The product you sell should not be too expensive, but at the same time be of good quality.
  3. Choose in-demand products for dealership; there won’t be much demand for too exotic goods, which means you won’t earn much.
  4. Form your own client base and constantly strive to expand it.
  5. Appreciate yours regular customers, which give you most of the profit, offer them small bonuses and benefits.
  6. A successful dealer looks good, smells good, speaks well, smiles radiantly, and people like him.
  7. Show moderate persistence when interviewing potential clients - without it, you can conclude profitable deals.

It is also very important to constantly learn and polish your skills, because without this you are unlikely to achieve great success in the dealership.

Is it possible to become a dealer without investment?

If you want to become a large regional dealer, then get ready for the fact that you will have to invest a fairly large amount of money, which will go towards:

  • purchase of goods;
  • payment for storage facilities;
  • staff salaries, etc.

In this case, investments will amount to hundreds of thousands of rubles, and no one will give you a guarantee that you will recoup these investments, and even in a short time.

But don’t get upset ahead of time, because you can become a dealer even without financial investments.

3 ways to become a dealer without financial investment:

    Sales of goods.

    In this case, the work is done according to the principle: first - products from the manufacturer, then their sale by the dealer, and only then - money for the manufacturer.

    Many dealers work exactly according to this scheme.

    Work to order.


    Let's say you offered a product to a buyer. He selected several items and gave advance payment.

    You place an order for the manufacturer, when he fulfills it, transfer the batch of products to your client, receive the rest of the money, and send it to the manufacturer with the deduction of your remuneration.

    That is, in fact, you work without your own investments.

    Official representative of the company.

    A large company hires you to work as a dealer, but, in essence, you are a sales representative who travels with price lists and product samples, offering all this to customers.

    For successful transactions you receive a salary.

Are you determined to become a successful dealer?

Video about the features of the profession and about choosing a niche for you:

If you love working with people, have the gift of persuasion and are good at business, then you are absolutely right in what you think, how to become a dealer.

In this type of activity you will surely achieve success.

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Just a couple of decades ago, the foreign word “dealer” was incomprehensible to Russians, while in European countries it has long taken root.

With the development of the market, dealers gradually began to appear in Russia.

Who are they

Who are these people? Essentially, a dealer is a company that purchases goods from a supplier at a price and then resells it to the buyer at a markup. In other words, it is an intermediary between the manufacturer of a product and its consumer.

Advantages

It should be noted that today many are interested in the question: “How to become a dealer in the region without investment?” The fact is that novice entrepreneurs are attracted to this type of activity primarily because it does not involve significant costs for business development.

Today you can easily find advertisements in the media with the following content: “Work. Dealer in Moscow." Many people respond to them, since the supplier company provides all possible assistance and support in building a business and offers profitable programs cooperation. But not everyone manages to stay afloat.

Partnership options

Those who are haunted by the question of being in the region without investments should know that the product manufacturer can offer several partnership schemes. Let's look at the essence of some of them.

Dropshipping

Dropshipping (trade to order) involves the following partnership option: the dealer independently places an order on the supplier’s website, makes payments to him for the goods on his own behalf, having previously received an advance payment from the buyer.

Goods for sale

Those who are interested in the question: “How to become a dealer in the region without investment?” should know about the second common option for cooperation - goods for sale.

Its meaning is that the sales representative is given a specific period of time during which he must sell the product. After the agreed period, it will need to be paid, and the contract amount may increase by 2-3% compared to the situation if you had paid in advance. In any case, there is a risk of burning out. If you fail to meet the agreed time frame, be prepared to compensate the supplier for losses incurred. Only under force majeure circumstances can you accept unsold goods back.

Official Representative

And, of course, those who want to learn how to become a dealer in the region without investment should talk about such a common partnership option as an official representative office. In this case, the distributor receives information, advertising, and consulting assistance, and in full. In addition to providing assistance in building a business, you will have a guarantee that the goods sold are in high demand among consumers.

The official dealer is not obliged to engage in advertising - this is the prerogative of professionals. Undoubtedly, this type of partnership has only advantages. In other words, the official dealer is protected from many risks.

Requirements that companies place on potential dealers

It should be noted that suppliers give preference to candidates who can boast of a stable financial situation. In addition, they must have experience in building dealer networks. A potential sales representative must have a business plan in hand and be interested in selling the goods that the manufacturing company produces. Naturally, it is difficult for a dealer to work alone, so recruiting a professional staff is a top priority in building a business. In addition, the distributor must take care of the technical equipment of his outlet.

One way or another, some investment in business will still be required.

Documents

A candidate dealer must provide the company with a certain list of documents, which includes: a charter, a registration certificate, a document confirming tax registration, an order for the appointment of a manager (for commercial structures). You will also need a lease agreement for an office or residential premises where sales will take place.

