Start a small business from scratch. What does an entrepreneur need to know to start a business? General system of taxation

Many citizens of our country who want to raise their income above the average level start doing business. Anyone can start their own business. The most important thing is to find a profitable idea and provide a competent approach. We will tell you about how to build your business from scratch and unwind during a crisis in this article.

First steps

Before you start a small business from scratch, you need to find a working idea and preferably more than one. An entrepreneur must constantly invent something, test and take risks, of course, within reasonable limits, that is, to test ideas in practice. If something does not work out, you need to try your hand at another field of activity.

So how can you start a business from scratch?

Most often, the basis for starting your own business is knowledge or skills in a particular area. Think carefully about what you are best at and sketch out ways in which you can apply this knowledge with minimal investment. Of all the selected ideas for starting a business from scratch in 2019, test 2-3 of the best projects. If an idea doesn't work, don't waste your time on it. You can always find another, more promising option.

Now let's look at a few popular ideas on how to start your own business from scratch, which have repeatedly proven their efficiency in practice.

Taxi service

If you live in the city, you can organize a taxi dispatch service. To do this, you do not have to buy cars or hire drivers with their own cars under the contract.

To start, it is enough to rent a small room in which dispatchers will work. To save on office rent, you can find a suitable office somewhere on the outskirts of the city.

As for equipment, you will need:

• Telephone line with a memorable number;
• A computer;
• Internet access;
• Chairs and tables.

For all this you will spend 1-3 thousand dollars. In the future, if you promote your business, it can develop into a full-fledged transport company.

A taxi dispatch service is a great idea on how to organize your business from scratch. To attract customers, offer them various discounts and bonuses - free rides or ordering a taxi via a smartphone.

Cleaning agency

This is a great option. All you need is to purchase cleaning products, rent professional cleaning equipment and hire qualified staff. This line of business is highly profitable, so you can return all the initial investment in the first month of work.

Before you open a business, it is advisable to find several regular customers, to whom you will travel 2-3 times a week. It can be a small shopping or business center. In order to organize a cleaning company, you will need about 150 thousand rubles. But at first, as mentioned above, you can get by with minimal investment.

Business with China

Recently, Chinese products have become in great demand among domestic consumers. The main reason for such popularity is affordable prices and acceptable quality. Goods from China can be purchased at a low price from the manufacturer and sold at a good markup. On this basis, you can build a business from scratch with minimal investment.

The easiest way is dropshipping, that is, direct deliveries. This type of entrepreneurial activity appeared in our country relatively recently. It began to develop along with the opening of the first online stores. Dropshipping attracts many enterprising people because they do not need to buy products in bulk and pay money for them. You buy a product after the customer places an order in your online store and pays for the purchase. All you need to do is to agree with the Chinese supplier on cooperation. After you transfer the money to the seller's account, he will send the goods to the address you specified. This scheme has been working for many years and brings decent profits to dropshippers.

Training courses

Selling educational video courses is one of the most common ways to build a business from scratch on the Internet. Almost every person has knowledge in a certain area.

It could be:

• Growing indoor plants;
• Breeding rabbits;
• Playing guitar;
• Soap making;
• Handmade crafts and more.

Modern people strive to learn something new, so they are happy to buy training video courses. These can be extended lessons or small workshops. In order to create such a video course, you will need a computer, a video camera and headphones with a microphone. Another option is to conduct lessons online via Skype. This is a great way to start a business from scratch with no money and say goodbye to working for the owner. If you properly organize this business, success is inevitable.

Courier service

Want to open your own but don't have the money to start? Don't be upset. There are many ideas that allow you to start your own business without initial investment, for example, your own.

This type of activity does not require any special knowledge or skills, so it is perfect for beginners who are limited in financial capabilities. It is better to open a courier delivery service in a big city, because your business will not bring good profit in small towns.

If you plan to deliver correspondence and small packages, you can do without transport. For the delivery of larger loads, you can hire drivers with their own cars. In addition, you need to take care of the computer and telephone network. You will spend 10-15 thousand rubles for this. All initial investments will pay off in the first month of work. If you are looking for ideas on how to start a business from scratch, pay attention to this promising and quite profitable line of business.

Growing vegetables

Do not know, ? Try growing vegetables in your own backyard. Decide which products are most in demand and get to work. At first, you can grow vegetables in open ground.

Profit from the sale of the crop can be invested in the construction of a greenhouse. In this case, you can sell fresh vegetables and herbs all year round. In warm regions, it is more profitable to engage in gourds - melons and watermelons. Growing green onions, dill and parsley in a greenhouse brings a good income.

Another profitable option is growing flowers for sale. The profitability of such a business reaches 300%. At first, in order to save money at the start, you should focus on "standard flowers" - petunias, chrysanthemums, tulips. When the business starts to flourish, you can try growing expensive exotic plants. According to experts, owning a greenhouse is a great option, without large financial investments.

Pillow restoration

This is one of the simplest. It is much more difficult to develop your own business in a small town than in a large metropolis. But if you choose the right direction of activity, it will bring you excellent profits. In order to open a pillow restoration workshop, you need to rent a room and purchase special equipment. The cost of such a unit is 1–1.8 thousand dollars. In addition, you will need another 300-350 dollars for the purchase of additional equipment and paperwork. Such a business can also be opened by franchising. Its starting cost is 3 thousand dollars. If you complete 15 orders daily, you can earn 2.5 thousand dollars a month. After deducting monthly expenses, the net profit will be approximately 1.5 thousand dollars. And this is a good indicator for a novice entrepreneur.

Many aspiring entrepreneurs are interested in how to build a business from scratch so that it brings not only good income, but also pleasure?

Many people ask themselves: “I want to start my own business, but where to start?” Realizing that this business takes a lot of time and effort, people leave this pipe dream. It is much easier for them to work 8 hours, return home, watch TV with their legs up high, drink beer with friends and not think about anything. It is not so easy to have your own business, it takes up all your free time and makes you think about your development around the clock. But there are those who are attracted by their work, as it is independence and the realization of their own ideas.

