New products in America. Ideas for starting a business in the USA. Is an office required?

More than 300 million people live in the United States; only a very active and productive business can serve, clothe and feed so many people. Therefore, one should not be surprised that America has become the homeland huge amount business ideas, then replicated around the world. A successful idea can bring billions to an American entrepreneur, since the number of potential buyers in the country is large; In addition, in many areas, America is a trendsetter for other continents.

Urban farms

The idea of ​​using skyscrapers to grow greens and vegetables was prompted in the United States by the demand for organic farming. The shelf life of natural plant products is short; during delivery, vegetables lose valuable vitamins. Greenhouses on roofs are organized in Canada, South America, Singapore, but it was the Americans who came up with the idea of ​​growing edible herbs using a high-rise building not horizontally, but vertically.

Enthusiasts have installed a device that resembles a Ferris wheel: instead of booths, the vertical farm has trays with plants. The electric drive rotates them, providing uniform watering and access to light. Another popular idea is to grow greens without any soil at all - using the hydroponic method. In this case, the soil is replaced with mineralized water, which is proposed to be collected during rain in special tanks on the roof.

This is interesting! Skyscrapers are located mainly near the coast, so enterprising US residents use organic farms abandoned warehouses and factories. An example is the agricultural firm FarmedHere, in an empty warehouse in Chicago; its owner, Jolanta Hardey, grows organic greens here.

It is estimated that the yield of 1 square meter of a vertical farm is 20 times higher than with the traditional method of cultivating plants. But such a small business requires additional investments - for equipment, electricity, and mineral supplements. However, urban eco-farms are considered not only popular, but also profitable, because the costs of delivery, staff salaries, chemical fertilizers, heating and irrigation systems are reduced. Plants on the innovative farm grow 2 times faster, and crop losses (due to the elements, pests, temperature changes) are minimized.

Phytowalls

A “relative” of the previous concept is a kind of indoor mini-farms; in America they are called phytowalls. Walls made of living plants are created in institutions, hotel lobbies, establishments catering– in the latter case, the greens can be edible and served on the client’s table directly from the wall.

The idea spun off from small businesses on vertical farms: flowers in pots were replaced by vegetation that does without land. The plant wall works on positive image restaurant (hotel) and saturates the air with oxygen, so the number of customers for the new product in the United States is growing - this startup promises to become one of the most popular in the near future.

The US is an innovator in many areas of business. This country sets the rhythm for the whole world. Silicon Valley has long been a center of new startups and technologies that are exploding around the world. Today I would like to talk about new startups and business ideas from the USA in 2016-2017. There is an opinion that what is in demand today in America, after some time begins to develop in Russia and other countries of the world. New business directions from America in 2017 do not appear by chance. Startups are not only innovative services and products, but also improvement of old ideas. With careful scanning and analysis, you can find many flaws in any business. Consumers are increasingly demanding the quality of goods and services. In this publication I have collected the most promising and working ideas that have great potential for development.

No. 1. Store with goods without packaging

Small businesses in the United States are actively developing. Many appear unique startups who find their circle of clients and consumers. For example, like in any other country in the world, in America there is a class of poor people who prefer to save on almost everything. As you know, beautiful and stylish packaging makes up about 15-30% of the cost of the product. People with disabilities financial capabilities they are not always willing to overpay for packaging that will end up in the trash anyway. Especially for such people there are stores with goods without packaging. There are such stores in Canada and the USA. The buyer can purchase various goods without packaging (from essential food products to sweets) so as not to overpay extra money.

No. 2. Mobile applications

What business can be called the most profitable and promising in 2016-2017? In my opinion, in the field of mobile technology and innovation, mobile applications occupy the first place. To see this, look around, look at the young people who do not let go of their smartphones. The time has already passed when people said that mobile phone Only needed for calls. Perhaps there are people with such old concepts, but they are greatly mistaken. The smartphone has turned into a real mini-computer with numerous applications, games, and convenient tools for searching information on the Internet. In the USA, this market is actively developing. At the moment, there are a variety of mobile applications there. In Russia, the number of people who search for information using mobile devices. Any entrepreneur who keeps up with the times should use mobile applications to promote their business.

No. 3. Production of solar-powered goods

Many famous entrepreneurs, scientists and developers special attention focus on the renewable energy market. In 2016, there is a lot of talk that we are approaching the end of the oil and gas era. Solar panels and other renewable energy sources are becoming more powerful and efficient. American manufacturers bring to market a variety of products that operate on solar panels. On the market there are camping stoves that convert fire into electricity, a stove with solar panels, autonomous vending machines using solar panels, and tourist personal panels for hiking and outdoor trips.