As for individual entrepreneurs, then it is enough for them to present a document indicating the TIN.

Before making the final decision to become a company, carefully study the market conditions. Please note that in some regions it is not economically profitable to develop dealer networks. Determine the range of products that are used most in demand in your area and enter into agreements with the companies that produce them. In particular, many dealers in Krasnodar are engaged in car sales, since this particular product is in demand in Kuban.

Be prepared for the fact that a huge number those wishing to become official distributor suppliers can announce a tender, based on the results of which the most suitable candidate will be selected.

Please note that the larger the manufacturing company, the less likely it is to meet the criteria, since significant investments may be required in the development of the dealer network.

Pay attention to the number of company distributors in your region. As a rule, suppliers are more willing to cooperate when there is no more than one dealer in a particular region or region. This behavior tactic reduces the risk of competition and has a positive effect on business.

The goal of any manufacturing company is to sell at a profit! But this can only be done by expanding your market.

It is for this purpose that contracts are concluded with trading enterprises or entrepreneurs who undertake the sale of products manufacturing companies outside the location of the manufacturer itself.

And such sellers are called dealers.

Dealer: who is this?

In the understanding of many, a dealer is a simple intermediary who acts on the basis of...

But this is not entirely true: a dealer is a company that produces at its own expense and on its own behalf wholesale purchase from the manufacturer of its products and sells them.

A dealer can be either an entrepreneur or a legal entity. In this case, all risks associated with sales are borne by the dealer. However, it has advantages, one of which is complete lack of competitors in a specific city or even region for a specific product. This advantage is given to the dealer by the official representation of the manufacturer.

At the same time, she herself dealer company can:

  • engage in both wholesale and retail sales;
  • present products from both domestic and foreign manufacturers;
  • engage in direct sales and accept applications for the supply of products, having only a showroom.

Despite the fact that the dealer company actually purchases products from the manufacturer, it cannot simply be called a “reseller”, since it works closely with the manufacturer itself, purchases goods directly and has a document from the manufacturer notifying consumers about the supply of products offered to them from the factory. manufacturer.

By the way, what distinguishes a dealer from companies working on .

  • he is not obliged to follow the manufacturer’s recommendations for advertising and promotion;
  • can replenish its assortment with products from another manufacturer;
  • and does not pay any commission to the manufacturer for the use of its name.

That is why many consider this format of work as an excellent way to start their own business.

A way to start your business from scratch

Yes, becoming a dealer is real profitable.

However, with this way of working there is its own nuances things to consider:

  • the dealer is responsible for his actions, decisions made and losses incurred;
  • to become a dealer, you will need not only to conclude an agreement with the manufacturer, but also state registration either as legal entity(more often this is -), or an entrepreneur (). Otherwise, no one will enter into an agreement, even if the proposed market is very promising. The fact is that cooperation with a simple an individual is fraught with certain tax consequences and obligations that no one wants to shoulder;
  • In addition, it is very important to know the product that the dealer will be dealing with. For example, if you are going to sell tools, you need to have an idea of ​​all their capabilities and technical specifications to succeed.

But there is more one group of nuances that need to be clarified at the stage of concluding an agreement with the manufacturer:

  1. payment procedure – prepayment, installments, payment after sale and other forms;
  2. availability of a deposit, i.e. advance payment;
  3. delivery – who is responsible for the delivery of products to the place of sale and the safety of the cargo for this period;
  4. return of products in case of damage or defects;
  5. presence or absence of a dealer in the same territory;
  6. existence of restrictions on trading platform, price, etc.

This important points that need to be taken into account when starting your own business, which indeed has not only advantages, but also disadvantages.

For an example of a dealer offer from the manufacturer of heating systems Daewoo Enertec, see the following video:

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Everything happens in a few clicks, without queues and stress. Try it and you will be surprised how easy it has become!

Advantages and disadvantages of doing business this way

First of all, the dealer, as a rule, has no competitors in terms of this species products in a specific territory. And such exclusivity expands its sales capabilities and provides access to new products and the entire range of products of this manufacturer before others. In addition, the higher the dealer's turnover, the higher his discount from the manufacturer from the price. This difference provides a solid income for the dealer company.

Despite the fact that the dealer works on his own behalf and at his own expense, the main trump card of his sales is direct deliveries from the manufacturer.

And this for the consumer it means:

  • a real factory-made product, not a homemade one;
  • the price is recommended by the manufacturer itself (if provided for in the agreement with the dealer), which means it is low;
  • availability of warranty and post-warranty service;
  • repair using factory components;
  • the ability to return the product without problems.