A new kind of business projects

Getting started, you need to understand how to start your small business. Today, such a type as a startup has become popular all over the world. This activity has a short history with a short development time. This concept arose only when a large number of IT companies began to appear around the world that served the narrow-profile needs of various large and middle-class businesses. These firms differ from their "brothers" in that they are looking for free places in the market. They do this in order to introduce their experimental and advanced technologies.

Many do not part with their thought: “I want to open my own business, where to start?” They think, reflect and actively start work. And they get it. For example, trade in various goods and services through a social network. Such a boom began only a couple of years ago, but has generated a lot of interest among people who are actively involved in these projects. Thanks to such conditions, you do not need to spend your money on unprofitable and expensive retail. You do not need to pay a large amount for rent of premises, utility bills and salaries of your subordinates. You just need to create a page on a social network and upload the necessary pictures with goods, their prices, and then tell a large number of people. And in social networks, such a system as “word of mouth” works great. Your friend used your product and then told his friends. And your business will quickly bring good income.

How to open a small business, where to start?

To get a loan for - it doesn't matter if it's a traditional scheme or a start-up - you can use banks that finance private entrepreneurship. Unfortunately, the interest for business is too high, and not everyone will decide on such an adventure. When thinking about offering your services, you need to know where to start. First, it is an analysis. You need to study everything about your industry: what new technologies are there, what is happening today in the chosen field. For example, a future businessman is sure that his product costs five kopecks, but if it is properly developed and presented to people, it will cost thousands. Only after such an analysis, a startup is an excellent scheme for starting a business.

Franchising

It is necessary to answer another important question: "How to start a business from scratch?" Ideas can be different, maybe it will be something that you can do with your hands, or something that you want to do. For example, franchising is when an entrepreneur buys the right to operate under any brand. In addition, you will receive assistance from the owners during the opening and constant quality control of products. Remember that there are some successful international and domestic franchise companies. For example, the most recognizable fast food restaurant is McDonald's, which has a large number of outlets around the world. The owner of this network monitors all the goods and the good work of his employees, so that when you come to some country, you feel the same taste of Coca-Cola, Burger or ice cream. All McDonald's cashiers and waiters are the friendliest people in the world. This is achieved by their trademark "Free Cash" greeting and the offer of a pie for coffee, which cannot be violated, since this is part of the system.

Among domestic franchising projects, there are restaurants such as Yappi, Celentano, Kartoplyana Hata. They have hundreds of points of sale in our country and, just like McDonald's, they have a unified set of dishes, marketing and design.

Which business to open

A future entrepreneur constantly thinks about this question: "I want to open my own business, where should I start?" For example, you can open a hairdressing salon, a restaurant or a shop, while buying a franchise. Before opening, you need to thoroughly analyze the market, competitors and the work of the opened establishments. Will the selected service (product) be in demand, will the acquired franchise be competitive among other representatives.

business acquaintances

When starting a business, business contacts can help. Most often, you have to resolve issues through acquaintances who work in government bodies. Such connections can help to open and develop a business. It is also important to give full information to future consumers about your services and products. For example, you produce concrete blocks, and for this you need to know about all future buyers in order to offer products on time at an attractive price.

Exploring the area

Today, you can easily open your own business. Business ideas for beginners can be different. You can choose and start very quickly, as many are tired of living and working like everyone else. People want something new, unique products. They want to be different from their neighbors in everything: clothes, lifestyle, habits, priorities. Therefore, it has become fashionable to open small private shops with products from farms or special beauty salons only for men.

You can also notice such places for recreation as coffee houses. The barista who works in such an establishment knows his customers. Someone likes coffee, and someone likes cappuccino on Mondays, Fridays and Sundays, and there are those who prefer their favorite dish on holidays. Such an individual approach to their clients is the key to the success of their business. Therefore, asking the question: “I want to open my own business, where to start, I don’t know?” - for starters, it’s worth exploring the territory. Then you can understand what exactly people lack.

Choosing a business idea

Where else can newbies look for ideas? Of course, in the industry in which you are well versed. For example, you used to work in the field of purchasing clothes for a large chain store. And now you understand that it's time to start a business with minimal investment. To do this, you can find ideas in everyday life. The Internet is full of offers for the sale of clothes. Perhaps there are too few children's things in your area, and they are expensive.

In addition, not many people can afford shopping in America or Europe, where a quality product costs a penny. If you are wondering: "I want to open my own business, where do I start?" - An excellent option would be to create your own online clothing store, where you can buy high-quality children's clothes at low prices.

Travel business

This type of activity is becoming popular among entrepreneurs. Beginners want to open a tourism business, they don’t know where to start. Despite the great competition, this type of activity attracts with its cost-effectiveness at the first stage. If you decide to open your own travel agency, then you need to know about some rules.

Tourism legislation identifies three types of activities for licensing:

• Travel agency activity.
• Tour operator activity.
• Timeshare.

To open this type of business, you need to comply with some requirements that are prescribed in the Regulation on Licensing Tour Operator and Travel Agency Activities. To do this, you will need a room that you can rent and hire employees. The license is issued both for an ordinary individual entrepreneur and for a legal entity (CJSC, LLC, etc.). For registration, you need to pay a state fee of 400 rubles. After that, you need to certify a copy of your passport and your signature with a notary, which costs about 600 rubles. It is imperative to make a seal, which will take about 200 rubles, and receive statistics codes for payment to the state's piggy bank.

Do not forget about the certificate for booking and selling air travel. Conditions for certification are established by the Federal Aviation Rules. They include requirements for personnel, premises, security systems and reservations. If you want to sell tickets on your own, you should sign an agreement with the airline and get a certificate.

After all the necessary operations, you need to find customers. This is where advertising can help. Today there are a huge number of advertising agencies. To somehow stand out from the huge number of offers, first determine the target audience for your travel agency. If you sell high priced cruises, advertising in a cheap newspaper won't get you customers. You need to choose business publications or glossy magazines. A good effect is brought by special catalogs about tourism and recreation. Before you advertise in such publications, you need to come up with and develop your own memorable corporate identity.