No. 4. Solar chameleon panels for houses and cottages

American entrepreneurs created solar panels SolarSkin chameleons for houses and cottages. To reduce electricity costs, such panels are installed in the sunniest place. Such a place is the roof of the structure. Unfortunately, modern panels have one drawback - they spoil the appearance of the building. New SolarSkin chameleon solar panels can have a wide variety of colors, which match the design of your home or cottage. It may look like a tile roof, a tree, green grass, etc.

No. 5. Virtual reality

Virtual reality glasses have revolutionized the market. They are used not only in video games, but also in other areas of business: viewing real estate through virtual reality, training for complex operations, training for the police and military, advertising business, watching matches, etc.

No. 6. Delivery of goods using drones

Drone delivery services are opening in the United States and other countries around the world. This idea is especially relevant for catering establishments. It is not always possible for the client and buyer to deliver this or that product on time. The main reason is traffic jams. For this reason, today delivery services for pizza, lunch, and goods using drones have appeared, which bypass traffic jams and quickly deliver the goods to the client. The United States is planning to use drones to deliver medicines to hard-to-reach regions.

No. 7. Hotels with per-minute payment

The hotel business does not stand still. Another interesting business from the USA with everything was recently launched in the city of San Francisco. We are talking about hotels and hotels with per-minute payment. The client can rent a hotel for any time, even if he needs a hotel for 5 minutes to take a shower. There are no time restrictions - that’s the main idea of ​​the new service. There is a large category of people who need a room for just a few minutes, for example, to take a shower, have a snack, drink a cup of coffee, relax for a few hours after a long trip, feed a small child at home, etc.

No. 8 Office space rental short term

This service allows you to rent office space for a short period of time – from 30 minutes to a day. For example, you need to give a presentation to clients, sign an important document, make business meeting, do a little work on the computer. To perform these tasks, you can rent an office for a short period of time. The service is mobile application, through which you can find a suitable premises, rent and pay. After booking an office space, the user receives a PIN code with which he can open the office door.

No. 9. Contactless payment for goods using a photo

Previously, we paid for all goods only in cash, but everything changed after the advent of bank cards. Today, most people do not carry cash with them, but make all purchases using bank cards. A few years ago this would have been difficult to imagine. What will payment for goods look like in the foreseeable future? Google is already testing everything new technology contactless payment. It will be special application, which is tied to bank card owner. It recognizes the buyer from a photograph. At the checkout when making a payment, the scanner recognizes the buyer’s face and then debits the required amount from his card. The buyer does not have to carry the card with him all the time.

№ 10. 3 D house printers

In Western Europe, Australia, including the United States, 3D printing technology is being developed. In America today, construction printers are actively being tested, which automatically print at home. This technology is going to be used not only in the construction of private houses and cottages, but also in the construction of multi-storey buildings. 3D printers have a whole range of advantages: high efficiency, fast work, labor reduction, absence of human factors and errors during construction.

New business ideas in 2016-2017 from the USA and Europe

Grocery prices in the United States vary from state to state and from store to store. What influences the formation of the cost of certain goods? The cost often varies depending on the quality of the product and the grocery chain that sells it.

Panoramic view of Los Angeles

In the USA, there is no habit of purchasing groceries every day - the cost of gasoline is quite high, and it is almost impossible to buy groceries near your home - basically, there are only large retail chains. In America, shopping is usually done for a week or two - hence the tradition of having a large refrigerator and an impressive kitchen.

US food prices

• rice, flour - 0.5 - 0.7 $;
• bread and spaghetti - 1.3 - 1.6 $.

Meat and poultry (price per pound):

• minced beef - $2.7;
• veal fillet - $4.2;
• beef steak - $4.7;
• pork with bones - $3.5;
• pork fillet - $4;
• whole chicken $1.4;
• chicken breasts $3.4;
• chicken legs $1.5.

Dairy products and eggs:

• chicken eggs for 12 pcs. — $1.5;
• fresh milk - $1;
• butter $3.5;
• processed cheese $4.2;
• cheddar $5.7;
• ice cream for a large jar (about 2 liters) - $4.9.

Table comparing food prices in America

Fruits and vegetables (price per pound):

• Apples - $1.6;
• Bananas - $0.7;
• Oranges - $2.5;
• Cherry - $3.6;
• Grapefruit - $1.2;
• Grapes - $2.2;
• Lemons - $1.4;
• Fresh peaches - $1.4;
• Pears - $1.6;
• Strawberries - $1.5;
• Potatoes - $0.8;
• Tomatoes $1.5;
• White cabbage - $0.8;
• Broccoli - $1.4;
• Celery $0.8;
• Bell pepper - $2.3.

