What is Dropshipping: A detailed scheme for creating a business. Dropshipping from Aliexpress: detailed instructions Dropshipping pros and cons

Hello, dear readers of the business magazine “site”! In this article we will talk in detail about dropshipping: what is this, what is the working principle of dropshipping cooperation in sales, how to find dropshipping suppliers for an online store.

After reading this material you will learn:

• What is dropshipping and how does it differ from related areas of online business;
• What advantages does this sales system have and what significant disadvantages should you pay attention to;
• What are the features of working on this system, what needs to be taken into account at the beginning and throughout the entire work;
• How and where to look for dropshipping suppliers for online stores in Russia and abroad;

Here you will also receive clear step by step instructions on starting a dropshipping business for beginners + detailed description of all popular dropshipping companies.

So here we go!

What is dropshipping and where to start dropshipping cooperation, which suppliers work in Russia and the world using this system, what goods they supply and under what conditions - this publication is devoted to all this

This term came into our speech from English language. In the original the word consists of two parts: drop And shipping, which literally means "direct delivery" .

This type of business can be implemented on the Internet by a novice entrepreneur without large expenses. financial investments. We have already talked about this in one of the previous articles.

Dropshipping is a trading system, the basis of which is sales through an online store, but the owner trading platform does not purchase goods, but orders them directly from the manufacturer using the client’s money.

Dropshipping- this is not a strange foreign word that hides some kind of deception, this is a proven model of earning money good money, which can subsequently be reinvested (invested) in your own business and ultimately organize an extensive and extremely profitable business.

To do this, you will have to explore marketing opportunities and understand Internet resources different types, maybe even be deceived (and more than once), fail or catch it by the tail before you succeed, but it will bring a truly decent level of income and the desired lifestyle.

Don’t be afraid and don’t leave it for later – get to work soon!

Dear readers of the “site” magazine, if you have thoughts (opinions and comments) on the topic of publication or experience in running a business using the dropshipping system, then leave your comments and feedback on the article below. Thanks in advance!

A detailed analysis of the concept of “dropshipping”. What is it, what advantages and disadvantages does it have? this system mediation, and whether an entrepreneur should work using the dropshipping system in the domestic market.

Many current or future entrepreneurs are interested in what is dropshipping? After all, this word is heard more and more often in business circles and at various business trainings. It is mentioned in print media and online publications. And every businessman would like to study in detail the principle of operation of the dropshipping system, as well as learn all its advantages, pitfalls and features. This article is dedicated to all this.

All the main points of dropshipping will be discussed in detail below. An example is given, the pros and cons of working with this system are listed. It also talks about how to properly search for suppliers and what you will need for this business.

Dropshipping is...

Dropshipping is a business built on selling someone else’s goods through a website (most often an online store), but at a price specified by an intermediary.

An intermediary is an entrepreneur who works through the dropshipping system and receives a percentage of each sale.

A dropshipper is a supplier or manufacturer that sells its goods or products through intermediaries.

The system itself looks as follows:

1. There is a supplier of goods (for example, children's toys). He sets his own prices for the products.
2. There is an intermediary - a person who created a website and sells other people's goods through it. He independently chooses the assortment and regulates prices. At the same time, he does not physically have the goods - everything is with the supplier.
3. The buyer goes to the intermediary’s website, sees the product he is interested in, pays and orders it. The order itself is redirected to the supplier, who sends the goods to the final buyer. And the intermediary receives his percentage from this.

Most online stores in the CIS now operate according to this scheme. Starting such a business is easy, since there is almost no start-up capital. The only thing you may need is to pay a specialist to develop the site, as well as pay for the domain name and hosting.

Everything else is very clear:

• As an intermediary, you need to find reliable suppliers on foreign sites and decide on the assortment.
• Create an online store, fill it with all the necessary content (product catalog, photos, descriptions, prices, characteristics).
• Wait for the buyer to pay for the goods.
• Place an order from the supplier and pay for it, indicating the buyer's address.
• Take your percentage received from the markup.

