What is stock? What are stocks, who buys pictures there and why, and how to make money from it. Types of stock stores
In the world, stock trading has been successfully existing for decades. In Europe, for example, visiting such stores is even considered fashionable. In Russia, stock became popular after the 1998 crisis, when representatives of the middle class were no longer able to dress in expensive stores.
The English word “stock”, which is unusual for the consumer’s ears, literally means “stocks, balances.” In the professional slang of clothing sellers, a “stock store” is a store that sells surplus inventory. All items here are sold at a big discount. Maximum discount from retail price reaches 70%.
Large people can “dump” things into the drain retail chains well-known manufacturing companies, as well as the factories themselves. Stores do this for several reasons. The fact is that by the end of the season, unsold products (inventory balances) begin to cause a lot of problems. Firstly, it takes retail space, which need to be released for new collections. Secondly, unsold goods contain “frozen” money that could be invested in the business. In addition, in some countries, sales volumes of a certain brand of clothing within the country are quotas. Therefore, having fulfilled a certain standard, stores of manufacturing companies sell “branded” items through stock or import them abroad. Sometimes such branded clothing is sold in the same country, but the label is specially cut off. Branded boutiques use stock to get rid of incomplete size ranges (even if these are clothes from new collection and its next delivery is no longer expected) and from implicit defects - for example, products with a torn label.
Due to overproduction, factories experience so-called pre-season runoff. For example, after sewing a batch of products, fabric remains. To prevent it from becoming stale, the company sews the same things from it and sells it through stock. Factory runoff can also occur if a large supply of goods is disrupted at a plant. In order not to take up huge storage facilities and not to look for new customers, the factory tries to quickly get rid of products, also with the help of stock companies.
What is now mistakenly not meant by the concept “stock”!
This is the so-called customs confiscated goods, which often originate from the Troeshchinsky market in Kyiv and are products of Chinese and Turkish consumer goods, albeit with bright labels and stickers. This is also second-hand (used clothing).
In fact, STOCK is NEW clothes. These are inventories of manufacturers, remnants of collections or goods from store sales. Although I will not hide, there are things in stock that were used to display models, at presentations and all kinds of demonstrations of new collections.
There may also be a small, easily removable defect (uneven stitching, a flying button, etc.).
But for the most part, STOCK is new, high-quality things!
Stock clothing and shoes may be remnants of our stocks domestic producers. But this is a less interesting market category. We are now talking about foreign stocks of clothing from famous European brands.
Stock stores are widely popular in Europe and the USA and occupy a significant segment of the market.
Some companies have their own network stock stores, others sell remnants in bulk or through a system of specialized warehouses.
For the average consumer, stock stores are the best way to buy branded, stylish clothing at a significantly lower price.
Kiev residents have tasted the joys of stock trading
MIGnews.com.ua
Stock trade is “capturing” Ukraine: there are many people who want to dress in expensive clothes, but at the same time pay ten times less, even among the rich. At the same time, stores sell everything: clothes, shoes, accessories - and everything from famous brands..
According to ICTV, the most expensive models are from designer collections. They are on the shelves straight from the catwalks, they were either not bought, or they have invisible defects. But the price makes up for everything. In a stock store, a branded item will cost ten times less than in a boutique.
As the director of a stock store said, “from some well-known brand we receive things that have just been made. And somewhere a small thread sticks out, they don’t cut it off, they just immediately put it aside. And then it comes to us.”
Small traders open shops in residential areas - rent is cheaper: 30 square meters is enough. Focused mainly on women and children. Sellers say that women simply cannot resist the temptation to enter the brightly decorated minimarket. After the first purchase, she, as a rule, returns here again, but this time together with friends, relatives, and acquaintances.
According to the head of the purchasing department of a clothing supermarket chain, “if a product sits for a long time and goes completely out of fashion, then in any case this money needs to be returned to any company in order for there to be some working capital. And the goods are sold down to zero hryvnia, a conditional and ridiculous price."
Residents of the capital have already felt the taste of shopping in stock. In the regions, such stores are not yet opening in such large numbers.
I know that these are Humana, Terranova, etc. stores.
guy March 14, 2015 | answer |
4183941 April 12, 2016 | answer |
Most of those girls who love shopping for some reason have at least once heard about such a term as “stock”, as well as about stock centers. Nowadays, stock stores are especially popular among fashionistas all over the world. What is runoff? What is stock?
Is this stock...? — The concept of “sink”:The very name “stock” is rooted in American culture, since “stock” is translated from English as “warehouse remains.” It can be summarized that stock clothes represents things that could not be sold. The reasons could be large or small size, last year's collections. Stock is not second-hand, it is new items from well-known brands that are sold at a reduced cost. The stock store is outlet, where stocks that could not be sold for some reason are sold.
Video tips from a stylist: How to mix and match things correctly? Stock Sources- Factory overproduction. Various factories, when extra things appear, when after sewing clothes there is a lot of material left. Also, the reason may be the refusal of the store or boutique to order the goods. In this case, the clothes are sold to so-called stock stores at wholesale prices.
- Wholesale dealers. The remaining clothes that were purchased but not fully sold are also sent to stock centers for quick sale.
- Retail outlets. In this case, clothing often does not sell out in one season and becomes irrelevant, so it is placed in a warehouse and later sold to stock centers to cover losses from the purchase of clothing.
- Mono-brand stores that sell clothes of their own brand;
- Multi-brand stores, which offer clothing from different brands and sell it according to low cost, for that quickly enough;
- The retail park is a trading platform that was created using low-cost technologies. There are always a lot of stock clothes in such parks.
- Online stores. Often, stores operating via the Internet carry out stock sales of items at a low cost, but purchases can only be made in bulk. This is convenient for small shops. However, there are many stores and trading platforms, which offer things individually and at a low price.
Inexpensive things are often created and sold in different countries. This includes Korea, Russia, as well as Pakistan, China, and Türkiye. If you have average income, then the following brands of clothing and accessories will be appropriate for you: Mango, Zara, Diezel, Mexx, H&M.;
Now you know what stock is, what stock clothing is, where it comes from and what its advantages are.
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