Drinks and alcohol:

• Pepsi-Cola - $1.47;
• Orange juice 1.7l *2 pcs. - 5$;
• Jack Daniels whiskey 0.75 – $19;
• Wine - from $3;
• Vodka 0.75 – 8$.

The consumer cost index can vary depending on the state, and state tax policy also has a significant impact - as is known, American authorities give regional authorities the opportunity to set their own tax levies, which can significantly increase final consumer prices.

iPhone cost

One of the opportunities of living overseas is to purchase Apple products not at exorbitant prices. At least, that's what the vast majority thinks. Is this true? How much does an iPhone cost in the USA?
iPhone 6 plus:

• 16 GB – $649;
• 64 GB – $749;
• 128 GB - $849.

• 16 GB – $549;
• 32 GB - $599.

• 8 gb - $450.

Just recently our compatriots visited retail stores Apple in almost any country - the cost of production was much cheaper. After the dollar to ruble exchange rate has changed (in a negative direction for the ruble), their price is still lower than in Russian stores.

Real estate and services

Of course, the spread of prices is very, very large - the state and city, the region, the configuration of the property and much more have an influence, but it is possible to imagine at least some average values.

A typical private cottage in America

Renting a home in Los Angeles:

1. Studio apartment - $500-1900.
2. One-bedroom apartment (in Russian style - two-room) - $800-1900.
3. Apartment with two bedrooms - $1000-2400.

How much will it take to pay utility bills:

1. Electricity - $110-155 (calculated for a classic house - three bedrooms, two bathrooms, two garages).
2. Water - $90-140.
3. Lawn mowing - from $70.
4. Telephone communication - $27-30.

Other services:

1. Full day kindergarten - $1000.
2. Visit to a doctor - from $75.
3. Veterinarian services - about $40.
4. Visit to a beauty salon - $25-30.

Cost of clothes

It is unlikely that the consumer price index will interest housewives - it is much more interesting and useful to find out how much something costs. In particular, how much clothes and shoes will cost.

Women's clothing

• T-shirt from $12;
• plain T-shirt from $8;
• long sleeve T-shirt $12-20;
• business shirts $30;
• sweatshirts $45;
• thin cardigan from $25;
• short dress from $27;
• shorts from $35;
• sports jacket with a hood from $100;
• jeans from $18;
• sandals $40;
• slates $12;
• low shoes $75;
• ballet flats $18;
• women's shoes $75;
• socks $7;
• knee socks $10.

Men's clothing

• men's windbreaker $75;
• men's leather jacket $300;
• men's jacket $100;
• men's jacket $145;
• men's shirt $35;
• men's T-shirt $19;
• sweater $60;
• pants $50;
• jeans $26.

How much does it cost to maintain a car?

Car fines

Before you get behind the wheel in a foreign country, you should study the traffic rules, as well as parking rules. Car fines are quite high, so it is better to take care to avoid them.

• A red traffic light will “cost” the violator $50;
• Parking under the "Disabled Only" sign - $250;
• Unfastened seat belt - $50;
• Speeding from $70 to $500;
• Roadside traffic - $460.

How much money do you need to live

In order to imagine how much money you will need to live in the USA, you need to imagine your spending in Russia.

Prices of goods compared to other countries in the world

Housing

Renting a home or paying off a mortgage varies greatly depending on where and what kind of housing is paid for.

For example, renting a small studio in Santa Monica will cost $2200-2500.

For the same amount in San Fernando you can rent two full-fledged apartments in good home- where will it be gym, relaxation area and swimming pool. You should choose your state, city, and area to live in carefully, because the low cost is usually offset by other expenses.

That is, if the cost of housing is initially low, the tax deduction for real estate will also be low, and this will certainly affect the cost and quality medical services, training and other social aspects.

Typical American private houses

For life, it makes sense to choose safe areas, with well-developed infrastructure, with a certain number of Russians (at least in order to be confident in the tolerance of the local population).

Insurance and medical services

Many Russians have heard that they are incredibly expensive - a visit to the doctor will cost about $100, an ambulance call will cost about $1,000, and a trouble-free birth will cost about $20,000. Thanks to Obamacare, absolutely all residents must have health insurance. If there is no insurance, then the authorities impose a fine of 1% of the total annual income.

If you are looking for new business ideas in Russia, and you yourself want to get ahead of the market for goods and services in Russia, then you need to look for new business ideas that do not yet exist in Russia. The best foreign ideas unusual business from Europe, America, China, Japan and other countries.

Contents of the article :

7 foreign business ideas that are not yet in Russia

There are quite a few variations of international and local business that are taking root well in all corners of the planet. It is quite difficult to determine their source, since the process began in many states at once. Below will be listed best business ideas that do not exist in Russia.