The essence of the system is clear, now it’s worth talking about its advantages and disadvantages.

Benefits of dropshipping

It is thanks to its advantages listed below that dropshipping quickly gained and continues to gain popularity among domestic entrepreneurs.

More and more often there are online stores operating according to the described system. At the same time, buyers have absolutely no idea about it - and what difference does it make to them who sends the goods. After all, the main thing for the buyer now is reasonable prices and high quality.

So, the advantages should be highlighted:

• No risk of losing your money. Because this business does not involve large financial investments, it is impossible to lose your savings in case of failure. Therefore, this type of activity is available to almost everyone. That is, you can try, and if something doesn’t work out, then there will be no financial losses.
• Lack of warehouse or other places to store goods. The intermediary does not spend money on purchase or rent warehouse, since he does not physically have the goods - it is with the supplier.
• No need to hire employees. Dropshipping does not involve hiring sales managers or couriers. All activities can be carried out by one person.
• Competitive prices. This advantage stems from the absence of high costs and starting capital. That is, even the money spent on developing an online store or advertising will be returned from the first orders.
• The ability to independently regulate prices, product range, and also work with several dropshippers at once. The intermediary sets the prices for the goods sold. The final price will depend on pricing policy competitors and market. The assortment can be diversified by working with several suppliers at once.
• Variety of assortment. By working with several dropshippers, you can sell more than 200 items of goods. This is the main difference from the standard one, where the assortment is most often very meager due to the fact that its owner does not have the opportunity to order a lot of different products.
• Competitive advantages. Many do not provide customers with guarantees and do not provide the opportunity to return goods. The dropshipper offers all this, which earns the trust of the buyers with whom the intermediary works.
• Easy to do business. The responsibilities of the intermediary only include adding goods to the online store catalog, filling the site with the necessary descriptions, managing prices and advertising. Although some of these tasks can be delegated to specialists - naturally, if finances allow. And the dropshipper handles calls, packaging, delivery and other activities.

Disadvantages of Dropshipping

Every business has its drawbacks. Dropshipping is no exception.

The disadvantages include the following.

• Responsibility. It is the intermediary who receives complaints with negative feedback from buyers. Low quality, defective, long delivery– this, of course, is the supplier’s fault. However, the buyer ordered the goods from the intermediary, which means there is demand from him.
• Difficulties at the start. When starting to work using the described system, you may encounter difficulties associated with finding suppliers. They must be reliable, responsible, and offer only quality product And fast delivery. Also important criteria are guarantees and the possibility of returning goods.
• Tax barriers. This drawback applies more to those intermediaries who plan to stock expensive goods and work with foreign dropshippers (for example, through Aliexpress). In Russia, the limit on parcels from abroad is now 1,000 euros per month. In Belarus, this limit is already outrageously low - 22 euros. That is, it is not profitable for Belarusian entrepreneurs to work through the dropshipping system with the same Chinese. However, there is an option to work with Russian suppliers.
• Registration of individual entrepreneur or LLC. Not all suppliers make such requirements. However, practice shows that many still require documents confirming that the intermediary is a registered entrepreneur.
• It is necessary to constantly be active. Resting on your laurels, doing nothing and simply taking the money you earn will not work. We must constantly be on the lookout for new suppliers, looking for new tools to attract traffic to the site. You need to work on the image of the online store, its promotion, popularity, and brand recognition.

Is dropshipping worth it?

It is difficult to answer this question unequivocally, since there are several important points here.

It is a fact that anyone can start such a business. After all, there is no start-up capital here. And the online store itself can be created completely free of charge.

Regarding how to properly configure it and work with it, this is discussed in detail in this article.

Only people with experience can tell you whether it is worth selling online using the system described here.

What is dropshipping? This is when you sit at home, do nothing, and the supplier does everything for you. You simply bring him clients that you get from somewhere. And then you get some part of the money for it. It would seem like an ideal scheme.

Yes, you can really make money this way, it’s not a myth. But here it all depends on the suppliers, on attracting traffic, on communicating with customers...