But such closeness to the manufacturer is fraught with its own shortcomings:

  • the manufacturer can dictate the price tag, sales procedure, conditions of use;
  • the dealer is obliged to buy back a certain volume of products, even if he does not sell that much;
  • If the contract provides, the dealer may be limited in adding products from another manufacturer to the assortment.

However, as a rule, all these inconveniences are covered big discounts, which the manufacturer is obliged to provide when increasing the turnover of its products.

How do you become an official dealer?

Of course, to become a dealer, will be required not only state registration:

  1. knowledge and experience in sales;
  2. the ability to analyze demand and the market and know their condition in relation to one’s territory;
  3. developed by dealer;
  4. stable financial condition;
  5. professional accounting and absence. Very often, manufacturers require certified copies of declarations (, etc.);
  6. availability of those who have the necessary qualifications to work with the manufacturer’s product; or its availability from the entrepreneur himself;
  7. interest in the product and its knowledge.

In addition, it is necessary to create commercial offer, attaching your business plan to it, and send it to the manufacturer. However, this proposal must be correct not only from a spelling position, but also from a marketing position. Then it will be able to convince the manufacturer of the competence of the future dealer.

Do you want to become a dealer?

Now there is a large selection of dealer offers made by the manufacturers themselves, and, in any areas. For example:

  1. auto products represented by such manufacturers as "PROMA wheels made of light alloys", "Expedition", "KAMSKY MOTOR PLANT", "Kurgan trailers", "Auto Technology Group", "Tolyatti trailers", "Avtonota", "IRON MANUFACTURE URAL", " VMPAVTO", "Rossvik", "Volga Tire Company", "MOTORFIST", and others;
  2. interior and entrance doors – “Cardinal”, “Vivo-Porte”, “Pharaoh”, “League of Doors”, “Euro-Doors”, “PROFF”, “Wood Products Plant”, “RosDver”, “Art Deco”, “Dera”, “Kontur” ", "DOOR FACTORY", "Cabinet Doors", "Torex", "LineDor", and others;
  3. blinds - “Stroy-Life”, “RUPAN”, “Decor - CITY Ural”, “New Blinds”, and others;
  4. furniture, furniture materials and accessories – “Involux”, “Cozy House”, “Ivanovo Furniture Factory”, “Somovo-Furniture”, “Geniuspark”, “BELKUKHNYA”, “Kadici”, “L-furniture”, “NOVA”, “RONIKON”, “Ikhsan” ", "Furniture Factory 8 March", "Furniture Symphony", and others.

And this is only a small part of the current offers!

An example of dealer cooperation from a car oil manufacturer is given in this video:

A company representative is a specialist who promotes the products of a specific manufacturer in a certain region. Any sane person who wants to achieve financial independence dreams of taking such a vacancy, since it is quite profitable and very interesting work. We will tell you how to become a company representative in your city in this publication.

Where to start?

In order to become a representative of a large company you will need:

  • Experience in a specific field;
  • Competent business plan;
  • Personal interest in products;
  • Availability of a team of professionals;
  • Necessary technical equipment;
  • Willingness to invest funds.

In addition, you need to collect a package of documents:

  • Charter;
  • Constituent documents;
  • Certificate of registration;
  • A document confirming that you are the head of the organization;
  • Lease agreement for office space;
  • Bank account.

Dealer without investment

Many citizens who want to try their hand at this field often ask the question, how to become an official representative of a company without investment? There are several ways:

Trade on order

You've probably seen the “made to order” mark next to some product items in the price lists of online stores. This means that the buyer must deposit money for the goods into the seller’s account, after which, after a certain time, he will receive his purchase.

If you look at it through the eyes of a businessman, the situation looks like this:

  • The entrepreneur signs an agreement with the supplier for the purchase of goods at dealer prices;
  • Displays the product for sale at its outlet, or rather, includes it in the price list and various promotional materials;
  • The buyer pays for the purchase, after which you buy the goods from the supplier with the money received and transfer it to the buyer.

If you want to become a representative of a company in the region without significant financial investments, choose a market segment that includes goods whose cost ranges from 5-20 thousand rubles. Consumers prefer to buy inexpensive everyday goods in nearby stores, even if their prices are slightly overpriced. If you choose too expensive products, you will have to rent an elite office or store. For example, for car sales, large areas are rented for showrooms.

Goods for sale

If you have firmly decided that you want to become a representative of companies, but do not have the funds to realize your plans, you can try to enter into an agreement with the manufacturer in order to receive goods from them for sale. Many large companies are accommodating to budding entrepreneurs and willingly agree to such cooperation.

The most important thing is to sell the products on time. If you do not have time to sell all the goods within a certain period of time, you will have to pay money for it, and 1-2% more than its original cost. In some cases, suppliers take back unsold goods. Return conditions must be specified in the contract.

