Presentation on the topic: “What is the digital economy? “In the digital world, the main currency is customer data. Digital companies have significantly more of this currency than others.” Konstantin.” Download for free and without registration. Report “Digital Economy of Russia”

At the CIPR-2017 conference, Minister of Communications and Mass Communications Nikolai Nikiforov spoke about the “Digital Economy of Russia - 2024” program. This is an interesting document with quite correct conclusions. I am publishing the presentation with explanations for each slide.

What is the “digital economy”? This is data that is created using various sensors, data generation sources, stored, protected, processed, and based on it, thoughtful, high-quality decisions are made. Accordingly, new added value is formed.

Russia currently occupies a far from leading position in the global digital market. 38th place in terms of economic results of using digital technologies, 41st place in readiness for the digital economy, 43rd place according to the global competitiveness ranking. This is not even sad, but very bad, since digital is the future.

Accordingly, it was necessary to draw conclusions.

First: that we need to ensure the priority of digitalization in terms of our regulatory framework. We must ensure that the priority and favorable conditions are given to those technologies that are based on this digital long-term approach.

Conclusion two: we must create an environment within which we will encourage innovative processes and investments in innovation and research in every possible way so that the corresponding technological revolution will support this digital transformation.

The program was divided into nine main areas.

And three layers: environment, platform and technology, markets and economic sectors. The program's task is to focus on the first two layers. The environment, the legislative regulatory environment, personnel, infrastructure, information security and the management system that ties it all together are those institutional conditions without which it is impossible to create the necessary foundation for development. Platform and technologies are those technological elements that ensure the creation of a kind of digital foundation, a fulcrum on the basis of which the further process of digital transformation will take place.

From the point of view of legislation and the regulatory environment, it is necessary to create such legal groundwork that will provide priority for the digital approach to activities in key sectors of the economy and create a special legal regime.

The next section is staffing. We need to reconsider traditional approaches to organizing labor relations, create a variable certification system in order to harmonize professional standards, take into account new challenges, the transformations that are taking place in traditional sectors of the economy, and thus this is taken into account throughout the entire educational environment.

Research and development. The goal is to coordinate the efforts of the main players, to form a mode of full-fledged network interaction between them, to make the necessary connections between enterprises, universities, and research centers in order for it all to work. In addition, it is an incentive to attract private investment in research and development, since the state should only play the role of a catalyst. All direct implementation of digitalization should remain with private business.

Information infrastructure. From the point of view of the size of our country, despite the optimistic indicators about high 3G speed and LTE penetration at 70%, we still have a lot, a lot to do. Very often we see attention in the media to the so-called fifth generation of communication technologies – 5G. It is directly related to digitalization and the point of 5G is that per square kilometer we will be able to serve a significantly larger number of connected devices. If today we mainly consider our smartphone or some familiar electronic device as a connected device, then almost all objects that surround a person in his usual life will become connected. The density of such connections will increase dramatically and completely different speeds of these connections will be required. This is why fifth-generation technologies are needed, which will be deployed at least in cities with a population of over a million, where their maximum concentration will be observed.

Information security. Especially in the context of various ongoing events, including in the Russian Federation, related to various virus attacks, failures in the operation of individual communication networks, we all understand how dependent we become on the reliable uninterrupted operation of the relevant digital telecommunications and other types of information systems. Our task is to ensure that we respect the rights and freedoms of citizens, guarantee them in the same way as we guarantee from the point of view of our traditional law. All this must be transferred to the digital environment and the necessary legal regime must be ensured. We must ensure that the jurisdiction of the Russian Federation is one of the most favorable in the world for the implementation of the most advanced modern technologies.

Public administration. A real revolution is currently taking place in the Russian Federation in terms of procedures for obtaining government services. More than half of citizens - this is shown by the official report of Rosstat - receive services electronically. But public administration is not only the provision of public services, it is also an increase in the efficiency of the state as a large hierarchical structure, which also manages quite serious resources: property, finances, and many other aspects. Here it is necessary to create a number of conditions, including such infrastructural aspects as, for example, a unified system of trust, a cross-border system of trust, so that businesses can carry out relevant transactions in a digital format.

Smart city. It is the urban environment, as the living environment of millions of our fellow citizens, that should become a powerful pilot zone for the introduction of the most modern technologies.

Digital health. This is an example of an industry that has certainly been identified by experts as key in terms of the need for accelerated digital transformation. There will be appropriate discussion and elaboration of these goals and objectives in detail.