Idea #1. Server water heating

Company Nerdalize implements ideas for small businesses in Russia. She proposed heating water in the house using servers, which allows the homeowners and the owner of the data servers to benefit. The essence of the innovation is as follows:

• A special heater receives energy from the server (computer) cooling system;
• This approach allows you to save about 40% of energy and reduce costs (in Holland they voice a savings figure of 300 euros per year for an average home);
• Environmental benefit by reducing carbon dioxide emissions.

At the moment, the Nedalize startup has become quite successful and has received impressive investment in 320,000 euros.

Something similar was offered in Germany by the company Cloud&Heat, but for the installation and purchase of the server they asked for at least $15,000. Nerdalize installs servers for free, charging only a subscription fee, which is actually more profitable than a simple monthly electricity fee.

Idea #2. Car service aggregator

Got a good start foreign business- idea with a car service aggregator. In most regions of Russia this type there is no business yet, so there are great prospects for its implementation. There can be two options:

1. Creating your own website and concluding agreements with services;
2. Search for a suitable franchise operating within the brand throughout the country ( for example, “V-AUTO SERVICE”).

According to the above franchise, the cost of entry will be about 135,000 rubles for assistance in organizing, providing access to major project and other nuances, while potential income is declared - over 100,000 rubles monthly. The only task on the part of the entrepreneur will be to conclude contracts with local car services.

Thus, this foreign business idea is quite fresh for Russia, and given the number of car owners, it is also relevant.

Idea #3. Automatic key making machine

Automation of manual labor is increasingly taking over the world, gradually moving to the Russian space. Today, artisans who specialize in making keys may lose their jobs, since you can now make a copy of a key simply using a machine in a shopping center or other place.

Abroad this idea is being used very actively, but in Russia the process is still moving slowly, especially in regions where income levels are lower. Special machines are available from various brands, such as: MinuteKey, KeyMe and others.

The cost of the service is not much different from the masters (from 100 to 250 rubles, depending on the complexity of the key). The required investment is 200,000 – 300,000 rubles to purchase a machine, so due to low popularity, the idea may take a long time to pay off.

However, progress is inevitable; sooner or later Russia will be filled with these machines. If you want to participate in the new trend, then don’t hesitate.

Idea #4. VR broadcasts of sporting events

Excellent and modern business idea with minimal investment. Virtual reality is a fairly new phenomenon for the whole world, but unlike Russia, most countries are trying to actively introduce innovations into their lives. In particular, this affected sports matches, which can now be watched using virtual reality glasses, gaining the feeling of being in a real stadium.

In the future, in the next 5 years, 360-degree video and broadcasts of matches in this format will become widespread, but the implementation of the idea will require a lot of effort and consideration of hundreds of legal nuances.

Idea #5. Esports children's camp

E-sports has firmly established itself throughout the world, gaining particular popularity in Asian countries, where the training of e-sports players is treated as a state project. In Russia, such hobbies are treated with caution, but this does not prevent the industry from developing extremely quickly.

Organizing a camp will require taking into account many factors that are not much different from a regular child care facility (food, entertainment programs, accommodation). E-sports will be one of the entertainment options here, but we must not forget about a full life. On a smaller scale, the camp can be turned into a simple eSports section.

To organize and build your own similar camp, you will need a fairly large sum; as a rule, it is easier to agree on a partnership with already open children’s camps. Investments will only be required for equipment and hiring counselors; the rest depends on the agreement with the camp.

Idea #6. Electronic coffee subscription system

Morning coffee in the office or before work is a popular way to tone up. Many people drink coffee this way every day, spending considerable sums in total. Special coffee subscriptions have long been popular abroad, which are valid in various restaurants and cafes. In Russia, only recently one similar system appeared - “ Coffee Cup».

The benefits of the subscription are that:

• Its owner can save up to 60% on the cost of coffee; just show your subscription in the application to the seller or waiter in a cafe participating in the program, and also provide a special code;
• The distributor of the subscription will receive about 25 rubles from each cup and more if coffee is ordered in bulk by corporate clients;
• Restaurants and cafes also benefit, because they receive additional advertising and clients.

It is also interesting that virtually no investment is required if you work together with Coffee Cup. It is enough to become a partner and agree on cooperation with local cafes, after which you will make a profit ( net profit on the network is about 240,000 rubles monthly). Otherwise, if you have capital, you can try to create your own subscription system and compete with Coffee Cup. It is enough to recruit a team of partners, develop a website and a mobile application.

Idea #7. Wedding gift aggregator

Enough interesting idea, in which they invested Social Capital amounting to more than 40 million dollars. The application was called " Zola" This is a wedding gift service that has the following features:

• Newlyweds select a list of things on the app that they really need;
• Guests pay for the selected items if possible.