Domestic suppliers work mainly on a flow basis. Most often, it doesn’t matter to them whether the buyer liked the product or not - another fifth, tenth buyer will come... The dropshipper has a lot of people with whom he works, and it doesn’t matter to him whether he gets a client today, tomorrow or the day after tomorrow. That's why they have everything on stream. They don’t monitor service or quality, unfortunately.

It is not uncommon for applications sent by an intermediary to a dropshipper to be lost. Therefore, some who are just starting to work like this work either to zero or even to minus.

But there are still normal and adequate dropshippers with whom you can work without fear.

Alexey Dementyev is the owner of an online store, online entrepreneur, founder of the Makers community.

If you are just starting to sell goods online, then it makes sense to look towards working through the dropshipping system. But I don’t see any future prospects in selling goods. That is, this is the thing - to earn money now in order to earn money now. In the long term, I don't see what this could become.

Alexey Molchanov is the owner of MLS Holding.

Opinions on this issue Experienced Internet entrepreneurs differ. However, no one says that sales through the dropshipping system are not worth engaging in. On the contrary, if you want to quickly launch your first business, then this option is best suited. In the future, the money you earn can be invested in something more promising. For example, open a children's clothing or auto parts store. You can even choose a niche that has nothing to do with selling physical goods.

To summarize the article, it should be noted that dropshipping is good option business for beginners. It has a lot of advantages, is simple and does not require start-up capital. Understanding the system itself is not difficult, since it has already been described above. All you need for a business is a website (online store), reliable suppliers (dropshippers) and the desire to work. The rest will come with experience, and you can earn over 100,000 rubles monthly.

Dropshipping (or reselling products) is a great way to start a business without having to worry about inventory or shipping. The scheme is quite simple: you put the product up for sale on your website and, having received the order, write to the supplier so that he sends the product to the buyer on your behalf. We will look at this scheme in more detail in our (slightly expanded) translation of an article from the Shopify blog.

The most difficult thing when doing dropshipping is finding a reliable supplier. But there is a great marketplace for this.

With AliExpress, you can easily find items to sell in your store without worrying about inventory or shipping. You can pay for goods at wholesale prices, and the seller will send them directly to your customers.

Why AliExpress is suitable for dropshipping

AliExpress is a huge marketplace with a large selection of products that you can sell in your store. Due to the fact that most sellers on AliExpress are foreign manufacturers, they offer their products at very competitive prices.

Although AliExpress positions itself as a platform for retail online, most sellers on AliExpress understand that most of their buyers are resellers, so they are interested in dropshipping.

Plus, dropshipping with AliExpress is very easy.

You don't have to purchase products in advance, so you can test different products on your site without incurring any financial costs. You can start dropshipping with AliExpress today without investing a penny.

Most sellers on AliExpress load great photos products that you can use on your site, and also provide detailed descriptions, thanks to which you can describe the product in your store.

And finally, the dropshipping scheme is very simple - having received an order on your website, you place an order on AliExpress and indicate the client’s address for delivery.

Below we will describe this process in more detail, and also tell you what to look for when choosing a product and seller, as well as how to set yourself up for success. In general, everything is not so difficult.

Why would someone buy a product from your store if they can buy it themselves on AliExpress?

When doing dropshipping with AliExpress, your competitive advantage will not be the price or uniqueness of the products offered. After all, this is arbitrage trading.

Your competitive advantage can be good marketing and proactive customer search. Branding, creating content, and providing excellent support can also help you increase the value of your business in the eyes of your customers.

Creating a store

Now that you understand how dropshipping with AliExpress works and what you should focus on on your site, you need to launch the site. For this you can use the platform Shopify , this is one of the simplest and most popular platforms for creating online stores. Or you can look for alternative and less expensive options that offer a free plan, such as Tilda, Shop-Script etc. But don’t rush, first think about what exactly you are going to sell. Then you can choose a design that matches your chosen niche.

Choosing a niche and products

First and important step in creating your store is to decide on a niche. If you don't know where to start, look at what product categories AliExpress has and decide what you're most interested in and what you'd be most interested in selling.