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challenges and problems for Russia and for everyone Petrozavodsk State University 16.1 1.2018

Slide 2: Development of technologies and their impact on the economy and education

Computer literacy Electrification Automation Computerization Intellectualization Digitalization 2

Slide 3: The emergence of the information society (knowledge society)

Human civilization, after the agricultural and industrial stage of development, is entering a new one - information, where information is considered the most valuable resource 3

Slide 4: Digital transformation

Digital technologies, digital data and the new connections and relationships that arise in the process of their use lead to fundamental changes in our lives, study, work and leisure, allowing us to think, plan and make decisions in new ways. The accelerating pace of technological change not only increases risks and threats to existing business models, but also opens up new opportunities at all levels of government and social development. Digital transformation 4

Slide 5: Digital economy

Digital economy - an economy based on the development and use of digital technologies, includes: non-digital factors, including policy and strategic planning, leadership and institutions, legislation, human capital, innovation, business environment, trust and security, and ensuring the creation of an enabling the environment in which digital transformation can occur; digital factors, including digital infrastructure, shared digital platforms and emerging digital technologies; the digital sector of the economy, which includes the information and communication technology sector (ICT sector), as well as the content and media sector (media). 5

Slide 6: Russian Federation programs for the development of the information society

Program "Electronic Russia 2002–2010" the emergence of the Unified Portal of Public Services (UPSP) State program “Information Society (2011–2020)” the creation of a “one window” to provide access to public services through the UPSU and multifunctional service delivery centers (MFC), the creation of a Unified System of Interdepartmental Electronic Interaction (SMEV) ) and electronic document management systems, as well as ensuring open access to information about the activities of government bodies. National Technology Initiative (2014) Program “Digital Economy of the Russian Federation” (2017) 6

Slide 7: Program “Digital Economy of the Russian Federation”

In July 2017, the government officially approved the “Digital Economy of the Russian Federation” program, designed to provide a digital foundation for accelerated socio-economic development until 2024. In 2018, the government approved road maps for all six priority areas enshrined in the program, and identified 2, 16 trillion rubles for their implementation (1.08 trillion rubles are additional budget funds, the same amount is planned to be raised from extra-budgetary sources) Program “Digital Economy of the Russian Federation” 7

Slide 8: Priority areas

Regulatory regulation of the digital environment Personnel for the digital economy Digital technologies and projects Information infrastructure Information security Digital state 8

Slide 9: Management structure

Decree of the Government of the Russian Federation “On the management system for the implementation of the program “Digital Economy of the Russian Federation” [ 3 ] Ministry of Digital Development, Communications and Mass Communications of the Russian Federation (Ministry of Telecom and Mass Communications of Russia) Ministry of Economic Development of the Russian Federation (Ministry of Economic Development of Russia) Implementation of the program “Digital Economy” - Analytical Center under the Government of the Russian Federation performs the functions of a project office for the implementation of the program “Digital Economy of the Russian Federation” ANO “Digital Economy” [6] is established by leading organizations in the field of digital economy 9

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Slide 10: Digital platforms

Digital platforms are driving transformation in all sectors of the economy. Digital platforms are multi-sided markets that use business models that enable producers and users to create value together by interacting with each other. The impact of digital platforms on a global scale is often determined by their ability to displace and disrupt existing business models. In many parts of the world, platform companies face barriers to operating in multi-sided markets. 10

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Slide 11: Connecting to platforms

About 72.6% of Russian households have broadband Internet access, while the share of active mobile broadband users is 74.9%. Internet access is affordable and high-speed. Russia has the largest number of fiber optic lines in Europe. In just one year, the number of users of electronic government and municipal services doubled, reaching 40 million in 2016 and 70 million in 2018. In the overall ranking of electronic citizen participation compiled by the United Nations Department of Economic and Social Affairs, UN DESA), in 2016 Russia took 14th place along with four other countries. 11

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Slide 12: Digitalization of business

New business models are in some ways disrupting traditional industries. Transactions between consumers through online platforms, websites or apps have led to the creation of a new “sharing economy.” The so-called “gig economy” is transforming the job market as more people leave their regular jobs to work remotely or take short-term or temporary positions as independent contractors. Three main trends are rapidly developing in this area: platforms (Taobao), sharing and the gig economy (TaskRabbit, Upwork, Freelancer.com and Thumbtack). Technologies: Internet of things, artificial intelligence, robotics and blockchain 12