The service has a high level of usability, is very easy to manage and convenient.

Russia on current moment I’m far from such ideas, but you can try something similar. This will definitely require considerable capital investment, in the absence of which it is possible to come up with a lightweight analogue with less potential that does not require complex development.

American business ideas that do not exist in Russia

New ones that do not exist in Russia are born every day, but only some of them actually work. America has great financial capabilities due to cheap lending, so American unusual and new business ideas that do not exist in Russia are quickly brought to life.

Idea #1. Aggregator of cafes and restaurants with delivery

This niche is already gaining momentum in our country, but some cities do not yet have worthy competitors. A striking example is Delivery Club with food delivery from many restaurants, which is often included in ratings of the best business ideas in Russia. It is difficult to find a worthy replacement for them, and in some cities there is no Delivery service, but there is someone to deliver.

The idea is simple:

1. A website and application is created with menus of various restaurants and cafes (McDonalds, KFC, Subway, etc.);
2. People are asked to order products at a certain price;
3. Service employees buy food from a cafe and deliver it to the customer.

The profit comes from the markup on food, plus delivery fees. The idea clearly came from America, but perhaps the train in this niche is already leaving. However, if you have capital, you can compete with Delivery Club, or work in small towns, where they have not yet reached.

Idea #2. Salad designer

An interesting idea from the USA, similar to Subway, which allows you to create salads in high-traffic areas and cafes. In America, one of these cafes is Chop't, in Russia there are no similar analogues yet.

As customers of such cafes note, the cost of a salad ranges from $8 and above; some people bought ingredients for $15.

A lot of investments will be required, over 500,000 rubles, to implement such an idea, because you need your own cafe, various permits and compliance with sanitary requirements.

The income from a decent restaurant or cafe can be unlimited, and can be scaled within a franchise throughout the country. Thus, the salad designer is an interesting analogue Subway, which appeared in the USA. It can be adapted to many variations of network cafes.

Idea #3. Street phone charging

Recharging the battery on the street or on a bus has long gained popularity in other countries. Many note that it all started in the USA. In New York, there are similar chargers almost everywhere.

In Russia, it will be quite difficult to implement such an idea, because it is more likely social project, requiring state permits and support.

Monetization is usually carried out by promotion own brand, there are no paid charges, so income can only come from profits from government contract during installation.

In conclusion, the idea of ​​street charging is interesting, but a business can only be made from it if you have connections in government agencies. In addition, it takes time for Russia to come to the need to equip most cities with such innovations on a federal scale.

Idea #4. Interactive Lunch and Grill

Such restaurants have actually existed for a long time in the USA and in many other countries; you can probably find them in Russia too, but in very, very rare cases.

The idea is that the client is provided with raw meat and seafood, which he grills on coals for himself right at the table and eats.

People are primarily interested in the emotions they receive, when everyone can fry meat the way they want, feel the smell, and so on.

To implement interactive cooking, you will need to have a cafe-restaurant, plus considerable investment in equipment ( at least 5,000 USD by US standards). Profit is unlimited.

Idea #5. Flower Hostel

Not only pets, but also plants need care during a long vacation. In the USA, the so-called “ hotels for flowers" In Russia, similar institutions already exist, especially in the capital, where progress is in full swing. The regions, as usual, lag behind in this regard, which opens up great opportunities for entrepreneurs.

Today there are already many successful cases in this niche, let’s highlight the main nuances:

• For storing flowers of various sizes they usually charge from 2 to 5 rubles per day;
• More than 40 small pots can be placed on one square meter, which will bring in over 80 rubles per day and 2,400 rubles per month, which is not bad for a business idea with minimal investment;
• Volume growth depends on the region and opportunities, business advertising;
• Although in most cases there is practically no need for investments for such a business, the income is not great.

A flower hostel is a great overseas business experience, as many people need to take care of flowers while on vacation. It is difficult to predict income; it all depends on the size of the city and the degree of advertising activity; of course, all this can only be classified as a small business.

Idea #6. Sale of bags with speaker

The next option is to sell briefcases and bags with a built-in Bluetooth speaker. Modern teenagers Such devices are often used in everyday life, so the device will fit well into the trend taken from the USA.

The price of the portfolio depends on the quality of the speakers and varies from 2,000 to 10,000 rubles. The main option for starting a business is the wholesale purchase of briefcases and bags, and then the resale of bags in your own outlets and online stores. To start, you will need a capital of about 100,000 rubles or more, depending on offline or online sales.

potential profit in the region of 30,000 - 50,000 rubles per month and above.