What do you need to start a business

Before you start your business, you need to choose a field of activity. After the idea is fully studied and ready to be realized, it is necessary to register your organization. For small businesses, registration of an individual entrepreneur (IP) is suitable. This form of taxation allows you to hire up to 10 workers. In addition, you can register up to six additional types of your activities. But remember that there are some that require a license.

Business plan

There are various business ideas for beginners, and they all require the necessary tool - a business plan. Properly drawn up, this document will help your organization in the future. It should include the basics of studying competitors, consumers and the market. In addition, it should include a complete marketing plan that will promote your product.

Business ideas for a certain amount

Do you have a free amount of money that you want to invest in your business? Opening a business for 100,000 rubles is not difficult. For example, if you are good at taking good photos, then this would be a great idea. Today it has become popular to be a photographer at weddings, various celebrations and individual shootings. To do this, you need to purchase:

• Good camera.
• Tripods.
• Lighting technology.

For 100,000 rubles, you can buy coffee machines and put them in places where they will be popular. These can be institutes, hospitals, parking lots, etc. Do not forget that you will have to solve some issues regarding the lease, constant maintenance of the machine, etc.

For girls, the work of a manicure master is perfect. The specified amount will be spent on training, advertising and the purchase of necessary materials.

Another option is a small atelier for tailoring. To open such a business, you need to properly manage the funds. To do this, you need to purchase samples of materials and equipment. If you have a small apartment, then rent a room. If you do not have sewing skills, then hire employees and be sure to advertise.

Your profitable business depends on the organization. You can arrange it as written above, or you can sign contracts with employees so that they can work on their typewriters. And you will only find customers and take your percentage for it. This is usually done in small hairdressers. Thanks to this option, you do not have to spend money on advertising. If you think about it, every problem has a solution. In any case, business is a big risk.

Business projects

"Where else can you find business ideas for beginners?" - you ask. Many inexperienced entrepreneurs are helped by their more mature "colleagues" who are already successfully developing their business. Thanks to their advice, you can draw up the first business plan for your own business or find a franchise. Experts recommend avoiding those activities that are widespread. For example, such as nail salons. The best choice will be those that have little competitiveness.

A great activity is selling as a small business. Where to start depends on each individual case. For example, to sell jewelry, you need to find a wholesaler whose prices are lower than others. In addition, you can easily make money on the Internet. Many prefer stock trading, such as Forex. If this is a dense forest for you, then you will have to spend time learning.

To understand what kind of business you can start, first evaluate your own strengths. Being a good hockey player, you can't win a bowling game based on the fact that these two activities are sports. Passion for business depends on what you are well versed in, where you know all the intricacies of the market and are sure that you yourself will give 100% to your business. Remember that profit does not come immediately. Perhaps some time will pass. It may be a month or two. This is especially true of the initial business, in which minimal funds are invested. Given these conditions, as well as applying the tips, you will turn your business into a profitable enterprise. Potential customers will become your regulars.

The section presents both new and proven ideas for small businesses from scratch in Russia, Ukraine, Kazakhstan, Belarus and other countries. Many articles contain step-by-step instructions or a step-by-step guide to starting a business for beginners.

Business ideas with instructions for opening

The "talking" name may give a false impression of the work of the fair. These are not noisy auctions organized in a certain place, but year-round sales made through Internet communications. The Craft Fair is...

In recent years, the interest of farmers and large agricultural holdings in breeding rabbits has sharply increased. The market is increasingly in demand for dietary meat, and experts predict a 3-fold increase in demand for rabbit meat. Its price reaches 450 rubles for ...

Entering any market is accompanied by preliminary research and analysis, and opening a store for selling organic products is no exception. Interest in a healthy lifestyle is steadily growing, and the niche still has little competitor. Adherents of right...

Paints and varnishes (LKM) are composite compositions applied to surfaces to be finished in liquid or powder form in uniform thin layers and forming, after drying and curing, a film that has strong adhesion to...

A store is a separate building or its isolated part, specially equipped and intended for the retail sale of goods to customers. Usually it is divided into functional areas: trading floor, warehouse, administrative and household...

Own production can become a reliable source of income, both in the field of small businesses and at the corporate level. However, only in the case when the entrepreneur approaches the development of each stage with maximum responsibility ...

Crumb rubber production is a promising line of business. Firstly, due to the tightening of environmental legislation, which prohibits the disposal of used tires in landfills, which puts users of natural resources before ...

Not every area of ​​the service sector can surprise with an annual growth of 10-14%, which has been shown by film distribution in recent years. The number of cinema halls is growing, they are becoming more and more interesting from a technical point of view, and the absence of spectators does not...

In the Forbes ranking for 2017, Avito takes 3rd place among the most expensive Runet companies, right after Yandex and Mail.ru Group. About 37 million potential buyers visit Avito every month, and the total sales volume reaches 16 billion rubles (excluding cars and...

Parents are important intellectual, athletic achievements of children. The desire to broaden their horizons, give new knowledge and improve the skills of the child makes them turn to professionals. Education is a promising direction for one's own...

The history of commercial brewing began with artisanal beer production at home. The pioneers in this business were monasteries and various farms of the 8th-9th centuries, which sold surpluses of the drink produced originally for themselves, and in 11-12...

The demographic crisis of the nineties caused the closure of many preschool institutions, and the buildings were rented by various companies for offices. Years have passed, life has become more stable, and more children have been born, and kindergartens, closed during the crisis...

An analysis of commercial advertisements shows wholesale prices for 1 kg of live crayfish in the range of 400–3000 rubles. After that, their breeding business does not look like such an exotic idea as it might seem at first glance. It doesn't require a lot of investment...

The growing interest in sheep breeding in recent years is due to the fact that sheep breeding requires significantly lower costs compared to other livestock breeds. The unpretentiousness and fertility of these animals provides a relatively fast ...

The issue of tire recycling in Russia is quite acute. For the natural decomposition of this category of waste, it takes from 120 to 140 years, and the volumes entering the landfills, and often to places of unauthorized waste storage, are simply ...

Recreating real and imaginary objects, images, toys serve the purposes of mental, moral, aesthetic and physical education of the child, helping him to cognize the world around him, accustoming him to purposeful, meaningful activity and...