Once you've decided on a niche, it's time to start choosing the products you want to resell in your store. In our example, we chose sneakers as a niche.

AliExpress sells a lot of products, too many. To avoid headaches, choose quality products from a reliable supplier.

We have compiled a small list of criteria for choosing the right product. These criteria are not backed by research and are based only on our experience, but they may help you find reliable sellers. Here's what you need to pay attention to:

No brands, fakes or imitations. It is better to refuse branded items so as not to resell fakes and imitations. Choose unbranded products. If a product has a logo, then it is better to refuse it, even if this logo is real. There is no need to take any risks since you are not an official representative of the brand and you cannot be sure whether the product will be genuine. This can greatly reduce the selection of items for resale, so it's best to choose a niche where the brand doesn't matter - such as electronic accessories or clothing.

Free shipping with tracking capabilities. Whenever possible, choose products from sellers who provide free shipping with the ability to track your package all the way. Read the product description - sometimes the delivery method varies depending on the order amount, and cheap parcels are tracked only in China. It is best when the seller provides delivery by ePacket - it is not only cheap, but also very fast.

More than 300 orders. If a product has a lot of orders, this indicates several things. Firstly, this product is in demand. Secondly, the supplier of this product is most likely reliable, since some of these orders may be repeat orders. When searching for new products, you can sometimes sort products by number of orders.

For the latter, you can use the Chrome extension - AliExpress Assistant . It is also available for Firefox, Opera and Yandex browser. This extension shows a more detailed seller rating.

Low price and the possibility of a potentially high markup. Depending on the goods that you plan to resell, choose goods worth 1-20 dollars (approximately 60-1200 rubles at today's exchange rate). Thanks to this, you risk less if the product turns out to be of poor quality and you lose money, and you can also make a large markup on such products and sell them for 20-50 dollars (1200-2800 rubles). For example, on AliExpress you can find sneakers for $20 and sell them for $50. This way you will get 60% net profit.

Many good photos products without logo. Just in case, check that the photos are actually provided by the manufacturer and not stolen from another seller. You can do a Google image search to see if the photos were taken by the seller themselves or were taken from the manufacturer.

Sociable and helpful seller. Don't be afraid to ask the seller questions before placing an order. A good, reliable seller will quickly answer all your questions. Sometimes you can even get a discount. If the seller does not respond to messages, this is clearly an alarm bell.

Adding products to your store

Now you have decided on a niche and products, and launched a website. Now it's time to add products. Don't just copy images and product descriptions from AliExpress. If you want to succeed, take adding products more seriously.

Add your own product descriptions. Descriptions for most products on AliExpress are not written by copywriters, and the description usually does not fully reveal the benefits of the product. In addition, current descriptions are usually only available on English, and Russian machine translation in most cases turns out to be indigestible. Creating unique content will serve you well in the long run (Google ignores copied content) and will allow you to create product pages that sell.

Please indicate expected delivery time. It's a good idea to indicate on the product page (or somewhere else on your site) that the customer will have to wait at least 20 days to receive their order (depending on the supplier). Most suppliers are located in China and delivery times range from two weeks to several months, depending on the shipping method. Besides, we all know how Russian Post can work :)

Use an app or widget to track your order. Since the delivery speed with dropshipping is faster than in regular online stores, your customers will most likely often ask you where their order is. So that your customers can see the order status, you can use a special application for Shopify , or you can add a special tracking widget to your site postal items, For example, Post-Tracker.ru or Post2Go.

Offer free shipping. This can become your competitive advantage. Most sellers on AliExpress ship for free or at low cost, so we recommend offering free shipping to your customers.

Please indicate appropriate prices. It is best to indicate a price approximately twice the original price. 50% of net profit will make your business viable and will also cover your marketing costs.

Add products to your store using apps. There are special applications, which will greatly facilitate and speed up the process of adding products from AliExpress to your store. For example:

• Oberlo - app for Shopify
• Expressfy - extension for Chrome

How to Use AliExpress for Dropshipping

It's quite simple - when you receive your order, buy required product on AliExpress and enter your buyer's name and address. The AliExpress seller will take care of the rest.