Reselling trendy items like backpacks with speakers is an interesting business option. A lot of different new products are appearing in the financial center of the world - the USA.

Idea #7. Phytowalls made from plants

A narrow and innovative niche is the design of phytowalls from plants in offices and residential buildings. Another name is “ vertical gardening" There are very few companies in Russia in this direction; basically everything is concentrated in Moscow, so in large regions the path is free, practically without competitors.

Peculiarities:

• Phytowalls and phytomodules will require initial investment, now there are manufacturers in Russia (price per 1 square meter from 10,000 to 30,000 rubles);
• Profit from 50,000 rubles per month and is not limited, depends on the scale of the city, region;
• Large customers will become a gold mine - shopping centers and corporate offices.

In general, phytowalls are a trend in recent years, since many participants are actively breaking into the niche, so you should hurry when choosing this direction.

Idea #8. Holiday car rental service

A striking example interesting business idea from the USA is the car rental service FlightCar. The idea is to rent out the cars of those who leave them at the airport while on vacation. The owner of the car receives a profit and the founder of the service provides some legal guarantees.

In the USA, the owner of a car is paid 15 USD per day, and if it is rented, then an additional 10 USD per day.

American business idea with car rental is quite good way earn extra money while on vacation, but there are also a number of problems associated with timely return of the car and other aspects.

European business ideas that have not yet come to Russia

Following in the footsteps of the United States, we present to your attention a new business in Russia, taken as an example from European countries, which are no less developed and open to innovation.

Idea #1. Bicycle cafe

This type of cafe is still developing in Europe under the Velokafi brand, but has already managed to make a splash and gain a reputation. The idea is that visitors to the cafe enter it on a bicycle and can have a snack or drink coffee without getting off.

This approach relieves congestion in bike parking areas and prevents potential bike thefts.

To open in Russia, an investment of at least 500,000 rubles and approval from the municipality will be required, the potential profit is about 15,000 - 30,000 rubles per month.

A considerable number of cyclists travel around Russia, but parking for them is rare, so this business an idea from Europe can attract a lot of attention and visitors.

Idea #2. Shop with selections of products based on recipes

All over the world and in Europe, the use of non-standard solutions is always valued. One of these was a store selling ready-made selections of products according to various recipes.

The point is to provide absolutely all the products needed to prepare a particular dish. For example, all products for preparing Greek salad or Caesar, for various soups, etc. It’s convenient for a person to not have to look for different products in different stores and buy them in excess. It is profitable for the store because it can make a markup.

As is known, retail products requires considerable investment and business registration, so you need capital from 1,000,000 rubles. Potential income depends on the size of the city and the chain of stores; at one point it can vary from 30,000 to 200,000 rubles per month.

As a result, a selection of products is an original solution for grocery store, which can bring novelty and add convenience to people. Such unusual business the idea may well take root in Russia.

Idea #3. Chocolate designer

This idea was first implemented in France by designer Elsa Lambine and her chocolate brand “ Sweet Play" The idea is that a person is given the opportunity to create his own modification of chocolate online, both in terms of fillings and appearance.

The process of making your own chocolate gives pleasant emotions and allows you to create ideal gifts for loved ones. It is not surprising that the service quickly gained popularity.

Today there are already companies making chocolate self made, so in the first stages you can start working on a service with minimal investments in a similar style, and later open a full-fledged production.

Thus, the chocolate designer is again a non-standard solution for the usual purchase of chocolate, which appeared in France. In Russia, such an idea can be successful with a competent approach to marketing.

Idea #4. Vending with goods for travelers

Unusual vending is a fairly common phenomenon in Europe. Of course, there are vending machines with absolutely useless goods that are easier to buy in a store. You need to focus on urgency and speed. One of these areas is the sale of goods for travelers directly at airports.

Peculiarities:

• The machine contains chargers, headphones, shoes, clothes and other things for long trips that a person might forget.
• The cost of the machine depends on the model and ranges from 150,000 to 200,000 rubles.
• Also, you will have to negotiate and pay for rent at the airport, which is not always possible. In this case, prices are completely individual.

In general, vending is a very popular area; people find it convenient to buy goods quickly and without consultants. Non-standard solutions from Europe will work very well in Russia.

Idea #5. Vending with the sale of rolls

The next option for unusual vending is the sale of rolls. There are a lot of such machines in Europe, and they are in good demand. In Russia, they are already trying to implement similar ideas; for example, they often sell sets of rolls in supermarkets, but branded vending can work well.

Automatic food storage machines are more expensive than regular ones, their cost is in the region of 250,000 - 300,000 rubles. Additional investments will be required to purchase rolls from trusted suppliers.