According to the National Association of Restaurants, in 2017 the catering industry in the United States will have a turnover of 799 billion dollars, in Russia according to RBC.Research - 1.7 trillion rubles, in Ukraine - 30 billion hryvnias according to Delo Ua. Try it and you'll get your share of it...

Food production is an actual business at any time. The guarantee of the return on invested capital and the entrepreneurial activity itself is both a stable and constantly growing demand, as well as various government ...

Since last year, the social network VK has provided its users with the opportunity to trade on their pages. There are two ways to start trading. The first involves trading through your personal page, and the second involves trading...

General step by step instructions

Many people think that the phrase "from scratch" means starting a business without initial capital, but this is not true. This phrase means creating a business from the very beginning, sometimes without the appropriate education. In general terms, the instruction for all ideas looks like this:

1. Coming up with a brand/company name. Most of the success of a business depends on this point. Once Ray Kroc (the founder of McDonald's Corporation) said that with such a name you can do anything. Therefore, do not neglect this point.
2. We draw up a business plan. It is not necessary to do it yourself. Now there are a lot of research companies providing planning services. Among them, for example, is the RBC company, which has both experience and marketing research in this business. You can also use our ready-made examples to help you compose it yourself.
3. Registering a company. To implement the following steps, this item is required, since the official accounting of all expenses and income of your business begins next.
4. Rent an office. For companies operating in the service and trade sectors, always passable places are required. Very often, such a business is opened where there are no people, which leads to bankruptcy. The exceptions are manufacturing companies, and those that need to hold meetings with clients not in their office, but with clients.
5. We buy office and production equipment. Sometimes it is better to spend money on used equipment, as it often costs a penny. After all, someone is constantly updating it or selling it due to bankruptcy. Unfortunately, you will have to buy something abroad, however, for example, Chinese business equipment can be ordered in any country, since there are usually suppliers working with manufacturers or their representative offices. In the offices of all modern companies, CRM systems should be installed to record the quality of work with clients.
6. We obtain all necessary permits and licenses, if necessary. In order to provide services and supply our products to other countries, additional permits may be required that are valid in the territory of these countries.
7. Hiring workers. At the very beginning, it is best to hire people with experience, especially for important positions. In large cities, you can use the services of HR companies and professional bounty hunters (headhunters). They will help you find professionals in your field.
8. Launching and setting up work. This item involves constant testing of technologies for working with clients and manufacturing products at the initial stage of implementing a business idea from scratch.
9. Do not forget to develop employees and develop yourself. After achieving success, many entrepreneurs consider themselves successful and do nothing to develop their business. After that, he begins to slowly lose positions, and they are always occupied by more dynamic companies that can rebuild, or newer ones that also catch their success, and then do nothing to maintain it. Every year, the technologies of doing and promoting a business change, various courses for improving the qualifications and motivation of employees appear, so you should not neglect them.

Remember that a good leader is one who does nothing. But for this you need to correctly build and configure your company.

How to start your business from scratch if you have no money and experience? Where can I find a working business idea to start a project? What kind of business to start in order to get the first profit tomorrow?

Hello dear friends! In touch Alexander Berezhnov, entrepreneur and one of the founders of the HiterBober.ru business magazine.

Today we will talk about how to start your own business from scratch. Is it really possible to do it at all? I answer unequivocally - YES!

Here I will describe a step-by-step technology for starting a business, and give examples from my own business practice, as well as talk about the experience of my entrepreneur friends who started their own business without money and other material assets in the form of premises, equipment or goods.

You just have to study this material and apply the knowledge gained in life!

Ready? Then let's go!

1. Why is it better for beginners to open a business from scratch?

Dear readers, this section of the article is very important! I sincerely advise you to study it carefully. I guarantee you won't regret it.

Here, the key points for starting a business for beginners will be explained in terms of entrepreneurial psychology.

Before you start a new project, be sure to think about what your desire is due to.

Understand yourself and your motivation to open a business, and my little test, compiled in the form of two blocks of different beliefs, will help you with this.

For example, a great way for a beginner to start a business would be to sell popular, in-demand products from China.

Belief Block #1.

With what thoughts you SHOULD NOT start your own business:

• How to quickly earn a lot to pay off debts?
• The idea that I have in my head will definitely work, but I need money to implement it;
• Am I worse than others? Here my neighbor is engaged in business and everything will also work out for me;
• Tired of these fool bosses, tomorrow I quit and open my own business!

Yes, friends, business is more psychology than technology. I'll explain why a little later.

Belief Block #2.

Conversely, you are READY to start a business if you think like this:

• I am very good at doing a business that is in demand by the “market”, and on its basis I want to open my own business;
• I am aware that in the beginning large investments in a business are very risky, and only free money I can invest in a business, but I will not borrow it, since the risk of losing money without business experience is very high;
• My business requires a lot of time, and in order to develop it, I must have a cash reserve or source of income until my project brings tangible income;
• Having started my business, I will no longer have bosses and controllers who guide me in my work, and I need to become an organized enough person now to act independently and achieve success in entrepreneurship.

If you are dominated by beliefs from block number 1, do not rush to get into a fight. After all, most likely, such judgments indicate the emotionality of your decisions and underestimation of the risks that arise when starting your own business.

The beliefs that prevail in your head from block number 2 indicate that you are fully aware of what a business is and are going to take a responsible approach to its start and further development.

I already wrote above that business is basically psychology and only then - technology.

It is time to explain why this is so.

The thing is that our internal "cockroaches" and delusions prevent us from starting our project.

Here are just a few of the myths that hold back successful projects:

1. Without money and connections, a business cannot be opened;
2. Taxes will eat up all the profits;
3. Bandits will take my business;
4. I don't have a commercial streak.

Surely you are familiar with all these fears of beginners. In fact, if you overcome them, or rather, just score and don't think about all this nonsense, then your chances of success will increase MULTIPLE!

You can prepare documents for registering an LLC and an individual entrepreneur for free through the online service. At the exit, you will receive forms filled out without errors, which will be printed and submitted to the tax authority. So already at the first stage you save your money and time, insure yourself against the refusal of the Federal Tax Service, without delving into the complex language of the legislation.