It's a good idea to create a spreadsheet in Excel or Google Docs with a list of all the products in your store, your price, the seller's price, and a link to the product on AliExpress. This way, once you receive an order, it will be easier for you to find the right supplier on AliExpress, as well as monitor price changes.

Instead of a table, you can use special applications. For example, the Oberlo app for Shopify that we mentioned above will help you more easily place orders on AliExpress and monitor price changes. Price changes can also be tracked through the extension AliExpress Assistant.

When placing an order on AliExpress, it’s a good idea to let the seller know that you are doing dropshipping. Then the seller will not include any receipts or coupons in the package for your client.

On the checkout page, you can add a message to the seller. We recommend writing a message like: “We’re dropshipping. No promotions & invoices, please!” It is better to write the message in English, since most sellers do not speak Russian.

After placing your order, you will soon receive a message that your order has been shipped. The speed of preparing goods for shipment depends on the seller.

After this, you can change the order status on your website and allow the customer to track the package using the method you previously selected.

Ready! All you have to do is wait until your client receives the order. When the package is delivered, AliExpress will send you an email asking you to confirm receipt of your order. It’s worth taking a little time with this - make sure that the client has received the package and that everything is in order with the product. If something is wrong, you can write to the seller or open a dispute on AliExpress to resolve the problem.

What about returning goods or funds?

Most sellers on AliExpress do not provide return options. Therefore, you will need to deal with the return of goods or funds in several ways. Problems when ordering through your store can most often arise due to the fact that the package did not reach the recipient or your customer was dissatisfied with the purchase.

If the package did not arrive on time, you need to deal with the seller on AliExpress. You can either contact the seller directly or open a dispute through the buyer protection system.

If your client is simply dissatisfied with the purchase, we offer to return his money. If the product is damaged, ask the customer to take photos and send them to the seller on AliExpress, and solve the problem with him.

Growing your business

Once you've completed a few orders, it's time to start looking for ways to grow your business and make more money.

Over time, you will learn to separate reliable sellers who supply quality products from unreliable ones. It's worth thinking about building business relations with reliable sellers. This way you can get more low prices and priority in order processing.

Most sellers on AliExpress use Skype. If you find yourself ordering from the same seller often, it's a good idea to ask for their Skype contact information and build a business relationship. Show the seller that you can bring him a large number of orders. Then some sellers may allow you to place your logo on the goods, and also include custom invoices/receipts or inserts with your logo in the package.

Start dropshipping

One of the benefits of dropshipping with AliExpress is the ability to quickly test and evaluate ideas and products. Not sure if a certain product will sell? Add it to the site and see if there are orders. No orders? Just remove the product from the catalog and try something else.

Because you don't have to purchase goods in advance and regularly check their availability in the warehouse, you take almost no risk. Create a website and start growing your business. And add it to the site to promptly respond to customer questions or complaints.

Don't miss the next post. We write rarely, but aptly, about online support and marketing

The way business is done is constantly changing, and entrepreneurs need to keep their finger on the pulse to avoid losing touch with customers and not losing out to competitors in the market. Not long ago a system was invented retail sales called dropshipping. What is it, what are the pros and cons compared to already famous models distribution of goods is described in detail in the article. So what is new way implementation.

Dropshipping – what is it?

Dropshipping literally means “direct delivery”. It means that the manufacturer negotiates with its representatives about the sale of its product. But there is a significant difference between wholesale customers and dropshippers. In this case, payment is made for each individual item of goods only when there is a real buyer. The sales chain looks like this: the buyer purchases the product from the dropshipper - he buys the product from the manufacturer - the manufacturer sends the product directly to the buyer. Sometimes you can arrange for the manufacturer to send the product with the seller's logo. For many sellers, cooperation through the dropshipping system has many advantages.

When did dropshipping start?