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Slide 13: Digitalization of industry

Digital transformation of industry is the key to building a digital economy and obtaining digital dividends, that is, achieving measurable economic results through the introduction of digital technologies Factories of the future, INITIATIVES 4.0 RU AND TECHNET NTI Transformation of traditional production into digital and characterized by full digital integration of production and logistics chains, as well as supply chains include: ● digital design and modeling as a set of technologies of computer design, computer and supercomputer engineering, mathematical modeling, optimization and technological preparation of production, focused on additive manufacturing, and the development of “smart” models and “smart” digital twins; ● the use of new materials, especially composite materials, metamaterials and metal powders for additive manufacturing; 13

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Slide 14: Digitalization of industry

● additive technologies: additive manufacturing systems, materials, processes and services; ● industrial sensors: the introduction of “smart” sensors and control tools (controllers) into production equipment, into premises at the workshop or factory level as a whole; ● industrial robotics: primarily flexible production cells; ● generation, collection, storage, management, processing and transmission of “smart” big data; ● industrial Internet of things; ● virtual, augmented and mixed reality; ● expert systems and artificial intelligence. 14

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Slide 15: Examples

VIRTUAL TESTING FOR AURUS The “Cortege” project, implemented by the lead contractor - the Central Research Automobile and Automotive Institute (NAMI), is aimed at creating a line of cars (limousine, sedan, SUV and minivan on a single modular platform), designed for transporting and accompanying the first persons of the state. In 2016, after a crash test at an independent test site in Berlin, the new Aurus sedan received the maximum safety rating (five stars) according to the European New Car Assessment Program (Euro NCAP). This rating confirmed the technology of virtual tests, virtual stands and virtual testing grounds developed and used in Russia. The approach was developed by specialists from the SPbPU Engineering Center and the CompMechLab ® group of companies. The new Aurus model was officially presented at the presidential inauguration ceremony in May 2018. https://youtu.be/cbUkFx1WXfs?t=6640 APPLICATION OF ROBOTS AT THE PLANT IN ST. PETERSBURG St. Petersburg LLC NPO Starline produces electronic safety systems for cars of its own design on almost completely robotic assembly lines. The robotization index here is 1000 - 1.5 times higher than at similar factories in Korea and twice as high as the level of world leaders such as Germany, Japan, and Singapore. 15

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Slide 16: Agriculture

Platforms for selling products Unified registers for land plots General use of equipment 16

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Slide 17: Financial technology

About 22% of account holders used the Internet to make transactions, and 13.9% of adults used mobile phones for this, including making payments, shopping, sending and receiving money. Regarding electronic financial transactions, 41% said they do not use them; 27% indicated that they mainly use computers, and 26% use mobile phones. The share of gadgets used by young people under 25 years of age is almost twice as high as that of people over 55 years of age. 33% of respondents indicated reluctance to use electronic devices for banking, while 23% said transactions were too complex. The most common services used for financial transactions were mobile banking apps (64%). The second most popular was Internet banking (57%). In general, older respondents are less likely to use such services. Blockchain platform http://masterchain.rbc.ru/ 17

Participants Agency for Strategic Initiatives to Promote New Projects (ASI) government agencies universities Events Competitions Worldskills Hi-Tech, AgroSkills and DigitalSkills NTI Olympiad for high school students ASI published the “Atlas of New Professions” Creation of the University 20.35 21

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Slide 22: Digital educational platforms in Russia

In 2015, the National Open Education Platform association, with the support of the Ministry of Education and Science of the Russian Federation, created the Open Education online platform (www.openedu.ru), uniting the top 9 of 814 Russian universities. Today, more than 120,000 students take 140 courses on this national online learning platform. In addition, there are several popular non-state digital educational platforms: Lectorium (www.lektorium.tv) Universarium (www.universarium.org) Uniweb (www.uniweb.ru) Coursera (www.coursera.org) edX (www.edx.org ) Data analysis is widely used to monitor student performance. 22

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Last slide of the presentation: DIGITAL ECONOMY: List of sources used