2. How to start your business so as not to burn out - 10 iron rules!

Then I bought 2 terminals for receiving payments. You probably yourself have used the services of such terminals more than once when paying for a mobile phone. But this business cannot be called open from scratch, since at that time (2006) I invested about 250,000 rubles in it.

So, friends, perhaps you know both successful examples of business projects and examples where entrepreneurs with their “brainchild” failed.

By the way, basically everyone hears stories of great successes, but it’s not customary and even ashamed to talk about failures.

Like, here I am a fool, a loser, went bankrupt, lost money, got into debt. So what's now? And now there is nothing left to do, it remains to live on and step by step to get out of this situation.

So that you don’t end up in the place of this poor fellow, here are the simplest rules that will help you start a business with minimal risks and a greater chance of success.

How to start your business from scratch and not go broke - 10 iron rules:

1. Never take loans to start a business if you have no experience;
2. Before opening a business, take off your “rose-colored glasses” and ask yourself the question: “What will I lose if I fail” ?;
3. Be prepared for different scenarios, consider both an optimistic scenario and a pessimistic one;
4. In no case do not open a business with money intended for other strategic goals in your life (children's education, loan payments, medical treatment, etc.);
5. Carefully study the market and your capabilities, that is, the resources you have to start your own business;
6. Do not get involved with obscure or "super profitable" projects that require serious investments;
7. If possible, talk to experienced entrepreneurs who are successful in business and take note of their advice;
8. Start a business in a field you know;
9. Plan the upcoming actions in writing and clearly articulate each stage that you have to go through to achieve the goal;
10. Be optimistic and do not stop at the first difficulties!

3. How to start your own business from scratch - 7 easy steps using the example of a fictional aspiring entrepreneur Vasya Pupkin

For clarity, I propose to go through all 7 steps of the technology for organizing your business using the example of a fictitious entrepreneur, let his name be Vasily.

This is the hero of our story, who decided to open a business from scratch.

Step 1. Determine your value

Look, friends, I think you will agree that a business can be called an exchange of money for some value that you can give to your customers, that is, to solve their problem for money.

Let's say you're good at driving a car, or good at making beautiful designs on a computer, or perhaps you have a talent for making DIY crafts - in all these cases, you have value that people are willing to pay for.

Let's get straight to the point and do a practical exercise that will help you start your business from scratch:

Exercise:

Grab a piece of paper and a pen, then write down a list of 10 things you feel you're better at.

Once this list is complete, consider what things you are good at that you really enjoy doing. Maybe you are currently doing this as a hobby.

The fact is that a person cannot do what he does not like for a long time, and business is a big creative process that requires you to be versatile in development, willpower and dedication.

For example, as a result of this exercise, you came to the conclusion that you like to teach something, explain, communicate with people and work with information, and most importantly, that you are good at it.

Then, by combining your abilities, you can become a private tutor, consultant or succeed in the network marketing industry.

This is a general principle.

So, Vasya lived...

Vasily decided to open a business, and responsibly approached this task.

Vasya made a list of his favorite activities and compared it with what he does best.

Based on the results of the exercise, our hero decided that he would be engaged in computer design, since he has been working for the company DesignStroyProject LLC in the city of Chelyabinsk for several years, which develops interior design and then finishes the room according to a 3D project.

Vasily appreciated his strength and decided that he would become a private interior designer, he already had a number of completed projects, positive customer reviews and an impressive portfolio.

Vasya loved his work and sometimes even took it home, as there were a lot of orders from the company.

Even then, our hero realized that, in fact, he was engaged in entrepreneurial activity, only the company buys his services at a low price, and customers pay much more for the design development to the company.

Here Vasily realized that if he could find clients on his own, then he would not have to go to the office at all, and his initial investment in the business would be minimal. After all, his design skills themselves are, in fact, a business.

And so the idea came to our newfound entrepreneur to start a business.

While working in the company, Vasya even received a small percentage of completed projects, which means he could influence his income level.

Fortunately, he lived in a large city, where he had quite a few potential customers.

Step 2. We analyze the market and choose a niche for a future project

In order to understand whether your business will be successful, you need to conduct an appropriate analysis of the market in which you will sell your products or services.

So, Vasya decided not to rush and carefully prepared for a new life stage, which was called "free floating in the world of business."

During the few years that our designer worked for the company, he learned that there are about 10 similar companies in the market of his city, and they all provide similar services.

He asked his friend Pasha to go to these companies under the guise of a client and identify their strengths and weaknesses in order to further develop competitive advantages by working for himself.

After commercial intelligence, Pasha named a number of strengths and weaknesses of these companies. Pasha arranged these sides in a table so that it would be convenient for Vasya to compare them.

Strengths of Vasya's competitors:

• the interior designer of these companies makes an inspection and measurement of the object for free;
• all companies provide a discount on the subsequent finishing of the apartment;
• 7 out of 10 companies give a client a gift certificate for a 30% discount when ordering a design project from them again;
• managers of 9 out of 10 companies talk attentively with the client, correctly ascertaining his needs.

Weaknesses of Vasya's competitors:

• 8 out of 10 companies try to oversell too many additional products and services on their first meeting with a customer. This causes his negative reaction;
• the interior designer in all 10 companies, at the first conversation with a potential client, conducts a dialogue in a complex professional language using a large number of special terms;
• 7 out of 10 companies charge extra for editing computer-aided design projects.

Taking into account all the above pros and cons of competitors, our hero Vasily decided to design the interiors of houses and apartments in his city at a lower price. Similar companies on the market provide these services more expensively, since they spent a lot of money on maintaining a workplace and paying taxes for an employee.

The cost of the services of our designer was now one and a half times lower with the proper quality of execution of design projects.

This completed the second step of building your business from scratch with Vasily Pupkin.

Step 3. Decide on the positioning of your business and draw up a Unique Selling Proposition (USP)

In order for your customers to understand what exactly you offer them and what makes you unique, you will need to decide on your positioning. In other words, in what light will you present yourself to your client.