The term “dropshipping” appeared in Russia only a few years ago. In our country, the first sales using this system began about 6 years ago. At first, both manufacturers and sellers treated it with some distrust, as they were accustomed to wholesale supplies and large volumes of goods purchased at a time. At first, many raised their eyebrows in surprise: dropshipping - what is it? The innovation did not immediately catch on. But the pioneers, with their success, have proven the effectiveness of working with a system such as dropshipping. Reviews from sellers and manufacturers note this fact. But, as with any promotion tool, you need to clearly understand its features. Otherwise, there will be little or no benefit.

Advantages

Over time, many manufacturers and retailers who decided to work with this system realized that it had significant advantages over simply wholesale trade and distribution of goods.

Firstly, there is no need to pay for the consignment of goods at once. The seller orders only those items that have already been paid for by real buyers. That is, he sells what he does not yet have on hand, and what he will subsequently buy from his supplier.

Secondly, the issue of logistics is being resolved. All goods are sent directly to the buyer, bypassing the intermediary in the form of a seller. He does not need to have a staff of couriers and drivers to deliver goods to his customers. These processes are regulated by the manufacturer.

Thirdly, the task of storing large volumes of goods is removed. Not all stores have large free areas and their own warehouses to safely store goods that have not been sold for a long time. This is especially true when it comes to perishable goods or items that quickly go out of fashion and are no longer in demand among consumers.

Many entrepreneurs have already appreciated the convenience of working with a system such as dropshipping. Cooperation with manufacturers becomes much more comfortable in terms of finances spent.

The seller's earnings consist of the difference between the funds received from the client and the goods paid for from the manufacturer.

The seller can even send customers products under his own brand, which provides additional opportunities to increase sales and grow the business. Dropshipping allows you to distribute more financial resources for advertising and promotion of the trading platform.

When working with this system, you can change the product range in the store much faster if there is a decline in customer flow and a decrease in the number of orders. The risk of staying with a huge amount unsold goods are reduced to zero. Also, in the event of a decision to close a business, the question of how and to whom to sell inventory remains will not arise. In this case, many businessmen are forced to sell goods to their detriment, at a price lower than the purchase price, in order to somehow minimize losses.

Flaws

But, as in life, in addition positive aspects there is also reverse side medals. Dropshipping is no exception, unfortunately. Working according to this scheme, the seller may be faced with a situation where he has received money from the client, but the product is not in the manufacturer’s warehouse. Then you have to deal with refunds and also lose your image in the eyes of customers.

Also, it is the seller who has to deal with the client in the event that he has received a low-quality or defective product that he wants to return or exchange.
As part of the dropshipping system, the delivery time for goods to the client is longer than when ordering in a regular store. This is especially felt if sales are carried out in large cities, and the manufacturer is located in a remote region or even abroad. Not all clients are willing to wait. Residents of big cities are spoiled by same-day delivery. However, the wait is compensated by more favorable price compared to competitors, since the percentage of sellers in such a scheme is significantly lower than that of wholesale buyers.

What do you need to start?

To start working on the dropshipping system, you must meet several important conditions.

• First, it is necessary to study the product market and understand which of them are in demand in the market and will be in demand among customers. Entering the market with a product that almost everyone has means the need to invest large number money for advertising. Otherwise, the flow of clients will be so low that such trading will lose all meaning.
• Secondly, you need to decide target audience selected product in order to find out the development strategy for a new project.
• Thirdly, it is important to choose a reliable supplier who will ship the ordered goods to your customers on time. You need to find not just a factory with a sign saying “We do dropshipping”, but also make sure of the quality of its goods and compliance with delivery conditions.
• Fourthly, you will need a trading platform. As a rule, this is a separate online store that presents the entire range of products with photographs, descriptions and customer reviews. To promote a website, you will need the services of competent specialists who will suggest legal opportunities for promoting it in search engines and the amount of advertising required.