Free testing

The manufacturer sends samples of its products to the sales representative so that he can try them out. If you find such a company that agrees to provide you with their products for free to test, consider yourself very lucky, because many suppliers refuse to work under such conditions, so the chance to test products for free is a great success for a newbie.

Official Representative

This is the most profitable option, since you get a guarantee that the products you sell will be of interest to the end consumer. The supplier provides you with full information support, as well as assistance in organization and development trading enterprise. Advertising specialists promote products at a professional level, so you don’t have to waste time and energy on it.

Work in a foreign company

Many domestic enterprises are not adapted to agency work. In addition, some of them may not fulfill their obligations. In this regard, newcomers are often interested in how to become an official representative foreign company? Abroad, this form of sales has long become commonplace and has become widespread. If you have no work experience, look for a company that provides training.

Let's take a closer look at what steps you need to take to become a representative of a foreign company:

  • Choose a line of work that you are familiar with. For example, a mechanic might sell industrial equipment, since he has certain knowledge in this sector;
  • Find a suitable company and offer your services to it. The necessary information can be obtained on the Internet or from industry directories;
  • Decide on the product range. For example, along with lifts for car repairs, you can offer consumers balancing stands, compressors and other equipment for car services;
  • Enter into an oral or written agreement with the company;
  • Study the product carefully to determine its commercial and technical advantages.

Advantages and Disadvantages

Before becoming a company representative in your city, you need to familiarize yourself with all the advantages and disadvantages of this profession.

Pros:

  • There is no upper limit on income levels. The more efficiently you work, the more you get;
  • There are no competitors within the company;
  • Support from a strong partner;
  • Free training;
  • Quick start.

Cons:

  • Lack of permanent salary;
  • Large risks of losing start-up capital.

Where can I find a company?

Are you interested in how to become sales representative companies? Many manufacturers post information about available vacancies on their own websites on the Internet. You can also send your resume to different companies. Perhaps someone will respond and offer you cooperation.

Try to collect as much information about the activity as possible different companies. This will help you choose the right supplier, on whom the success of your business depends 90%. You should not give preference to any supplier based on low prices. If you are committed to serious work, you need to pay special attention on the company's reputation. It is also very important that the products you will sell are in demand in your region.

How to choose a company?

Before making a final decision which company or manufacturer is more profitable for you to cooperate with, you must first find out.

Construction materials

Nowadays trade building materials brings good profit, so many successful entrepreneurs cooperate with companies that produce such products.

Before that, decide on the scope of work. You can open a small outlet or large supermarket. It all depends on your financial opportunities. According to experts, at the stage of formation medium company will bring a lot more profit than a large retail chain. You should not try to conclude a cooperation agreement with major manufacturer. At first it is better to work with small company. In this case, you will earn good money and gain the necessary experience.

Furniture

This is the simplest and most easily implemented idea. Almost all furniture that can be purchased on the market is sold through dealers. An exception may be foreign-made products or large retail chains.

If you decide to start a business and don’t know, first of all you need to find a furniture factory and agree on cooperation with it. The manufacturer bears full responsibility for the complete set of furniture and its quality. If the buyer discovers any defect, the furniture factory is obliged to replace the product.

Baby food

Before that, many aspiring entrepreneurs get jobs as sales representatives. This allows them to gain the necessary experience and understand the range offered by modern baby food manufacturers.

This approach is quite justified, since products intended for children should be different high quality. If you open own store and purchase low-quality goods, the company will quickly go bankrupt. Working as a sales representative allows you to learn from the inside all the features of trading such products, and the experience gained will guarantee the success of your business.

Video: About the profession of sales representative

Confectionery

It is most profitable to sell food products during a crisis. Despite the fact that almost all citizens are starting to save, they continue to buy food, and especially sweets. Before that, draw up a competent business plan and find reliable suppliers who sell quality products at affordable prices. Most profitable option– direct deliveries of goods from the manufacturer. In this case, you will receive the latest products at low prices.

To reduce the payback period of an enterprise, you can set educational institutions or in shopping centers some . In such walk-through places, chocolates, cookies in small bags, lollipops, etc. are excellently sold. Since this piece of goods sells quickly and in decent volumes, vending machines will bring good income.

Household chemicals

Such products are included in the category of essential goods, so they will be in demand in any economic conditions. If you have never done such a thing and do not know in your city, seek help from specialists. Professionals will tell you where to start a business and help you prepare all the necessary documents.

The profitability of such an enterprise depends on various factors. The main problem is high competition in this area. In many cities there are entire retail chains that sell goods at low prices. To your store household chemicals If it doesn't fail, open it in a large city with a population of more than 1 million people.

Conclusions

Many companies that want to open a representative office in another city or region are faced with the problem of finding motivated, responsible employees. If you have these qualities, you can start looking for an available vacancy. Take action and you will definitely succeed.

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