Let's return to our fictional character Vasily, who wanted to open his own business and was at the stage of developing an offer for the customer.

Vasya already had a good portfolio and a number of testimonials from satisfied clients, but how to show all this to your potential customers?

Then Vasya said to himself: "I'm a designer!", and decided to create his own website on the Internet.

Here he posted his portfolio, reviews, information about himself and his experience, as well as his contacts, so that a potential client could easily contact him.

Vasily also formulated his Unique Selling Proposition (USP) *, which sounded as follows: “Creating the interior design of your dreams for a reasonable price. Creative. Brightly. Practical."

So Vasya began to position himself as a professional designer who, at an adequate cost, develops a good quality product for people with an average income level.

Step 4. We draw up an action plan (business plan)

In order to launch your business and avoid many problems, you need to be prudent and try to put your idea and action plan on paper in as much detail as possible.

You can briefly write down the main stages that you have to go through to organize and launch your project. Draw diagrams and drawings, make explanations for them.

Correctly, this stage of starting your business from scratch is called business planning. This is your instruction, following which, the chances of success are greatly increased.

I already wrote in one of the previous articles, be sure to check it out.

Now back to our hero Vasily, who decided to become an entrepreneur and quit his job. Vasily has long wanted to open a business without investments, because he did not want to risk money. He understood that without proper experience, such an experiment could end badly and lead to loss of money.

As a result, Vasya decided that his actions would consist of 3 simple stages with subtasks and look like this:

1. Create your own website with portfolio, reviews and contacts;
2. Post your portfolio online on sites for remote workers;
3. Inform the immediate environment about your new project (friends, acquaintances and relatives).

Stage 2. Getting the first orders

1. Sign contracts and receive advance payments from customers;
2. Fulfill orders;
3. Get feedback and recommendations from the customer, add work to the portfolio.

Stage 3. Dismissal from work

1. Write a letter of resignation;
2. Work out the required 2 weeks, complete work projects and transfer cases;
3. Agree on the supply of customers for repair and finishing work to contractors.

Now he was fully prepared for the first practical steps to transform himself from an employee into an individual entrepreneur.

Step 5. We advertise our project and find the first clients

In order to find the first customers, when you already have an offer for your services, you must first notify your acquaintances, friends and relatives. Tell them that from now on you are engaged in such and such an activity, and also try to conclude the first contracts with them.

If at the moment your services are not relevant for them, ask them for contacts of people to whom they could recommend you.

It's no secret that for a large audience coverage and automatic self-presentation, you just need to create a website for yourself.

In the meantime, the hero of our business story, Vasily, did not sit idle and developed a personal website for himself, created groups on social networks, notified the environment about the services he provided, and sent out commercial offers to his potential clients.

The first orders have arrived...

Step 6. Launching a business, earning the first money and building a brand

Having completed all the previous steps, you gradually approached the most interesting stage - the first orders, and therefore the first profits.

• Isn't that what we strived for when we became entrepreneurs!?
• “How to make money by starting your business from scratch?” Isn't that the question we asked ourselves?

If you show due perseverance and follow my recommendations, then you will certainly succeed. Just believe in yourself and do not give up ahead of time, be prepared for difficulties, because they will be, I tell you for sure.

So, our Vasily received and completed the first orders. As usual, he did it with his usual professionalism. The designer understood that it was not enough just to earn money, because he already knew how to do it at his office job in the company.

Possessing a strategic vision, Vasily decided that in order to develop his business and increase the value of his services, he needed to develop a name for himself, or, as they say in business circles, a reputation.

Earn yourself a name that will help you earn everything else!

folk wisdom

To do this, Vasya did not just sit at home and watch TV, but methodically engaged in self-education, attended thematic exhibitions and seminars, went to creative parties of designers and entrepreneurs, where he could find potential customers and meet new partners.

A few months later, Vasya established a reputation as an experienced and punctual professional in the field of interior design. The average cost of his order was growing, and clients came to him already on the recommendations of their friends, to whom Vasya provided high-quality design services.

Step 7. Analyze the results and expand the project

When your business began to bring tangible income, regular customers appeared, and you began to be recognized in the business and professional sphere, it's time to sum up the intermediate results of work and outline new horizons. Simply put, it's time to expand your project in order to increase profits and your own "weight" (your name) in the chosen business area.

Vasily did the same, he analyzed his results, income, outlined possible ways to expand the business.

As a result, our designer drew up a new business plan.

Now Vasily could hire assistants for himself, who performed all the routine operations for him. Our entrepreneur opened his own interior design studio named after Vasily Pupkin. In it, he was now the leader and art director.

Thus, having gone from a novice designer and employee of the company, our now big boss Vasily proved to everyone by his own example that it is realistic to open a business from scratch and this does not require cosmic sums, and even more so loans that inexperienced entrepreneurs like to take.

Dear readers, perhaps someone will say that this is a fictional story and the issues of registering a company, proper negotiation with clients, legal issues and other subtleties are not disclosed here in detail.

Yes, this is true, but trust me, if you take these simple 7 steps as a basis, then starting a business for you will turn into an exciting journey that you will remember for a very long time. And as an experienced entrepreneur, you will share your practical knowledge with beginners.

I will say that I personally managed to open a business according to the described model.

I wish you good luck and I am sure that by approaching the beginning of your own project responsibly, after a while you will be doing what you love and getting paid for it.

Below you will find working business ideas for starting your own business from scratch, as well as real entrepreneurial stories about how my friends and I started our own business.

4. Things to do to Start Your Business from Scratch - Top 5 Business Ideas

The following business ideas will help you get started in business and feel like an entrepreneur in practice.

Some ideas will be related to making a profit with the help of the Internet, others will not.

You just have to choose the type of business you like and start diving into it.

Business idea number 1. Online store

Internet sales in Russia are growing every year - in the past 2018, the market grew by more than 150 billion rubles and exceeded 1 trillion in volume. Analysts' forecasts say that by 2023 sales will reach 2.4 trillion (!) Rubles. And the growth will continue...