Dropshipping in Russia

Local businesses have not yet mastered this method of implementation. Entrepreneurs in Russia do not yet know that dropshipping is very profitable, that it is convenient and practical. Especially with small starting capital. So far, dropshipping trade is not very popular in our country for several reasons. Partially due to the need to pay in advance for the purchased goods. Most buyers prefer to choose the payment method in cash to the courier. Unfortunately, due to many fraudulent schemes, not everyone is willing to pay for the purchase in advance. This can’t always be understood from the store’s description, but if the manager says that you need to wait for delivery for several days, or even weeks, then it’s almost like a huge poster with the inscription “We work on a dropshipping system,” and some customers are alarmed by this.

Risks of dropshipping

All entrepreneurial investments are limited to registration costs legal entity For correct design tax and other types of reporting and expenses for promoting a trading platform on the Internet. Of course, the cost of creating a website can differ several times, or even several dozen times. It all depends on the requirements for design, functionality and control capabilities. Naturally, the potential of an “expensive” online store is much higher than that of a homemade amateur one.

In general, this is a very promising option for those who do not have the opportunity to invest a large amount in business development, but who have a great desire to try themselves in a new business, since the risks of losing large sums of money are minimized.

How to find a supplier?

One of key tasks on the path to success is to find a reliable supplier to work with a system such as dropshipping. Cooperation should be beneficial for both parties. At the moment, the number of manufacturers agreeing to this option is constantly increasing, despite the initial skepticism regarding the volume and regularity of purchases, in which factories and factories are very interested. Before starting work, it is highly advisable to check the quality of the supplied goods. This is especially necessary when working with factories from China. It is important to maintain a healthy balance of price and quality.

Prospects for dropshipping

This type of product sales has very great prospects for development in an ever-changing environment. market trends. More and more entrepreneurs are choosing manufacturers using the dropshipping system in order to minimize risks in the event of a drop in demand for a particular type of product. The dropshipping system allows you to quickly respond to all market requirements without compromising your business.

Even though it's completely new model trade, she is already using in great demand, so factories and manufacturers cannot ignore it when building their own development strategies and working with sales partners.

Hi all. Today we’ll talk about dropshipping, what it is and how to make money on it. I will also give several suppliers in Russia who work in dropshipping and talk about how to sell goods using the dropshipping system.

What is dropshipping - how it works

2. Next, you create an online store or a one-page website or a group in social networks (for example, on Vkontakte or Odnoklassniki) and place the goods selected from the supplier there, BUT you set prices more expensive (higher than the wholesale price at which the goods are priced from the supplier).

3. After the store or group is filled, you launch advertising and you have buyers who pay for the goods.

4. You place an order for the purchased or selected product from the supplier and arrange delivery immediately to your buyer’s address. You pay the supplier for the goods at the wholesale price specified by the supplier. And you keep the extra charge you made.

5. The supplier packs and ships the order to your customer.

6. As a result, the client receives the purchased product, the supplier receives money from wholesale price, and you get money from the difference in price. Everything is a plus!

I hope I have explained it in detail now. Let's move on.

Pros and cons of dropshipping

Pros:

1. You can start with virtually no investment, because you don’t need to purchase goods;
2. You can choose the best-selling one for yourself based on many products and after tests;
3. You will have unsellable goods lying around because you don’t buy them;
4. You don't have to worry about shipping because the supplier takes care of the shipping;
5. Suppliers already have a catalog of products and you don’t have to look for what to sell. You simply select products from the catalog.

Cons:

1. You cannot control the shipment of goods and delivery times. If the supplier makes a mistake, the client will call and write to you as the seller;
2. You cannot evaluate the quality of the product because you do not have it in your hands;
3. You cannot control the remaining goods in the warehouse, because you are not the only supplier and the goods sell quickly.

Where to look for dropshipping products and what is profitable to sell

Where to look?

Dropshipping products can only be found from suppliers who sell through dropshipping, or you can find a wholesaler or manufacturer and agree to work with them individually on dropshipping. Look for both on the Internet. Also, suppliers can be not only in Russia or Ukraine, but in China. I'll tell you more about this below.

I will give you some dropshipping companies below, but the second option with manufacturers or wholesalers on individual terms needs to be worked out personally for you. Not everyone can agree, but nevertheless, according to the reviews of my colleagues and acquaintances, such companies do exist and I have a living example.