Program “Digital Economy of the Russian Federation”. Approved by order of the Government of the Russian Federation of July 28, 2017, No. 1632. http://government.ru/docs/28653/ World Bank. 2018 Report on the development of the digital economy in Russia, September 2018, “Competition in the digital era: strategic challenges for the Russian Federation.” World Bank, Washington, DC. License: Creative Commons Attribution CC BY 3.0 IGO, https://openknowledge.worldbank.org/bitstream/handle/10986/30584/AUS0000158-RU.pdf?sequence=4&isAllowed=y Decree of the Government of the Russian Federation “On the management system for the implementation of the Digital economy of the Russian Federation", http://static.government.ru/media/files/zutOPH6TyKz2ciJAFcn74orvpb89UCMa.pdf The Analytical Center under the Government of the Russian Federation functions as a project office for the implementation of the program "Digital Economy of the Russian Federation", http://ac.gov. ru/projects/otherprojects/014091.html Channel of the Digital Economy program, https://www.youtube.com/channel/UCx3PTuquSgXr1z0stMxFwrg ANO Digital Economy, https://data-economy.ru Rosstat: Monitoring the development of the information society in the Russian Federation, 04/13/2018. URL: http://www.gks.ru/free_doc/new_site/business/it/monitor_rf.xls Digital economy, http://www.tadviser.ru/index.php /Article: Digital_economy_of_Russia Lecture by Alexey Borovkov “New design paradigms . Factories of the future, digital twins", https://youtu.be/cbUkFx1WXfs 23

In April 2017, at the RIF+KIB 2017 forum, the Association of Electronic Communications (RAEC) presented “Russian Digital Economy. Analytics. Numbers. Facts." The presentation has few differences from the RAEC studies of 2013–2015, which analyzed the narrow sector of the economy of Internet services and content. As before, in RAEC research, the main indicator of the digital economy is its contribution to the country’s GDP. Estimates of the contribution of the digital economy in the presentation range from 2.4% to 5.7% of GDP. In a study presented by RAEC in December 2016, the figure was estimated at 2.4% of GDP. The share of GDP formed by Internet-dependent markets remained unchanged (19% of GDP).

The presentation compares the contribution of the digital economy to the economies of different countries: China - 6.9%, USA - 5.4%, India - 5.4% and Russia - 5.7%. Based on a comparison of these figures, it is concluded that Russia has formed its own digital economy.

In 2017, RAEC for the first time divided the digital economy ecosystem into 8 hubs (sectors): state and society, marketing and advertising, finance and trade, infrastructure and communications, media and entertainment, cybersecurity, education and personnel, startups.

The content of the presentation is characterized by poor elaboration of the issue of the formation of a digital economy in Russia. The assessment of the digital economy does not include the most important indicators of the sustainability and security of its development, such as: whose digital technologies are being introduced in Russia, whether a system for the reproduction of domestic technologies has been created, which country’s budget receives funds from the sale of digital goods in the country, whether standards are being developed, regulations and methodologies that subsequently allow the promotion of Russian digital goods and services in foreign markets, etc.

For the hubs (sectors) of the digital economy, 9 sections have been identified (the most significant technologies and conditions for the development): development and design, analytics and data, AI (artificial intelligence) and Big Data, hardware, business models, Internet of things, mobile, platforms and regulation.

The list of hubs does not include the most important sectors for assessing the digital economy: industry, transport, energy, and agriculture. The presentation does not address the issue of the influence of science and education on the development of the digital economy.

This year, the RAEC study for the first time highlighted the mobile economy - an economy in which mobile technologies play a major role. To assess its size, RAEC, with the support of Google, entered into a partnership agreement with the Turkish company OC&C Consulting, which has experience in conducting similar studies in emerging markets.

According to the results of a joint study, the contribution of the mobile economy to Russia’s GDP is estimated at 3.7% of GDP. The presentation does not answer the question of how the mobile economy depends on the digital economy. Information was found on the RAEC website that the assessment of the mobile economy includes a direct contribution – “IT sector”, an additional contribution – “service of the IT sector” and an indirect contribution – “dependent technologies of the economic sector”.

The slide about the “Society and State” hub reports a sharp decrease in the number of legislative initiatives in the first quarter of 2017. This is presented as an achievement of the RAEC, although the reason is most likely related to the formation of the State Duma of a new convocation and the traditional low activity of deputies at the beginning of the year. The same slide shows figures characterizing the attitude of experts to the bills: positive assessment - 18% (over the year decreased by 2%), negative assessment - 35% (increased by 2% over the year), neutral or ambiguous assessment - 47% (for year increased by 10%).