It is not a sin to take advantage of this trend. However, the question is how to start? What product is really profitable to sell in online stores today? What investments will be needed? And so on.

Let's take a real example - Video-shopper online store:

• the owner, Nikolai Fedotkin, is quite active in sharing information on the project;
• the main product of the site - cell phones and accessories;
• initial investment amounted to approximately 50,000 rubles (for the first version of the site and advertising, the goods were taken from suppliers “on order”);
• now the average monthly attendance of the store is more than 500,000 people, the company already has more than 150 employees, the guys opened their own courier service, contact center, service center, full-fledged offline stores, and so on

Of course, it is easier to open a store not alone, but in a community of like-minded people. An important tip is to join the clubs of online store owners, go to specialized conferences, communicate and absorb information. So you will gradually find “your” niche.

The largest club of online store owners in Russia at the moment is Imsider. The community includes thousands of working and profitable sites.

Many started even with even smaller investments - an average of 10,000 - 15,000 rubles. This is the main highlight of the Internet business: you do not need to spend money on renting a full-fledged store, a sign, repairs and many other things.

Club members work in a variety of niches:

• metal detectors,
• irrigators,
• knitted clothes,
• expensive books and diaries,
• goods for gardeners and summer residents,
• Tula gingerbread,
• fur coats,
• children's products,
• hunting, fishing and much more.

The club regularly hosts online and offline events. If you are just thinking about opening your online store, I advise you to attend the club's online webinar, specially designed for beginners - “6 Steps to a Profitable Online Store”.

The webinar is completely free, where you will learn how to look for a profitable niche, evaluate your ideas correctly, understand how to build a product delivery process, make a website and launch with minimal investment. The webinar is hosted by Nikolai Fedotkin, the owner of the Video-shoper online store, that is, all information is given "first hand". Personally, I was most struck by the fact that Nikolai openly shares the figures for advertising costs - how much and where it is invested, which gives the greatest effect. And all this is not in a theoretical mode, but on the example of our own project. There is nothing better for the initial start in RuNet now.

The main advantage of the club Imsider is that all coaches are active practitioners. Everyone has their own working online store. No water and naked motivation in the style of "it's time to get off the couch." Cases, figures, concrete launch ideas…

You can sign up for the Imsider webinar at this link - just click, registration will take 20 seconds:

Business idea number 2. Business with China

The sale of trendy goods from China is now a very relevant area.

You can sell such goods by pre-purchasing them directly in China via the Internet, through social networks, one-page sites and message boards.

I have my friend Alexei in Moscow, a retail and wholesale business of Chinese goods. At first it was watches, various “cool things”, things for the home.

Now this business brings him clean 350,000 rubles per month.

His scheme is simple and consists of 5 steps:

1. Choosing the right product and testing.
2. Buying goods in bulk in China.
3. Advertising this product over the Internet in many ways.
4. Sending the ordered goods to the buyer by courier in Moscow or a transport company in Russia.
5. Scale your business and reward yourself.

And once Aleksey worked as a taxi driver and, as far as I know, he started with a debt of 30,000 rubles.

Its success lies in the study of the necessary information, you can start by watching a free webinar by Evgeny Guryev, an expert on the topic of Business with China, and then take the first steps to put this idea into practice.

Here is what Evgeny says about doing business with China - 3 topical issues:

If you want to start an effective online business selling popular products from China, visit an expert online seminar on starting this type of business.

You will learn step-by-step information for starting a business right now.

Business idea number 3. Consulting and training

If you know how to do something well, then there will surely be many who want to learn from your experience and knowledge.

Nowadays, online learning is especially popular. This is where you can find hundreds and even thousands of people who are willing to pay you.

For example, I have a friend Alexei, he lives with me in the same city of Stavropol and teaches foreign languages. A few years ago, Lyosha had to go to his students at home or invite them to his home. Now the situation has changed radically, everything has become much easier.

With the advent of the Internet, my friend began to teach people English and German via Skype. I myself used his services for a year. During this time, I managed to learn English from scratch to a conversational level. As you can see, it works.

You can also start your own home based business from scratch teaching or advising people over the Internet.

Nowadays, many lawyers, accountants and teachers earn good money in this way. But there is an even more advanced option for making money on your knowledge, it consists in creating and selling your own training courses via the Internet.

To make a profit in this way you need:

• choose a topic in which you understand;
• write a training course on it;
• start advertising this course online in many ways and earn income from sales

The advantage of this type of business is that you record your course once and sell it multiple times.

In general, the sale of information on the Internet in the form of methods and guidelines is called infobusiness. You can also open it and make it your main source of income.

Business idea number 4. Earnings with the help of the social network Twitter (Twitter)

Today, almost every person has their own profile in any of the social networks. But few people know that here, in addition to entertainment and communication, you can earn good money.

One of these opportunities is the usual for many Twitter - a social network for exchanging short messages up to 140 characters.

Ordinary people spend their time and money here, while smarter people have turned this social network into their source of permanent income.

It's no secret that wherever people hang out, there is money.

After all, our Internet users are an active solvent audience. So why don't you get some of their money. Moreover, it is absolutely legal and does not require outstanding knowledge.

It is enough just to make a few RIGHT actions and get the first profit. We have previously written about how to start your own business on Twitter and earn income comparable to the average salary in Russia. Read our article "" and implement the methods described in it.

Business idea number 5. We are engaged in mediation - we earn on Avito.ru

Earnings with the help of electronic bulletin boards is the easiest and most affordable for most people.

You are required to have minimal computer knowledge, a few hours a day and a desire to work for yourself.

With the help of sites that specialize in posting free ads, you can build your very profitable business.

This can be done in 3 steps:

1. Find what to sell
2. Place an ad on the site
3. Get a call from a buyer and sell a product

As a site for placing ads for sale, we will use the most popular Avito board (avito.ru).

Hundreds of thousands of ads are posted here every day, and the active audience of the site has tens of millions of users.

Can you imagine how many potential buyers for your product can be found here?!

First, you can start here by selling unnecessary things that you have at home, and then post ads for the sale of goods and services that you do not even have in stock.

Do not believe that this is possible and want to know how it's done?