What is profitable to sell?

Anything, really. First you need. You can also just look at dropshipping supplier catalogs and choose. Such companies usually purchase trendy goods that are in good demand.

But I will still give a list of products and categories:

• Clothing, shoes (men's and women's);
• Children's goods (toys, clothes, shoes, strollers, etc.);
• Accessories (bags, backpacks, watches, wallets, etc.)
• Hoverboards;
• Bed sheets;
• Cosmetics;
• Phones, smartphones, iPhones, tablets and other gadgets, especially Apple brands;
• Electronic cigarettes and vapes;
• Sports goods (clothing, exercise equipment, equipment);
• Sports nutrition;
• Furniture and interior items;
• Auto parts;
• Electronics;
• etc.

Otherwise, rely only on your taste and the product catalog of dropshipping companies.

Dropshipping companies and suppliers for Russia, Ukraine and CIS countries

ApiShops

Company website. A platform that allows you not only to sell products through the dropshipping system, but also provides ready-made online stores or one-page websites so that you can start selling right away. WITH ready-made solutions You still need to figure out the website layout, but the company’s website has a lot of instructions for beginners. They work with countries: Russia, Ukraine, Belarus, Kazakhstan. Maybe with some others, but I found information only on this list countries

Below is a video about working with them:

Both companies have good reviews and have been on the market for a long time.

How to open an online store using dropshipping

There are several options here!

We create an online store ourselves or order from a specialist. The store will be on one of the CMS (content management system or engine).

• The downside is that you need special knowledge and it will be very difficult for a beginner to create an online store on their own.
• The advantage is that it is easier.

We create an online store using website design. Even a beginner can do it on his own. The process is quite simple.

• The downside is that it’s harder to promote sites using website builders search engines and you will have a template website.
• The advantage is the speed of creation, you can do it yourself.

For website builders, I can recommend Nethouse. I wrote about him in an article about.

In both cases, you need to make a website, fill it with products and start advertising. The links above have a lot of information about what a website should be, how to make one, etc. When orders or payments are received, you will process them through the above suppliers on their terms and conditions.

Selling goods via dropshipping through on-page sites

You can sell not only through full-fledged online stores, but also through ( landing page). Dropshipping from one-page websites is very common because you choose a trending product, make a one-page website for it, advertise and sell it.

The advantage of this scheme is that you have one product and a one-page website is designed specifically for selling this product without the ability to go to other pages of the site and “go astray.”

For example, my good friend Roman Kolesnikov, more than 200,000 rubles in net profit per month!

Dropshipping on social networks

This option also exists. You can create a group or public on social networks on VKontakte or Odnoklassniki and sell products through dropshipping there. The scheme is the same as for sales from websites, but orders will not arrive in your cart, but in private messages, and you will be able to accept payments outside the social network.

• The disadvantages are that it is less convenient in terms of payment than selling through websites.
• The advantages are that there is a large audience on social networks and it is easier to attract them. And also, to create a group or public you do not need special knowledge.

I even have an article about . She can help you.

1. To get started, choose your dropshipping supplier. Study the product and terms of work with the supplier. When you 100% understand the conditions and scheme of working with the supplier, then you can start working.
2. Try checking the supplier with your own order. Buy a product to your address or a friend’s address and check the delivery time, packaging and compliance with all agreed conditions.
3. Use only, but at first you can also use. With proven advertising methods, you can test your business model faster and more effectively.
4. Try a little bit at a time. Don't invest a lot of money at once. Gradually analyze your actions and you will come to profit.
5. Try to pay attention to those products that interest you, because you are more likely to sell them.
6. Analyze the competition, because in some products it is so high that it will be difficult for a beginner with little money to get into it.
7. In addition to dropshipping, you can also master.

Conclusion

Now you know what dropshipping is, how to make money on it and start a business. And you even know some of the suppliers. All that remains is to delve into the study of this topic and try. Moreover, this business can be started without investment.

Thank you for your attention! I look forward to your comments!