Approximate income depends on the location of the machine and can vary from 10,000 to 20,000 rubles per month. The machine will require daily maintenance.

As a result, unusual vending with rolls is a great idea from Europe, which can be easily adapted in Russia. In the vastness of the capital, such machines are already found, but more often they still try to open the delivery of rolls, so there will be practically no competitors.

Idea #6. Healthy food restaurant with calorie counting

Let's continue original ideas who arrived from Europe. The next interesting solution is a restaurant healthy eating, where calories, proteins, carbohydrates and fats are calculated, and dietary recommendations are given depending on the goal. A healthy lifestyle, losing weight and gaining weight have become a very fashionable trend in recent years, which opens up great opportunities for restaurant business.

Organizing a unique restaurant business is not an easy task; it will require significant investments of 1,000,000 million rubles or more. Much depends on the scale of the city, in small populated areas there will be no audience capable of perceiving fashionable trends in a healthy lifestyle. Potential profit - over 100,000 rubles per month.

A restaurant with calorie counting is a unique idea from Europe, which can be well implemented in large Russian cities. At the moment, the niche is poorly developed; there are only a few establishments of this kind.

Idea #7. Construction of non-standard houses

Any niche has many narrow areas, and construction is no exception. Europe took advantage of this fact, which led to the popularity of highly specialized construction companies, building original houses in non-standard design. By non-standard we mean trendy designs in minimalist and other styles with panoramic windows and other attributes.

The company will need an impressive portfolio to win new customers.

Setting up a construction business is always a major investment and considerable risks associated with hiring experienced workers and foremen. To organize a worthy company you will need at least 2,000,000 rubles. Potential profit over 300,000 rubles per month. In larger cities the profit will be higher; in small regions it makes no sense to open such a company.

Thus, construction business is still relevant, especially if you choose trendy trends and narrow specialization. There are very few such companies in Russia; for the most part, organizations are focused on churning out monotonous cottages with a minimum of extravagant solutions.

Idea #8. Taxi passes

Many people know what a revolution Uber and similar services have made in the world of taxis. In Europe, they went further, knowing that many people and businessmen travel by taxi, and created special subscriptions for almost unlimited trips.

To sell subscriptions, it is not necessary to organize your own taxi agency; sometimes it is enough to enter into partnership agreements, but not all companies make such concessions. When opening your own taxi, you need to have a budget of at least 1,500,000 rubles.

Season tickets are rarely found in Russia today; the approximate price in Moscow is 26,000 rubles per month for 60 minutes of travel per day, which, when calculated, allows the subscription holder to save about 10,000 rubles.

Such taxi passes are beneficial provided that you need to travel up to 50 km per day. They will sell well in large cities of Russia, where the level wages significantly higher than in the regions.

5 business ideas from China

Not only Western countries are distinguished by interesting solutions and business ideas, but also Eastern ones. The current section will present business ideas from China that do not yet exist in Russia.

Idea #1. Paid 3D printing

A real innovation for the whole world was the production of 3D printers, which make it possible to print any shapes and products. Today, it is not difficult to obtain a 3D printer; as a result, enterprising citizens have appeared who sell various products printed on such devices, and also carry out custom printing. The whole trend started in China, where the trend gained particular popularity.

A good 3D printer will cost the owner around 500,000 rubles. Everything that costs less is low-quality and amateur level.

3D printing can be organized as an analogue of a modern copy center with enormous capabilities. In this case, you will need to rent an office, as well as additional investments in components and consumables to the printer.

Printing on 3D printers is something new that is still very little widespread in Russia. Using a solution from China such as paid 3D printing and selling various products made using a 3D printer could become a real trend in the next decades.

Idea #2. Esports business

As you know, Asian countries are famous for their serious attitude and love for e-sports. We already mentioned the creation of an eSports camp for children at the beginning of the article, now we will talk about a more serious direction - sponsorship and cooperation with eSports teams, promotion of eSports brands, etc.

The business model of an esports organization is based on advertising contracts with other companies. Before full-scale work, you should at least secure good partners. You need to have connections both among professional players and among potential sponsors. Initial capital- at least 500,000 rubles.

Another option is to make money through special services for e-sportsmen, selling gaming equipment and organizing large tournaments. Here the scale is completely different and larger investments are required.

In theory, the esports business looks very attractive and has great prospects, but in practice in Russia it is still lagging behind in terms of development. Most teams have foreign sponsors, and Russian corporations They are just beginning to take their first steps in advertising and brand promotion through e-sports.

Idea #3. Restaurant with robots

D Another interesting trend in China and other eastern countries is robots, which have already begun to participate in business. For example, there are restaurants and cafes where special robots act as waiters; they bring food and can take orders. One of these robots has already been installed as an experiment at Domodedovo Airport.