I myself tried to earn quick money with the help of Avito, I won’t say that I became a millionaire, but I managed to earn several thousand rubles in a week.

Business idea number 6. Grow from an employee to a business partner

If you are currently employed, it is not necessary to quit your job and start your own business. You can do this within the company you work for.

If your company is not too big, and you are one of the key specialists there, then under certain conditions you can get a share in the company's business. This will allow you not only to receive a salary, but to become a full-fledged managing partner on a par with the current owner - your main manager.

This is possible if you can directly influence the increase in the company's profits by your actions.

Become an indispensable specialist and it is quite possible that the owner of the company himself will offer you to become his business partner.

This method is offered by the legendary Russian entrepreneur Vladimir Dovgan. Yes, you will have to work hard here, but on the other hand, you will become a co-owner of an already operating company without any risks and really from scratch.

Dovgan himself cites as an example a guy who became a co-owner of a large chain of restaurants in Moscow, and before that he was a simple cook in one of the restaurants.

This young man really liked what he was doing, he was professional in cooking and courteous with the guests of the institution.

The owners, seeing his passion for his work, first promoted him to a restaurant manager, and then offered him a stake in the business because he would develop their network of restaurants and train staff.

I don’t remember the name of this person, but now he has become a dollar millionaire, without actually opening his own business, but starting to develop someone else’s.

This is also a good way to start your own business, especially if you have a good career in a small or medium commercial company.

Business idea number 7. Building your business online

If you are good at computers, know how to create Internet projects, or at least understand the principles of their functioning, then you should consider the Internet as a way to start your business from scratch.

There are two main ways to start an online business:

1. Freelance. This is the business of providing paid services to you over the Internet. If you have professional skills, such as drawing beautiful designs, writing texts professionally, or knowing programming languages, you can easily make money on the global web. More precisely, it can rather be called work for yourself. Although successful freelancers earn from 500 before 10 000 dollars per month.

You can start earning in this way on the popular exchanges for freelancers Freelance (fl.ru) and Workzilla (workzilla.ru).

2. Classic business on the Internet. It is not so easy to build a full-fledged online business on your own, it is best to follow the beaten path.

To do this, just read my article. There I talked about how you can make money on games, on social networks, on selling information from 50,000 rubles a month and gave examples of real people who are already doing this.

This concludes my review of business ideas. I hope that they will help you get moving and start earning your first money.

5. My own experience of starting a business from scratch in the service industry

As I wrote earlier, I opened my first business at the age of 19 - it was a vending business (terminals for accepting payments). Yes, it took money. Then I had several more projects. All of them had nothing to do with the Internet.

And so, about 3 years ago, my current friend and business partner Vitaliy and I opened our own website creation studio without a penny. We ourselves learned to make Internet projects literally on the go, but in the end, after a few months, we earned about 500,000 rubles at our website creation studio.

Naturally, I often had to work with legal entities that transferred payment for services by bank transfer. To do this, you had to either open your own company or work through someone.

We chose the second way, having agreed with our current business partner Evgeny Korobko. Zhenya is the founder and head of his own advertising agency. I interviewed him, you can read him in an article about, the material is published on our website.

Our first clients were familiar entrepreneurs.

We approached our business responsibly, and fulfilled orders with soul. Soon the word-of-mouth effect kicked in as our satisfied customers started recommending us to their friends.

This allowed us to get a continuous flow of customers, and sometimes we even could not cope with orders. This experience helped us to believe in ourselves, and today we have a complete picture in our head of how to start a business from scratch and make it successful.

I want to note that with the development of information technology in the world, your sales market today is the whole planet!

There are no more distances, any information is available, and now starting a business is much easier than even some 10 years ago.

I hope that all the materials in this article will help you take the first step towards your dream - your own business, which will eventually turn from a small home project into a huge company with a worldwide reputation.

Therefore, dear readers, I assure you, everything is in your hands, just act, because the city takes courage!

6. The real story of how my friend Misha worked as a security guard and became a businessman

Here is one of my favorite stories about a real entrepreneur who started a business from scratch. After all, I promised in the article to give examples from life.

Do you want to know how Mikhail became an entrepreneur from a laborer, opened, bought a foreign car and an apartment?

A few years ago, my friend Mikhail worked wherever possible: as a laborer at a construction site, as a loader, and as a security guard.

In a word, he was engaged in not the most monetary and intellectual work. It all started with the fact that my friend was guarding a company selling building materials. One day a client came to them who wanted to buy a large batch of building insulation, but it was not in the assortment.

Misha knew that literally 100 meters from the company he was guarding, there was another hardware store where there was definitely such a heater. Taking a contact from a potential client, he went to this store in the evening and agreed that he would bring them a large client if they would give him a percentage of the purchase made from them. The management of this store agreed and Misha worked as a freelance sales manager, earning about 30 000 rubles for just one trade (recommendation).

And it was an amount equal to his monthly salary!

Mikhail thought that this was an interesting business, and the financial result of the transaction gave him confidence. So he quit his job and started by negotiating with various firms that he would sell their products. Since Misha already worked as a laborer and security guards in a construction company, he also chose construction goods for sale: windows, doors, fittings, roofing, and so on.

My friend just walked around the construction sites of the city and offered his goods. Some were bought from him, some not. As a result, Mikhail formed an assortment of the most popular goods and understood how to properly negotiate with foremen at construction sites.

After 2 years, Mikhail opened his own company selling building materials and connected his brother to this business. Prior to that, his brother Kostya worked at Gorgas and received the usual small salary. Now the guys are quite successful in sales and earn good money.

By the way, I have been to their office more than once and have known Misha for several years. He told me this story himself.

Conclusion:

By opening a business from scratch, you avoid the risk of losing money, and this is the most important thing. Also, starting without material resources teaches you to make better decisions in order to earn money. After all, if you manage to make a profit without investing, then with money you can even become a successful entrepreneur.

See you in the next articles and good luck in your business!

Please rate the article and leave comments below, I will appreciate it. How to start a small business - a step-by-step guide for aspiring entrepreneurs to start their own business + tips and examples

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