The “What We Want” section of the presentation lists the goals for the development of the digital economy: smart cities and autonomous transport, protection from cyber attacks and responsible handling of personal data, eliminating the digital divide, telemedicine and smart agriculture, trust mechanisms on the Internet, “so that copyright goes to about the Internet, and not vice versa,” “so that regulation does not interfere with the development of new models,” “to consolidate the status of the Internet as a national treasure.”

From the way the goals, main indicators and structure of the digital economy are formulated, we can conclude that RAEC experts consider the country’s territory only as a promising market for international IT companies to sell their products and services.

In its current form, the RAEC study cannot adequately assess the success of Russian business in the domestic and foreign markets, and, accordingly, will not help formulate recommendations for accelerating the development of the digital economy in Russia.

What is the digital economy? “In the digital world, the main currency is customer data. Digital companies have significantly more of this currency than others." Konstantin Tsivin, Vice President for Marketing and Business Development, Astro Soft Company 1. The digital economy is an economy based on new business models that combine the physical and digital worlds. 2. She is no better. It is the only possible economy in the next 10 years. For the world is changing rapidly, migrating in the “digital direction”. Russia is still lagging behind; we apparently need a kick in the form of a state program that should support the development and widespread implementation of the digital economy.


Vision of the Government of the Kyrgyz Republic on the introduction of the digital economy.... E-government E-business and commerce E-education E-health Cybersecurity Smart city (Smart roads, smart city hall, smart university, smart home, smart enterprise, smart bazaar, smart car, smart institution, smart... etc.)


List of names of industry models for digitalization of the economy of the Kyrgyz Republic as a whole Address register Agriculture Meteorology Basic spatial data Biodiversity Internal space of buildings Accounting for greenhouse gases Maintaining administrative boundaries Armed forces. Exploration Energy Ecological structures of the Ministry of Emergency Situations. Fire protection Forest cadastre Forestry Geology National GIS (e-gov) Groundwater and wastewater Healthcare Archeology and protection of monuments National security Hydrology International Hydrographic Organization. Irrigation Land cadastre Municipal government Lake navigation State cadastre Oil and gas structures Pipelines Raster storage facilities Bathymetry, lake bed topography Telecommunications Transport Water supply, sewerage, housing and communal services


Why them??? are freely available are not tied to the technology of the “selected” manufacturer are created as a result of the implementation of real projects created with the participation of industry specialists are designed to ensure information interaction between various products and technologies do not contradict other standards and regulatory documents are used in implemented projects around the world are expandable to meet the needs customer without loss of compatibility with other projects and/or models are accompanied by additional materials and examples a large community of participants, while access to the community is open to everyone a large number of references to data models in publications over recent years


Predictions: In 30 years, robots will be able to do almost everything that humans can do, according to Moshe Vardi, professor of computer engineering and director of the Ken Kennedy Institute for Information Technology at Rice University. University). This will lead to more than 50% of the world's inhabitants becoming unemployed. “We are approaching a time when machines will outperform humans in almost every activity,” Vardy said. I believe that society needs to face this problem before it rises to its full height. If machines are able to do almost everything that people can do, what will they be left to do? Vardy made the announcement at the annual meeting of the American Association for the Advancement of Science, presenting a paper entitled “Intelligent Robots and Their Impact on Society.”


The role of universities in the digital economy... Launch of an international ranking Implementation of the “Digital Education” project program. New requirements of educational standards and programs Introduction of personal learning paths Introduction of online courses that have passed examination into the educational program, etc.... Increasing the practical orientation of educational programs Creation of “Digital Economy Centers”


It is necessary to introduce... 2018 Introduction of the elective course “Fundamentals of the Digital Economy” on the basis of the department “Business Informatics and Mathematics in Economics” at the Faculty of Business and Economics in order to ensure the relevant competencies of bachelors and masters. In the amount of 6-7 credits (hours) Introduction of an elective course “Fundamentals of the Digital Economy” for the university as a whole in order to ensure the relevant competencies of bachelors. In the amount of 3-4 credits (hours) Creation of the “Digital Economy Center” at Osh State University. Organization of internships and training courses according to plan


Svetlana Anurova Public Relations Manager Google Russia There are threats on the Internet, but the last thing we would like to do is leave here saying: “Oh, horror!” The Internet is a place where everyone needs to be. Our main task is to build your life on the Internet so that it is as useful and interesting as possible.






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