Today, similar robots are already sold in Russia, the price starts from 500,000 rubles per piece.

Robots in a restaurant are interesting and new, but in terms of return on investment they are far from ideal. Considering that one robot costs as much as opening a separate cafe in the region, such ideas are not accessible to everyone in Russia, but in China they are par for the course.

Idea #4. Roll chips

Eastern countries are also famous for their unique dishes and cuisine, which quickly gain popularity when introduced into the business of another country. At one time they received such success Japanese rolls, but China has its own rolls in the form potato chips. They are often sold on the streets and are a kind of fast food.

To open a business you will need an amount of 200,000 rubles. This includes the purchase of a special apparatus for spiral chips, as well as a deep fryer and other pieces of equipment. Depending on the place of sale and distribution, income can be in the region of 20,000 - 50,000 rubles per month.

In general, roll chips are an analogue of French fries and any variations of fast food, but since they are not widely distributed, they will act as a “novelty” for many people.

Idea #5. Game account promotion company

As already mentioned, computer and online games are simply super popular in China, so there is a huge demand for upgraded accounts for various games. Of course, such a business will not reach a large scale in the post-Soviet space, but as an idea for a small business in Russia it is quite suitable. We already offer such services for Dota 2 and CS: GO, and in China they make money even on simple games like Farms.

Promotion game accounts- this is not entirely serious, rather small business, vaguely reminiscent of eSports trends. In theory, such an idea can “take off” and bring in good income against the backdrop of the popularity of a game, but all this will only be a temporary phenomenon.

5 Japanese business ideas

No less amazing business ideas from Japan that are not yet in Russia. The Japanese have a completely unique mentality and ways of doing business. Let's pay attention to some Japanese types of business.

Idea #1. Alcohol second-hand

Similar stores began to open in Japan back in 2013 under the Liquor Off brand. The idea is to resell used alcohol that is at home but has not yet been opened.

The key advantage of second-hand alcohol is its affordable prices. The Russian mentality could accept this kind of establishment, but resolving legal issues will not be easy, so it is not yet possible to predict profits.

Idea #2. Capsule hotel

Japan has always been distinguished by its special traditions and approach to life. A capsule hotel has become a kind of analogue of a kind of hostel, which essentially provides a kind of solitary space, but at the same time is a hostel.

To open a capsule hotel, you will need to purchase a premises with a large area, as well as its renovation and arrangement, which will cost at least 10,000,000 rubles. Capsules are sold separately from special manufacturers, for example, “ KOTOBUKI" The cost of one capsule costs approximately 100,000 rubles, 6 capsules will occupy approximately 15 square meters. meters.

Idea #3. Cafe with surprises

The essence of a cafe with a surprise is that here you can order a dish for yourself or the next guest, or taste a surprise prepared for you. Similar cafes have existed in Japan for a long time, but in Russia they began to appear in isolated cases only recently.

By appearance- this is an ordinary cafe, the business plan is not much different from restaurants and cafes, you just need to position yourself differently. In Russia, cafes with surprises are still a novelty, they are difficult to find, so this free niche in Russia.

Idea #4. Cocktail designer for a bar

We have already mentioned websites that create chocolate and salads, but in Japan we went further and started designing drinks in a bar through an app. The activity is quite fun and allows you to get special emotions. Of course, a bartender is still needed to control the process and make cocktails ordered through the designer.

A special terminal or several of them will be required so that customers can place an order, like at McDonalds. Can be used in large clubs and concerts. This approach can relieve the queue and speed up the process of preparing drinks.

Such a constructor is well suited as an idea for improving an already existing business in the form of a club with a bar where there is large number people.

Idea #5. Cafe for singles

An interesting discovery was a cafe where lonely people come, but instead of leaving such guests alone, they sit down with human-sized characters from a fairy tale called “The Moomins.” In Japan there is already a whole network of such cafes under the brand Moomin House Cafe. You can choose other characters as neighbor toys; investing in soft toys for each table will cost approximately 5,000 - 10,000 rubles apiece.

There are no establishments of this kind in Russia yet. Due to its specifics, this business idea, which does not yet exist in Russia, can only work successfully in large cities.

Conclusion

Foreign business ideas that do not exist in Russia are found all the time. There are unique options from the most different countries: USA, Japan, Europe and China. These may be non-standard options for cafes, vending machines and shops.

Typically, all categories of entrepreneurship require significant investments, because innovative ideas for small businesses in Russia are rare. Moreover, in most cases non-standard business it is difficult to adapt to the Russian mentality, it may take a lot of time for the product or service to be accepted by the local audience, and often it may not turn out to be a profitable business at all.